Hoppala AR Content Platform opens to all major mobile ar browsers | Hoppala Hoppala Augmentation, the world’s largest content platform for mobile augmented reality applications, expands beyond Layar exclusivity and adds support for Junaio and Wikitude mobile AR browsers. Hoppala Augmentation provides an easy-to-use graphical web interface to create augmented reality contents with just a few mouseclicks. It provides a login and a full screen map interface, and images and 3D models can be easily uploaded to a personalized inventory. Created once, Hoppala Augmentation publishes your contents to all major mobile augmented reality browsers. Publishing content on mobile AR browsers today still requires creating program code, and without any established standards, content creation not only becomes a technology decision, but even a platform decision as well. Hoppala Augmentation opens up mobile augmented reality to non-technical creatives as it takes away the hassles of technology. Concentrate on what you really want to work on.
AR-media™ Plugin for Trimble SketchUp™| .:: Inglobe Technologies ::. Description With AR-media™ Plugin, Trimble SketchUp™ users are allowed to visualize their 3D models using Augmented Reality directly in the real physical space which surrounds them. In a very precise sense, through AR-media™ Plugin, SketchUp™ 3D models can be visualized out of the digital workspace directly on users' desktop, by connecting a simple webcam and by printing a suitable code. FlarToolkit made easy : SimplARSeb Lee-Delisle | Seb Lee-Delisle As cool as bell-bottom pants according to Keith Peters! Which is pretty damn cool. And it can be really fiddly setting up the FLARToolkit, so I’ve finally released some of my AR code. Just in time for it to go out of fashion. It uses the Alchemy branch of the FLARToolkit and includes everything you need to get up and running. Here’s a quick intro : It’s easy to use, there’s just one class. Check out the screencast below to see how to use a custom marker, handle when the pattern is lost and found, and load a 3D model in. You can check out the project from my googlecode repository at : There area couple of extra things I’d like to add to the code, at the moment the size is fixed at 640×480 and the image is not mirrored; both things I would like to fix in the future. I’d like to thank thesven.com for his FLARToolkit Alchemy code that saved me masses of time! .
How Google Glass will change mobile forever | Waracle November 26, 2013 Glass is the flagship ‘wearable technology’ product developed by Google. For the layman, Google Glass uses video-generated reality to overlay visual information onto real-world objects – all through a pair of glasses. What is Google Glass? A tiny computer attached to a head-piece, (or in nerd terms an optical head-mounted display) this little system is worn like glasses, but without the need for an eye test. There is a touchpad located on the side of the device, allowing users to flick through a virtual timeline. What is Augmented Reality? Augmented reality duplicates the area surrounding the user within a computer and then creates additional information or adds scenes to it. How does AR work within Google Glass? The augmented reality within Google Glass is designed to interface with built-in apps like Google Now, Google Maps, Google+ and Gmail. Rather than typing out a message, simply speak the message and who its for and it will be sent to that person.
Blog | Getting Started with Mixed Reality (MR) in 9 Easy Steps WRITTEN BY Shrek Posted on August 29 2016 Virtual Reality (VR) v.s. Mixed Reality (MR) Following the release of Virtual Reality (VR) products such as the HTC Vive and Oculus Rift, VR has already become the hottest topic of the year. We’ve listed all of our VR Ready products on this page for your reference. Now, let us talk about how to create mixed reality videos to create a virtual visual experience. (HTC Vive SteamVR Promotional Video) (Tilt Brush Promotional Video) (Sound Stage Promotional Video) Step 1: Purchasing Equipment, Introducing Concepts MR Shopping List If you already have a Vive and a VR Ready high-end PC, you will probably end up spending roughly US$900 buying everything listed in the MR Shopping List, excluding the video camera. Concept: There are a few Unity games that support mixed reality video, such as Space Pirate Trainer, Job Simulator, Zenblade, Tilt Brush, and so on. (Photo Credit: How to Create Mixed Reality Videos for the Vive - with Two Controllers)
Age of Technology: Generational Video Viewing Preferences Vary By Device and Activity Globally, consumers largely favor TV as the device of choice for watching video programming. However, there are a few regional and generational differences in how we watch. In Nielsen’s Global Digital Landscape Survey, respondents in Asia-Pacific, Africa/Middle East and Latin America prefer mobile phones for in-home video viewing more than those in Europe and North America. For example, among viewers who say they watch video programming when they’re home alone, 41% in Africa/Middle East, 40% in Asia-Pacific and 38% in Latin America say they do so on a mobile phone, compared with 24% in Europe and 22% in North America. When it comes to the devices used to watch video programming during activities that take place outside the home, mobile phone use tends to be similar in Asia-Pacific, Africa/Middle East and Europe. Meanwhile, usage is above the global average in Latin America and below in North America. Outside the home, a mobile phone is the device of choice for nearly all generations.
CUBE INNOVATORS Augmented reality (AR) is the integration of digital information with live video or the user's environment in real time. Basically, AR takes an existing picture and blends new information into it. The key to augmented reality is the software. Augmented reality programs are written in special 3D augmented reality programs. The end user must download a software application (app) or browser plug-in in order to experience augmented reality. Augmented Reality can provide a number of key benefits to brands and organizations: Augmented Reality Applications AR has a number of practical applications for organizations across different industry sectors. Automotive AR in-car dashboards to provide drivers with a range of technical and travel informationact as a virtual instructor for everyday maintenance (i.e. changing oil, checking tyre pressure) Consumer/Retail Education Financial Publishing Tourism/Heritage What is augmented reality marketing? Advantages of augmented reality marketing Entertain them.
Augmented Reality: Past, Present and Future - TNW Industry You may have heard about augmented reality before. If you haven’t, you’ll be hearing a lot about it from now on, with the smartphone and tablet revolution now in full-swing. Augmented reality (AR) is a term used to describe a live view of a physical, real-world environment that is augmented by computer-generated sensory input, such as sound or graphics. A typical AR environment has digital information transposed onto a real-world view. AR is not to be confused with virtual reality (VR), which is an entirely digital experience that mimics real-world situations. There have been countless notable examples lately of augmented reality in action. Just last month we wrote about Blippar, the augmented reality app that brings brands to life – both the iOS and Android apps are due out soon, but here’s a video of the app in action: That’s augmented reality in a nutshell. So without any further ado, here’s a look at augmented reality: past, present and future. Augmented reality: the past
The history of augmented reality The term "augmented reality" has been around since 1990 but that doesn’t mean that it was never there before. The moment that man made gadgets that could relate to their environment and supply their users with information based on that, AR was there. It’s just that nobody thought to call it that. So, for those who want to know how it all went down, here is the history of augmented reality from birth to where we are today. From 1957, a gentlemen known by the name of Morton Helig began building a machine called the Sensorama. It was designed as a cinematic experience to take in all your senses and, shaped, rather like arcade machine from the 80s, it blew wind at you, vibrated the seat you sat on, played sounds to your eyes and projected a form of a stereoscopic 3D environment to the front and sides of your head. At the same time, in 1992, two other teams were made big steps into this new world. Until 1999, AR remained very much a toy of the scientist.
Augmented and Virtual Reality Devices to Become a $4 Billion-Plus Business in Three Years You are here: Home / Press / Company News / Augmented and Virtual Reality Devices to Become a $4 Billion-Plus Business in Three Years CCS Insight Releases First Forecast of These Rising Technologies More than 24 million devices will be sold in 2018 Analyst forecasts claim virtual reality could be one of the most disruptive technologies for a decade Virtual reality has the potential to be one of the most disruptive technologies for a decade, according to industry analyst firm CCS Insight. After years of development, 2.5 million virtual and augmented reality devices are expected to be sold this year, rising to over 24 million device sales in 2018. Virtual reality has the most potential with consumers in the near term. Currently, gaming is the low-hanging fruit for virtual reality devices, but video, entertainment and user-generated content will also drive adoption of this technology. Augmented reality is also starting to gain traction in industrial and business arenas. Notes to editors
Marketing in 2014 - Augmented Reality Written by Fozia Choudhary on 05 Mar 2014 Over the last 12 months there has been a real explosion in the use of Augmented Reality (AR) as a marketing tool. AR is a live view of the real world which is ‘augmented’ or improved with digital enhancements such as sound, graphics and videos. Here are some stats to show how the Augmented Reality market has grown in 2013. In 2014, around 30 percent mobile subscribers will use AR at least once in a week.In 2014, more than 864 million smartphones will have AR technology enabled in them.It is expected that by 2017 more than 2.5 billion mobile AR apps are going to be downloaded.The total revenue generated from AR at the end of 2013 is expected to be around $300 million.By 2016, the revenue is expected to cross $600 billion. Here is an example of how Augmented Reality can be used in today’s consumer markets: The advert would contain all the usual information about the store opening, address, contact details etc.
RetailMeNot, Inc: Corporate Information, Job Opportunities, Press Drive engagement and sales with RetailMeNot, Inc. Visits (Last 12 Months) Site Traffic from Mobile Mobile Unique Visitors Our Brands How Augmented Reality can generate Mobile Commerce : We Are Spectre | Augmented Reality | 3D Animation & CGI | Digital Experiences How augmented reality can generate mobile commerce Today over half of UK consumers use a smartphone and 20% use a tablet, a figure that has quadrupled in the last year alone. The rapid increases in mobile adoption and internet usage have propelled mobile commerce forward as the fastest growing retail sector in the UK, and augmented reality is increasing becoming part of this. This article investigates the emerging trend of augmented reality in mobile commerce strategies, and how major brands are using it in a variety of ways to drive sales. In 2011 one in every ten pounds spent with UK high street retailers came from mobile channels. Mobile commerce continues to be the fastest growing retail sector in the UK. ‘Brands are turning to AR because it puts mobile where it belongs, right at the heart of the marketing mix. Mind Commerce Publishing predicts that by the end 2015 mobile commerce revenues will be doubled by AR applications. Connecting Print Advertising to the Online Store
Augmented Reality Archives - The digital marketing bureau Be a Better Driver with AR AR is at it again with its vision to improve our lives, but now it’s even trying to make us better drivers. Even with the mobile phone ban driving seems to be a more distracted task than ever with many of us admitting to changing music, fiddling with our Sat Nav’s and re-jidding hands free kits which all distract our eyes from the road and our hands from the wheel. A new AR product is being developed to provide a filter for all this information via what are called ‘head-up’ displays. Admittedly, whilst behind the wheel we do need to know lots of things, what speed we’re doing, how much petrol we have left and if we’re going the right way. The technology is really being fine-tuned. Features include, focussing on the drivers most frequently used assistance systems such as navigation, adaptive cruise control and lane departure warnings. to compare and try to match up to what you can actually see.