Why are Marketing Infographics cool?

Of course by ‘cool’ we mean ‘intellectually enlightening’ and ‘visually fascinating’ at the same time. A few years ago, people would rely on infographics to gain insight on the most important information out there, not only in the realm of business but also in everyday life. Now, not only do people crave for information from infographics, they also seem to have become more enthusiastic about creating them. Naturally, for lead generation marketers, it’s a matter of building thought leadership status and generating traffic. But what exactly makes infographics so effective? Majority of people are visual learners It’s also the reason why Facebook posts with images are more likely to generate likes and responses. Infographics highlight the bottom line You don’t see a lot of text on infographics. People just love sharing infographics We rarely see lousy infographics. Your brand has infographics = your brand must be wise Face it: you also learn a lot by creating infographics

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The Marketing Bull’s Eye I'm happy to see you around. You may want to subscribe to my blog. Thanks for visiting! The ways of marketing constantly change. The bull’s eye changes in size, shape, and location. However, it’s always difficult to hit. B2B Sales Leads Business to business companies rely heavily on the amount of b2b sales leads that their marketers generate for revenue. Generating sales leads is the first step in the sales process and is usually done through a variety of ways, such as cold calling, Internet marketing, direct marketing, or advertising. Business sales leads are essential to b2b companies because they are what convert into sales. Here at Callbox, we help boost the productivity of your sales and marketing department by assuming responsibility of your b2b sales leads generation and appointment setting.

A B2B Telemarketing Mini-Module on Effective Coaching Popular Today in Business: All Popular Articles Good conversationalists and negotiators are born, not made. But being verbally prolific doesn’t guarantee success in telemarketing. A Simple Guide to Market Company Events and Gimmicks Company events are important, all the more so because they serve to build your image, increase brand awareness, and help out in B2B lead generation. And like the oldest artifacts, they are as precious as they are fragile. Not giving enough attention to event marketing could only spell disaster to your business. Aside from sending invites you will also need to plan for the program, the accommodation for the participants and the food to be prepared, you will also need to send out invites.

Tip for Marketers: How to start an SEO Strategy for Mobile If your lead generation and SEO efforts are still desktop-based, you’re way behind the signs of times. Mobile usage is slowly but surely claiming the throne from consumer PCs, and the evidences just keep getting bigger. People no longer have to boot their computers to do a query on Google; they can do that on their mobile devices. But tablets and smartphones are not limited to regular people – even business buyers are apparently part of the revolution. And for a Business-to-Business (B2B) marketer, you have to respond to that challenge. Hence, SEO has crawled into the realms of mobile.

Lovely Marketing Tips for Small Businesses on Valentine’s Day These huge B2B companies don’t really engage into occasion-themed activities to boost their physical or online presence. It’s more of a small business thing. A smaller scale industry needs to capitalize more on events that can capture the attention of a great number of people. It’s a way to show your target market how approachable and friendly your business is, especially to those who really haven’t spent time getting to know your products or services.

B2B Lead Management Process: Why you need one Everyone who’s in the business of B2B lead generation knows how important it is to capture and nurture leads. The task does not conclude once the prospect agrees to disclose information, sign up for something or agrees to an appointment. Leads still need a working, effective management process. Do you have a standard process to manage your leads? What do you do with leads that aren’t quite ready to buy or commit?

5 Marketing Deficiencies that cause a Lead Generation Collapse We are all aware of how painstaking B2B lead generation can be, especially for small businesses who are relatively newbies in the realm of online and social media marketing. The worst thing that could happen to a marketing team is to become stagnant. There are a lot of crucial decisions that happen within a campaign timeframe, and these decisions usually depend on the how “healthy” your marketing team is in terms of its capacity to carry out plans. When it comes down to assessing that health, there are 5 deficiencies that if not addressed may lead to a meltdown in your marketing efforts: Budget deficiency – Obviously without sufficient monetary resources a campaign can only do so much. Most of the time, plans do not translate to reality and there are certain adjustments that need to be made during the course of a campaign.

Here are 15 LinkedIn Marketing Tips to get you by LinkedIn has been a blessing for online marketers since its conception. Dubbed as the ‘Facebook for business people’, it has indeed provided marketers and entrepreneurs alike to foster relationships with key people in their niche, as well as to reach out to potential buyers in a legitimate, professional setting. But just like Facebook, LinkedIn marketing is not a walk in the park – if not more difficult.

Mind Blowing Predictions in Technology and Innovation It is so easy to get overwhelmed with technology these days. Smartphones, HD TVs, hybrid cars, and whatnot – these are just a few of the countless innovations not even science fiction could have predicted 20 years ago. Suddenly, you could carry around a thousand CDs worth of music in your pocket. New software applications come and go faster than many of us can even notice. Just recently Microsoft announced that it will abandon Windows XP for good. Well, it took the software giant over a decade before deciding it was time to get rid of its ancient OS after releasing several replacement versions: Windows Vista, Windows 7, Windows 8, and the recently launched Windows 8.1. Marketing Appointment Setting Our Services Lead Generation and Appointment Setting To ensure smooth and seamless transition of your campaign, we bring together a team of marketing professionals with years of combined experience in both local and international markets. We have skin in the game, so we bring every ounce of talent and hard work to the table and couple that with industry best practices and cutting edge technology for best results. Fill up your pipeline with qualified sales leads.Get quality face time with qualified decision makers.Focus your sales team’s effort on core tasks such as meeting prospects.Reduce cost on marketing.Increase your conversion rate.Boost your competitive edge.

Santa’s Secret Marketing Strategy for Brand Likeability and Trust In today’s world, any kid with a smartphone can access the internet and find out — to sheer outrage or otherwise — that Santa Claus isn’t real. It’s no longer a secret let alone a mystery that our beloved chimney-hopping, reindeer-trotting Turkish friend is no more than an embodiment of the Christmas spirit that for centuries have enamored children and adults alike. But his essence and persona never go out of fashion. Santa Claus is one of the most recognizable “brands” in the world, mainly because it was built around a likeable, semi-fictional character and, ahem, the grandest season of the year.