32 Ways to Squeeze Leads Out of Your Next Marketing Campaign
Ready to fill your pipeline with leads? Read on. Image source. As marketers, we spend absurd amounts of time and resources creating content and planning campaigns. For many of us, the end goal is to generate new leads that will eventually become paying customers. We know that a steady stream of leads is an essential component of keeping a business afloat – but coming up with original and effective ways to attract and convert qualified leads is easier said than done. So how about a little inspiration? Here are 32 proven and actionable ideas to energize your lead generation efforts. Optimizing Your Landing Page for Lead Generation 1. 65% of us are visual learners. According to this case study, product explainer videos can generate leads at a rate of up to 33%. Product videos don’t need to be long or complex, and with tools like Animoto, they’re increasingly easy to make. 2. A test run by Michael Aagard showed that including the phrase “100% privacy – we will never spam you!” 3. 4. 5. 6. 7. 8.
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