Outside LandsBillboard Latin ConferenceWinners of the Billboard Latin Music Marketing Awards were announced Tuesday at the 2014 Billboard Latin Music Conference. They included Honey Bunches of Oats, State Farm and RadioShack. Latin Conference and Awards: Full Coverage Powered by CLIO and sponsored by Telemundo and Mun2, the awards showcase the U.S. The best branded entertainment campaign went to Honey Bunches of Oats for their "Smile While You Shake It" campaign, which was submitted by Starcom Mediavest Group. "It really does take a village," Foley said. The best digital campaign of the year went to "Fan Pass 2" - State Farm submitted by: Alma DDB. The best public relations campaign, “Sex, _____ & Rock'n'Roll--Rock'n' roll festival,” which was part of a anti-drug campaign. In the touring category, two campaigns took home prizes including Avianca/Concert Rooftop-McDonald's submitted by Alma DDB and Batalla-Milk* submitted by Grupo Gallegos. A panel of top executives from agencies and brands announced the winners.