SO YOU FAIL. NOW BOUNCE BACK! - May 1, 1995 By PATRICIA SELLERS REPORTER ASSOCIATE PATTY DE LLOSA PHOTOGRAPH BY BRIAN SMITH PHOTOGRAPHS BY PETER GREGOIRE (FORTUNE Magazine) – If ever there were a failure destined to kill a career, New Coke was it. Sergio Zyman was the marketing man behind the most disastrous product launch since the Edsel. Wounded, he left Coca-Cola a year later and spent seven years consulting, invisibly. What a strange twist it was, then, when Zyman bounced back into Coke in 1993, his ego intact and his title expanded. Now, as we sit in the elegant 25th-floor office of Roberto Goizueta, Coca-Cola's aristocratic CEO, with the roguish, risk-loving Zyman to his right, we ask: Whatever did they slip into your soft drink, Roberto, to make you put Sergio in charge of the world's most valuable brand?
Can the Crowd Run a Company? The growing power, secrecy and opaque decision-making processes of corporations are often cited as a major threat to free, democratic societies. But what if those decisions were laid out for all to see? What if the public could influence a company’s business decisions directly, in a democratic process: what to produce, who to source from and sell to, how to market and what to do with the profits? Bernie Sanders reminds CNN host: You can slam Obama, but Bush’s ‘blunder’ created ISIS Sen. Bernie Sanders (I-VT) on Sunday told CNN host Candy Crowley that it was easy to criticize President Barack Obama’s fight against ISIS in Iraq, but he reminded her that it was President George Bush’s “disastrous blunder” that allowed the extremists group to get a foothold in the first place. In a interview on CNN’s State of the Union, Sanders agreed that ISIS had to be defeated, but he said that “the people of America are getting sick and tired of the world and region — Saudi Arabia and the other countries — saying, ‘Hey, we don’t have to do anything about it. The American taxpayer, the American soldiers will do all the work for us.’” “Saudi Arabia is the fourth largest defense spender in the world,” he pointed out.
Lessons from the world's most successful people The best career advice is universal. It applies to a CEO of a Fortune 500 company and to a kid aspiring to make it through college. I tried to keep this in mind last week when I spoke at Allentown Central Catholic High School, which in 1978 sent me on my way from Pennsylvania to what has turned out to be a thrilling and very satisfying life and career. I told the CCHS students, who packed Rockne Hall for inductions of their new Student Council and class officers, that I've spent the past 30 years at Fortune "going to school on success." That is, my job profiling some of the world's most successful people--from Oprah Winfrey to Yahoo (YHOO) CEO Marissa Mayer to Rupert Murdoch (NWS) to Melinda Gates--is to learn and explain what makes these extraordinary people win and adapt to all sorts of challenges.
A business within the business — The Connected Company A lot of problems in business could be solved if we could align the interests of employees and managers with owners. Is there a way to get everyone to act like owners? The answer is yes – but not without changing the structure of your company in ways that might make you a bit uncomfortable. The idea of aligned incentives is kind of a holy grail. When my student told me she hates Malala, it made me rethink how I teach Girls return to their school in Peshawar on Jan. 12 after it was devastated by a Taliban attack that killed 145 people. Photo by Khuram Parvez/Reuters Editor’s Note: Pakistani education activist Malala Yousafzai has garnered support all over the world and earned a Nobel Peace Prize last year for her work advocating for girls’ education. Below, teacher Alison Walter explains how a student’s unexpected opinion of Malala gave her a new approach to global lessons.
11 ways to gauge your next employer's culture Sizing up personalities is easy. A rich vocabulary lets us distinguish between introverts and extroverts, optimists and pessimists, and so on. When the conversation turns to corporate cultures, however, often we are at a loss for words. Our own company's culture is familiar but hard to articulate; other organizations' habits are as mysterious as they are powerful.
Definition of Organizational Culture I had the great pleasure of doing a webinar recently with Brad Palmer, the CEO of Jostle. We were talking about shifting your organizational culture from toxic to Humanized. For that webinar, I wrote up a definition of organizational culture, which is something I hadn’t done before. Well, that’s not entirely true. We define culture in Humanize (the human elements we talk about show up simultaneously at three levels: culture, process, and behavior), but we don’t provide a single-sentence version. Belgian Prince: Conserving DRC's Virunga National Park An interview between Belgian Prince Emmanuel de Merode and Alec Hogg at the World Economic Forum quintessentially sums up the spirit of Davos and exactly what the forum is trying to achieve. Prince Emmanuel’s tale pulls at the heart-strings for many reasons as it informs us about the conflict in the Democratic Republic of Congo and the tireless fight of those who believe in the future of the Virunga National Park – which is often the centre of the war-zone. Director of the park, Prince Emmanuel has a fascinating story to tell, encouraging a future of peace and tourism for the DRC. – LF ALEC HOGG: I’ve been in a number of engagements with people, where it is the bubbling under area. Over the years that I’ve been here, social media, which I knew nothing about when the WEF were already talking about it, has come to the fore.
How To Stand In Front Of A Room Full Of People And Tell A Stellar Story It happened 18 years ago, but Kevin Allison remembers the moment like it was yesterday. He was up on stage at the Luna Lounge in the Lower East Side of Manhattan, doing a monologue. One paragraph in, his mind went completely blank and he could not for the life of him remember his next line. Allison stared wide-eyed at the audience. 5 Ways Millennials Will Shape the Future of Work Guest post by Dan Schawbel Millennials, also known as Generation Y, will comprise 75 percent of the global workforce by 2025. They are the most educated, most diverse and the most connected generation of our lifetime, and they are poised to make a major impact on corporate America. Most companies aren’t ready and don’t understand the impact that this generation will have. Millennials have a different view of how work should get done. They see no reason for many traditional corporate policies such as the dreaded nine to five workday.
The BBC has just done more to eradicate ‘terrorism’ than all our wars since 9/11 - Comment - Voices - The Independent There are complications here, to be sure, but isn’t the most immediate reaction one of relief? With a small shift in editorial policy, it would seem the BBC has done more to “eradicate terrorism” than 14 years of war put together. You can say that, I think, without being utterly facetious. The world won’t be safer in a literal sense, of course; Isis and al-Qaeda will butcher regardless of the term a BBC newsroom applies. But, minus the “terrorism” tag, the threat from groups like these feels somehow less monstrous, more manageable.
How to Get a Job at Google MOUNTAIN VIEW, Calif. — LAST June, in an interview with Adam Bryant of The Times, Laszlo Bock, the senior vice president of people operations for Google — i.e., the guy in charge of hiring for one of the world’s most successful companies — noted that Google had determined that “G.P.A.’s are worthless as a criteria for hiring, and test scores are worthless. ... We found that they don’t predict anything.” He also noted that the “proportion of people without any college education at Google has increased over time” — now as high as 14 percent on some teams.
Millennials Want Companies That Work On Innovative Ways To Fix The World In spite of all the economic, societal, and environmental obstacles thrown their way, millennials the world over still believe that things can change--and that business in particular can move the world into a better place. Deloitte's 2013 Global Millennial Survey asked millennials who were born after January 1982 about how business can innovate and impact society. These are some of the highlights of their answers. Some 65% of respondents, who were located in 16 markets around the world, believe that their company conducts activities that benefit society (wishful thinking?). In Brazil, 83% of respondents feel this way; just 46% of respondents in South Korea agree with the statement, however.