Burberry Becomes First Fashion Brand to Launch Apple Music Channel | News & Analysis LONDON, United Kingdom — UK luxury-goods maker Burberry Group Plc introduced a channel on Apple Inc.’s music service in the latest example of the fashion and technology industries coming together. The channel will showcase Burberry’s collaborations with emerging and iconic British talent including Lilla Vargen and Alison Moyet, and feature performances, songs and films alongside regular playlists, the London-based company said Tuesday in a statement. The partnership with Apple is the latest in a series of initiatives by the trenchcoat maker to widen its influence and reinforce its image as a purveyor of cool. Subscribers to Apple Music will be able to follow Burberry and gain access to musical updates and behind-the-scenes stories. Fans will also be able to comment or share the content via messages, Facebook, Twitter and email, Burberry said. The connection between Apple and Burberry is the latest example of fashion and technology colliding.
Apple Has Teamed up With Hermès for Apple Watch Collab — The Fashion Law After poaching a number of fashion industry insiders, Apple is teaming up with one of the most iconic brands of all: Hermès. Today at its "Hey Siri" event in San Francisco, the tech giant announced a partnership with the Paris-based brand, known for its $10k+ Birkin bags, to create a special Apple Watch collection called Apple Watch Hermès. Per Mac Rumors, “the new collection will feature three brand new bands and watch faces. The three leather bands come in three different styles: a leather double loop that wraps around the wrist twice, a buckle and a simple and more classic-looking watch band. The three watch faces reflect Hermès’s branding.”
Fashion Innovations in 3D Printing Iris van Herpen & Daniel Widrig's 2010 collaboration with .MGX by Materialise TICKETS SOLD OUT!View the event on Livestream. As part of the Computational Fashion program series, Eyebeam presents an exciting event featuring designers and producers using cutting edge 3D printing techniques to push the boundaries of fashion. From the runway to the DIY hackerspace, 3D printing and rapid prototyping have become an increasingly popular and accessible way to produce objects that are both highly complex and easily replicable. Join us as our featured presenters discuss and demo their work, highlighting unique collaborations taking place in NYC between fashion designers, technologists, and manufacturers. PresentersJoris Debo, Creative Director (.MGX by Materialise)Duann Scott, Designer Evangelist (Shapeways)Bradley Rothenberg, architect and Gabi Asfour, designer (threeASFOUR)Alexandra Samuel, Dan Selden, and Ross Leonardy (Crowd Control) Presentations followed by reception
Burberry turns to Snapchat before runway to debut London Fashion Week show The first look at Burberry’s latest collection won’t be seen on the runway. Instead, the fashions will be previewed on Snapchat in what the designer is calling “the first ever" Snapchat fashion show. The luxury brand famous for its trench coats will give fans an inside look at its newest styles on its Snapchat account Saturday. The next day, Snapchat plans to feature clips from Burberry’s London Fashion Week runway show in the app’s “Stories” section. It’s a big play for Burberry to get the young adults and teenagers who dominate Snapchat to interact more with the brand. Snapchat has had a big digital presence during this week’s New York Fashion Week. The National Football League, Univision and Live Nation have also struck agreements with Snapchat to help promote their events. Burberry’s announcement included a rare statement from Snapchat Chief Executive Evan Spiegel, whose style preference is usually fashionable kicks, black jeans and a V-neck shirt.
How 'smart fashion' could transform the mobile workforce The future of wearables could be in 'smart clothes' that blend fashion with tech Picture this: A customer service representative is helping an irate customer on the phone and becoming flustered and frustrated. Rather than hearing about the incident after the interaction has escalated, customer service managers are able to step in and offer assistance because they have access to the rep’s vital signs and health signals. Or, imagine one of your fleet drivers becoming tired and falling asleep at the wheel and a fleet manager having the ability to talk him through getting to a rest area safely, thanks to having access to his health signals. The rise of wearable rechnology Wearable technology is nothing new, but its applications to the enterprise and customer service are just now being realised in a major way. Other research from Human Cloud at Work showed that wearable tech increases job satisfaction by 3.5% and boosts employee productivity by 8.5%. Smart clothes as a tool for business