20 Ways to Promote Your Facebook Fan Page
Are you looking for creative ways to spread the word about your Facebook page? Your fan page can be one of your organization’s richest sources of interaction, R&D and lead generation. The only problem is making people aware of it!
7 Personal Branding Secrets of Facebook Pages
Did you know that personal branding is the secret to growing your business, especially with Facebook pages? If you think about Vin Diesel, Will Smith, Tony Robbins or Mary Smith. They’ve built their success around their personal brands.
101 Best Facebook Apps & Tools for Businesses in 2013
4.5K Flares Twitter 2.9K Facebook 638 Google+ 266 StumbleUpon 11 Pin It Share 144 144 LinkedIn 304 inShare304 Email -- Email to a friend Buffer 209 4.5K Flares × I couldn’t be more excited by this latest installment in my “101 Series” on the best Facebook apps and tools. Facebook has become so huge that it’s almost impossible to manage and get the best results without using a few tools and apps. There’s something for everyone in this list – from management tools, to amazing content apps and the coolest tools that will help you stand out. I’ve had a blast trying out these tools and apps and I hope you will find some that will help you get better results from Facebook!
5 New Ways to Improve Your Facebook EdgeRank
Brian Carter is a brand advocate for PageLever, the leading Facebook analytics tool. He is also the author of The Like Economy, and has been cited as an expert in facebook marketing by ABC News, The Wall Street Journal, and Forbes. Read more at his blog: BrianCarterYeah.com Brands have learned that success with a Facebook page isn’t just about fan numbers, but also about how many fans see their posts. Facebook’s news feed algorithm — called EdgeRank — controls that visibility. Of course, optimizing a news feed so that it bumps up your EdgeRank is a complicated recipe that varies with each brand, the kind of content it posts, and its fans.
20 Awesome Facebook Fan Pages
Facebook is a key online marketing tool for businesses-;if utilized to its fullest it can drive increased traffic to your website, generate additional sales, promote brand recognition and loyalty, and provide you with a direct communication link to your clients and customers. Here's 20 companies-;chosen from nominations by entrepreneurs, social media experts, Inc. editors, and Facebook-;that we think have awesome fan pages. Vote for your favorites by clicking the "Like" button on this page. Bare Escentuals Minimalist is the answer for Bare Escentuals. Fans completely drive the conversation on wall updates, discussion boards and pictures.
The 7 Biggest Fan Page Marketing Mistakes
After working with many companies on Facebook marketing, teaching many students, and speaking with many audiences, I’ve discovered some common mistakes that hold companies back from getting results. If you want to get better Facebook fan page marketing results, check this list and find out whether you’re making any of these mistakes. Fan Page Mistake #1: Assuming People Go To Your Fan Page (Versus Seeing Your Posts In Their News Feed) Most people, if they ever go to a fan page, only go there once. Some highly interactive pages get more visitors, and you can bring fans back to the page or to specific tabs with posts or ads, but usually fans see your page’s posts via their news feed.
6 Tips to Increase Your Facebook EdgeRank and Exposure
Ever wonder why you can have 548 friends on Facebook, yet only 15-20 show up in your news feed? It’s not that those other friends have stopped using Facebook; chances are they’re still there. It’s just that they aren’t showing up in your news feed. If you haven’t noticed, there are now two settings on your Facebook news feed: “Most Recent,” which shows most of the content published by your Facebook friends in chronological order and “Top News,” which filters content based on EdgeRank. Friends and fan pages with a high EdgeRank are more likely to show in your “Top News” stream. Users with a low EdgeRank may not even show in your “Most Recent” news feed.
Facebook's new features secretly add apps to your profile
When a piece of software is automatically installed on your computer without your knowledge, it's called malware. But what do you call it when Facebook apps are added to your profile without your knowledge? We discovered Wednesday that this is actually happening, and stopping it isn't as easy as checking a box in your privacy settings.
17 Social Media Cheat Sheets
These days, small businesses use a variety of social media sites in their marketing efforts. Cheat sheets are a helpful way to keep the functionality of each site straight. Here is a list of cheat sheets for the major social media sites.
How to improve Edgerank - Part 2
Last week we looked at how Facebook’s EdgeRank alogrithm works for marketing. This week we look more specifically at how to improve a page’s Edgerank. So, let’s get straight into it… I’ll review the three factors of Facebook update affinity, weight and decay that I introduced previously.