Pearltrees Social Content Creation - What is All the Hype? | Online Marketing Mentor | Rochester NY | eMentorMarketing.com If you are not familiar with content curation the time is now to jump on board with a new concept of finding and sharing high quality content. Content is the king of social media and the Internet. The reason people conduct searches online is for content but not just any content… high quality content that is useful and informative. The problem with searching online for quality information is that the majority of people online are unsure of how to create valuable content. Therefore you have to sift through a lot of inferior information to get to the good stuff. Most people don’t have the time or the patience to surf the Internet for hours on end trying to find what they are looking for and this is where content curation is exceptionally useful. What exactly is Content Curation Anyway? Content curation is definitely not the production of content in a museum. So what is All the Hype around Pearltrees? How Pearltrees Works Pearltrees vs.
Pearltrees for iPad Pearltrees is a free, visual and collaborative library that lets you organize web pages, files, photos and notes to retrieve and share them anywhere easily. Leverage Pearltrees’ community to discover amazing stuff related to your interests and enrich your account. Retrieve anything you keep in Pearltrees from your computer, mobile and tablet. What people are saying about Pearltrees: "The most elegant and visual way of collecting and sharing online content" The Next Web"Pearltrees puts a library in your pocket" Digital Trends"This app makes a wonderful experience navigating the pearls" Forbes Features: • Have everything you like at your fingertips all the time• Access your pearltrees from anywhere: computers, iPads and iPhones• Keep everything you like: web pages, files, photos and notes• Browse your favorite things blazingly fast• Discover interesting stuff in your area of interests• Collaborate on your favorite topics• Share all of this Pearltrees is free to download and use. What's new
Pew: Tablet owners consume a crazy amount of news but they won’t pay for it A new Pew Research Center study shows that the behavior of tablet owners is changing significantly when it comes to consuming news, for good and bad. Several studies have already shown that tablets create a higher level of engagement than a desktop or laptop, most likely because of the physical interaction with content and media. A popular video floating around the web even highlights tablet interactivity versus traditional print media using a baby as a barometer for engagement. But in this Pew study, we see how this tablet engagement translates specifically to news consumption. The Pew study shows that 11 percent of U.S. adults now own tablets like the Apple iPad, Samsung Galaxy Tab or Nook Color. Seventy seven percent of these tablet owners use their devices daily, and the average tablet user spends 1 hour and 35 minutes on their device every day. When it comes specifically to news consumption, the results are a mixed bag for media outlets.
Pearltrees Finds its Natural Home on the iPad Pearltrees, the Paris-based curation and discovery startup, just launched its long-awaited iPad app earlier this week. The company’s service allows users to bookmark interesting websites and arrange them into hierarchically organized tree structures – or “pearls” in the company’s parlance. I’ve been a fan of Pearltrees ever since I first met the team in Paris about two years ago and have been using their service here for my daily “Catching Up” posts. The Pearltrees team managed to keep the interface very fluid and responsive, while keeping virtually all of the functionality of the web app in place. Another features of the app is the ability to find related sites, which works surprisingly well. Browsing and organizing pearls, then, is pretty easy in the app, but what about the actual curation? The app is available for free in the iTunes store.
Pearltrees: Slick Social Bookmarking and Curation Tool Now on iPad WHAT: A web-based and iPad application to organize and curate your social life online. Users collect, or bookmark, web pages, tweets, Google+ posts and more, and arrange them in pearls or pearltrees. A pearl holds anything interesting you find on the web with a URL. A pearltree is a collection of webpages that functions like a folder. Users can write editorials that explain the pearltree's purpose to effectively attract visitors. LAUNCHER: Patrice Lamothe, founder and CEO. WHY: Everyone consumes content online, but there's no easy way to curate all your content across several websites and social networks. BACKSTORY: Pearltrees first launched as website, but when the iPad came out, Patrice realized that the tablet is a "natural and a perfect fit." BUSINESS MODEL: Freemium. "Users want to share publicly, but also would like to have the ability to create feeds of people using private pearl trees." CUSTOMERS/GROWTH: 200K registered users. WHO BACKED IT: French, British and German investors.
Tablets Used 90 Minutes Per Day on Average [STUDY] Americans who own tablet devices such as the iPad or Galaxy Tab use them frequently, a new study finds. According to research conducted by the Pew Research Center and The Economist Group, the 77% of tablet owners who use the device daily are on them an average of 90 minutes a day. What are those tablet owners — a category that now includes 11% of U.S. adults, according to Pew's estimates — doing with their devices? Echoing findings from a similar study from the BBC, Pew found that tablets inspire broader and deeper news engagement. Getting tablet owners to pay for this content is another matter, however. Typically, tablet news readers are accessing news primarily through the browser (40%). Image courtesy of iStockphoto, sjenner13
Jennifer Allen Archive Learning is so much more rewarding when it’s also fun. That’s part of the reason why recent educational app, Grammar Pop HD, garnered such a positive review from us last week. The brainchild of Mignon Fogarty, otherwise known as Grammar Girl, we were lucky enough to have a chat with her to find out more on how the game, as well as the persona, came to be. 148Apps: What’s the story behind Grammar Girl? What made you decide to embrace that title? Much to my surprise, the Grammar Girl podcast took off right away and essentially took over my life. The name Grammar Girl just popped into my head and I knew it was perfect right away. 148Apps: How did Grammar Pop come about? So on a plane on my way to Macmillan for a different meeting, I sketched out the initial idea for how I thought the game might work. 148Apps: How important do you think it is to make learning fun? 148Apps: What has the feedback from players been like? 148Apps: What’s next for the Grammar Pop series of games?
Pearltrees Launches iPad App That Lets Users Connect Through Their Curated Interests Posted by Tom Foremski - October 11, 2011 (Pearltrees is a consulting client.) Pearltrees, a French-based curation platform, today released an iPad app that lets users easily explore the curated collections of websites created by more than 200,000 people, via a unique visual and touch interface that serves a discovery engine based on interests. The company has the world's largest community of online curators on its platform. Many work in teams to create a Pearltree, which consists of "pearls" -- each is a visual metaphor for a web page. The free application takes full advantage of the iPad's touch interface to enable users to quickly discover collections of websites with simple swipes of their finger. "This is the first time that you can see an interest graph in action," said Patrice Lamothe, CEO and co-founder of Pearltrees. Pearltrees is betting that many people are suffering from social network fatigue and the many chores of online relationship management. About Pearltrees: Useful Links:
How the enterprise is adopting tablets (infographic) It’s no secret enterprises have begun to adopt tablets with the same fervor of consumers. Since the debut of Apple’s iPad in Jan. 2010, the integration of tablet devices into our lives and work has progressed rapidly — so fast that it’s sometimes hard to put in perspective how quickly got here. The exclusively obtained infographic below breaks down how far workforce adoption of tablet technology has come — and where it’s headed. (The graphic was sponsored by Lenovo and Qualcomm.) In overall world market share for tablets, the iPad clobbers all others. Enterprise adoption is quite different from total adoption. Business users have different needs with their tablets, chief among them are strong and versatile applications that keep the mobile workforce connected. It’s unclear at this point if Android will be able to take away much of the share the iPad has secured with enterprise users, especially in Bring-Your-Own-Device workplaces.
Content Curation Tips and Tools | VigLink Blog At last week’s San Francisco Blog Club meetup, Oliver Starr, Chief Evangelist at Pearltrees, introduced us to the content curation continuum (snapshot below) and shared a few of the key reasons why content curation can prove to be an extremely valuable tool for bloggers. If you are a blogger looking to “increase your authority and expand your influence”: listen up. Without a doubt, the internet can be a messy place. There is more information out there than any one person can reasonably consume in their lifetime. Bloggers that are able to effectively make sense of the wealth of information available to “content consumers” (by curating content), will forever be appreciated by their current readers and quickly attract new ones (they will also never be at a loss for new content). So, what’s curation? “Curation: the selection of, care for, and presentation of the objects entered into a collection.” He was quick to point out that content curation is not aggregation. Trackback
Pearltrees brings your interest graph' to the iPad One of the more buzzword-y buzzwords in Silicon Valley right now is the "interest graph," which is supposed to connect people and the topics that they're interested in. Lots of startups promise to tap into the interest graph, but Pearltrees CEO Patrice Lamothe says a new app from his startup is "maybe the first time you actually see an interest graph." The new feature, which Lamothe variously describes as "visual discovery" (his pitch to the tech press) and "related interests" (what it's actually called in the app), is included in the just-launched iPad application from the previously Web-only company. Related interests have also been added to the Pearltrees website, but Lamothe is clearly more excited by the iPad version—he warned that the Web experience probably isn't quite as good. That kind of self-deprecation from a startup CEO is a little strange, except that the Pearltrees iPad app is pretty impressive.