6 Technology Trends That Will Impact Fashion Industry You're reading Entrepreneur India, an international franchise of Entrepreneur Media. Fashion Industry has transitioned to becoming digital-centric. Most retailers finally sailed through the first stage in ecommerce retailing by setting up visually appealing online versions of stores, integrating payment gateways and offering efficient delivery logistics. Over the next two years, there are several areas where technology will help ease online discovery and conversions. Technology will make it easy for consumers to go from inspiration to purchase. Customers see a lovely handbag at a party and technology will help them find it.
Burberry uses first ever Snapcode to let in-store customers unlock online Snapchat content The Snapcode allows in-store shoppers to scan a barcode using their mobile device to unlock content from Burberry’s new campaign for male fragrance Mr Burberry. Burberry is running the content on Snapchat’s Discover channel, offering access to style and fragrance content, including tailoring and grooming tips. The channel will also feature the full-length director’s cut and behind-the-scenes content from the campaign.
Free Design Resources With Extended Licence InkyDeals 0 items - $0 Free Design Resources With Extended Licence $558 $0 Download Discount 100% "Technology is going to turn the entire fashion industry inside out" Fashion and technology: the digital revolution presents the "biggest challenge for fashion brands" according to digital fashion pioneer Francis Bitonti who asks: "How will an industry where value is communicated by exclusivity and craft cope with this new space?" (+ interview) The fashion industry has been slow to adapt to new technologies, says Bitonti, who warned: "Fashion brands are going to have to adapt to this, which is going to mean a shift in core values for many brands." The New York-based designer initially trained as an architect but has recently focussed on applying advanced manufacturing techniques to fashion, jewellery and accessories, including a 3D-printed dress for Dita von Teese and a pair of 3D-printed shoes. "We want to redevelop everything from design methodology to material and form, to distribution and production," he said. "This technology is going to turn the entire industry inside out."
5 Technology Trends Transforming the Fashion Industry - Fashion GPSFashion GPS By Anish Singh, CTO, Fashion GPS The innovations taking place at the intersection of fashion and technology are profoundly amazing and transformative. In many respects, the fashion industry today bears little resemblance to that of a decade ago—and will change even more in the decade ahead. Legendary businessman Peter Drucker famously said, ”Trying to predict the future is like trying to drive down a country road at night with no lights while looking out the back window.” He’s right, which is why I’m not going to try to predict the future here.
The Tech of Fashion: 10 Ways Technology Drives Tomorrow's Fashion View in gallery Like any other art, the long-term trends in fashion are often driven by advancements in technology. New materials merge with the old and new needs drive innovation while fashion slowly evolves. Which of today’s trends are driving the wearables of tomorrow? Join us as we explore the high tech fashion of the future– from energy to protection to information directly within the clothing we wear.
Can New Technologies Thwart Counterfeiters? LONDON, United Kingdom — Earlier this month, Jack Ma, chairman of Chinese e-commerce giant Alibaba, made headlines when he declared that counterfeiters can “make better quality, better prices than the real product.” Ma’s comment, made to investors at a company meeting, came during an ongoing dispute over Alibaba’s induction into the International Anti-Counterfeiting Coalition (IACC). After Alibaba joined in April, IACC members Michael Kors, Gucci America and Tiffany & Co. all quit the US-based lobbying group in protest over the sale of counterfeit goods on Alibaba and its affiliate sites.
Click To Find Color Scheme With ColourCode Getting the right color scheme may require designers a lot of manual effort (and subjective opinions). Good news is, there are tools that can help making your life easier. We’ve previously covered Adobe Kuler for iOS as well as a handy tool called 0to255 that helps you obtain HEX codes for color shades easily. This time around, we’re looking into ColourCode instead. ColourCode is a web-based tool to find color schemes easily. ColourCode lets you pick colors based on HSL (Hue, Saturation, Lightness) values.
London Technology Week 2016 showcases British fashion technology This year's launch event of London Technology Week, Europe's largest festival of technology, is set to bring together some of the UK's leading fashion technology designers this week. London based fashion designer Brooke Roberts has been commissioned by London & Partners, the Mayor of London's promotional company, to curate the exhibition which is being displayed at the launch of the London Technology Week 2016. The installation includes a 3D printed wearable garment designed by Modeclix, the holographic intelligent mannequin from Headworks and a behind the scenes look at London Fashion Week using 360 degree video and content curated by creative communications agency Village. On display
How Premium Fashion Brands Are Maximizing Their Social Media ROI Social media and digital technology have forever changed the retail industry. In 2011, brands and retailers have reached a tipping point, digital innovations have decentralized commerce, and real-time consumer demand for designer merchandise has forever changed retail production cycles. Many fashion brands, mocked for their inability to move with the web because of a fear of accessibility, are no longer fighting the flow. "Technology is going to turn the entire fashion industry inside out" Fashion and technology: the digital revolution presents the "biggest challenge for fashion brands" according to digital fashion pioneer Francis Bitonti who asks: "How will an industry where value is communicated by exclusivity and craft cope with this new space?" (+ interview) The fashion industry has been slow to adapt to new technologies, says Bitonti, who warned: "Fashion brands are going to have to adapt to this, which is going to mean a shift in core values for many brands." The New York-based designer initially trained as an architect but has recently focussed on applying advanced manufacturing techniques to fashion, jewellery and accessories, including a 3D-printed dress for Dita von Teese and a pair of 3D-printed shoes.
Misha Nonoo Shifts Sales Strategy, Plans Snapchat Show NEW YORK, United States — In a strategic shift more than a year in the making, New York-based label Misha Nonoo has terminated its wholesale relationships and will sell exclusively through Mishanonoo.com, which re-launches on August 23. Previously, direct-to-consumer sales made up less than a third of the company’s overall revenue. To support the strategy, Nonoo is embracing Snapchat in lieu of a live presentation at New York Fashion Week — a similar approach to her Instagram-based “insta-show”, which took place one year ago. On September 7, 2016 at 10am EDT — her slot on the official calendar — the designer will release a “live lookbook” on Snapchat, hosted on the handle of a yet-to-be-named editorial outlet. The show, like every post on Snapchat, will only be viewable for 24 hours. Assets, however, will be saved and used for marketing on other platforms.
20 Free Chalkboard Fonts Resources August 2, 2013 Experimenting and exploring new typefaces will give you more design opportunities. That is why we here at YTD are giving you another collection of free fonts for you to enjoy. Customizing your design with unique typography will not only give you that fresh look but giving your design a personal touch.