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The ultimate web presentation tool Drop in great online & offline content Add your comments & insights Educate your customers step by step FileLab Web Applications: edit your multimedia files online for free! Silkslides OracleVoice: 10 Tech Trends That Will Transform Your Industry I have bad news for companies that are struggling to improve their customer engagement—it’s only going to get more difficult. Social-savvy, smartphone-carrying consumers will switch allegiances faster than you can say “customer relationship management.” “Customers are going to get harder to deal with, not easier—less loyal, more picky,” says Oracle Oracle President Mark Hurd. Hurd was speaking at Oracle Industry Connect in Boston, where more than 1,500 business and technology executives from the communications, financial services, health sciences, retail, and utilities industries, and those from project-intensive industries such as construction and manufacturing, came together to delve deeply into what’s happening in their sectors. They also shared ideas and best practices where there’s common ground. The customer experience is one such area—a challenge, opportunity, business goal, and IT undertaking all rolled into one here-and-now, make-or-break imperative. Source: iStockphoto

10 Reasons Why Your Nonprofit Needs a Mobile Site (infographic) | Social Media For Nonprofits On my post “Nonprofit Websites & Responsive Design,” I talked about designing websites having mobile users in mind. The reason behind it is that people are increasingly accessing the Web and conducting transactions, such as making donations, on their smartphone, tablets and other mobile devices. A few days ago, I ran across this well-done infographic by AD:60. It lists 10 reasons why you need a mobile site. Here are a couple of stats from the infographic: 8% of all digital traffic comes from smartphones and tablets.60% of smartphone users make more than $100,000 per year—double the US household income median.

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