4 Myths About Apple Design, From An Ex-Apple Designer
Apple is synonymous with upper echelon design, but very little is known about the company's design process. Most of Apple's own employees aren't allowed inside Apple's fabled design studios. So we're left piecing together interviews, or outright speculating about how Apple does it and what it's really like to be a designer at the company. Enter Mark Kawano. Before founding Storehouse, Kawano was a senior designer at Apple for seven years, where he worked on Aperture and iPhoto. Later, Kawano became Apple's User Experience Evangelist, guiding third-party app iOS developers to create software that felt right on Apple's platforms. In an interview with Co.Design, Kawano spoke frankly about his time at Apple—and especially wanted to address all the myths the industry has about the company and about its people. Myth #1 Apple Has The Best Designers "It's actually the engineering culture, and the way the organization is structured to appreciate and support design. Myth #2 Myth #3 Myth #4 1.
• Innovation myths
• Veille Sociale/Scientifique