Seth's Blog 28 Telling Responses to 27 Things About Working in Social Media January 31, 2011 Liz published this at 8:08 am In traditional print, writer and reader have static conversation, a disconnected relationship. The beauty of this dynamic social interchange is that it the original thoughts can be developed, become deeper and broader through community participation. This week I published a thought piece called 27 Things to Know Before You Work in Social Media, an audience, thoughtful, intelligent, experienced readers — you — contributed thoughts and taking the original to a higher level. Social Media for Business Is Still Business Though the ROI isn’t always initially apparent, it’s naive to assume that it’s a no return endeavor. … the uncertainty of it all–it’s sometimes the hardest part of trying to convince people of the value when things are changing at the speed of light. … – Successful-Blog who is @MikeCassidyAZ on Twitter. I would add that there is nothing virtual about social media. My biggest issue is convincing people it’s worth it. 28.
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angry chicken Six Pixels of Separation - Marketing and Communications Blog - By Mitch Joel at Twist Image Is your head bleeding? Is your heart bleeding? Here's my thought (and, I say this with full disclosure that I am no IT expert and have limited knowledge of the hacking space beyond a personal interest in better understanding technology - peace and love... peace and love...), but the process of text-based passwords needs to be tossed out. It just has to happen. Why this is so important to talk about for marketers? The brands that win are the brands that can be trusted. It's like a full time job to manage this stuff, isn't it? It gets worse. Blame the passwords. These systems were built in a such a way that invites problems and challenges. Some thoughts on a better way to connect. I read with interest The Globe And Mail article published yesterday, Fed up with passwords? Organic solutions to technical challenges. In short, we need to use the small things that make us individuals unique from one another as the way in which to secure the content, flow and information we connect with.
22 social media management tools – a wiki in development | Social media agency London | FreshNetworks blog Social media management tools can help businesses listen to, manage, measure and respond to conversations about their brand on the social web. With more and more social media management tools springing up on the market, it’s hard to keep track of what’s out there. So we’ve come up with a list… Please think of this list as a kind of “wiki” which we will add to over time. Argyle social: Social media marketing platform that helps marketers measure and justify the social channel. Additions to the list since the post was made: katie did - katie did journal The Guide To Search: Why Social & Mobile Are The Future Search is currently in a transition period right now. As algorithms become more complex and the major search engines introduce new features, it's clear that our expectations about how search should work and what it can do for us has risen with every new development. It's not enough that it just suggests relevant information. Now we demand that it comes faster, becomes more accurate and matches our tastes and interests. Throw Siri and Google Now (or at least, the potential of Siri and Google Now) into the mix and the idea that the very concept of search will be radically different in three to five years time is a distinct possibility. Social search was seen as the next step in this process. Yet one thing is certain: With more and more content being created online, a new way of curating and processing the vast waves of information out there will necessity. Contents1) Where Is Social Search Headed? Where Is Social Search Headed? The Development Of Mobile Search Web & Mobile analytics tools