Curation Startup Says It Captures 10,000 Links a Day
French startup Pearltrees offers a very unique interface for organizing and sharing collections of links from around the web. Tomorrow the company will release a new, faster version of its application and announce that it has passed 2 million links curated in 7 months since going live. That means an average of 10,000 links have been bookmarked in Pearltrees every day since launch, and presumably many more now that the site has grown. Last month the company announced that it raised $1.6 million in venture funding. I love what Pearltrees is trying to do, most people I talk to love the idea, and it's good to hear the service is getting so much traction. It's hard to know what percentage of those thousands of links are pulled in automatically from synced Twitter accounts. What do you think about Pearltrees? Have you found yourself using the service regularly, though? The interface still just isn't quite there for me yet, though.
Pearltrees Beta Launches on Wednesday: Will Let You Archive the Links You Share on Twitter
At this year's LeWeb conference, Pearltrees will launch the beta version of its bookmarking and curation service. In this beta, Pearltrees will introduce some interesting features for Twitter users. Starting Wednesday, Pearltrees users will be able to connect their Twitter accounts to the service. We got a chance to discuss Pearltrees and its upcoming launch with the company's CEO Patrice Lamothe in the startup's Paris offices today. Thanks to the new Twitter feature, which will put all of the links you share on Twitter into a drop box on Pearltrees, you can now easily create a complete archive of all the content you share. Also Coming This Week: Real-Time Updates Starting on Wednesday, Pearltrees will not just allow you to import links from Twitter, but the service will also be able to send out alerts to your Twitter friends when you update your own pearls. API Coming Soon
Pearltrees Launches Embeds - Makes Bookmarks More Useful
Online bookmarking tools haven't really changed much over the last few years. Most services still present you with a basic list of tagged links. Pearltrees, however, is taking a radically different approach. The Paris-based company organizes links as a collection of "pearls" that are connected by a mind map-like tree graph. Starting today, you can also embed these collections in your own blog posts. Pearltrees Embeds The company, which launched a new beta version of its service last month, notes that these new embeds will give bloggers and journalists the ability to present their readers with a new way to explore a topic in depth. A tool like this can come in handy when you want to show the research that went into a longer article, for example, or whenever you want to give your readers more background and context than you could pack into a simple list of links in a blog post. To get started, simply sign up for an account here.
Social curation finds an audience: Pearltrees reaches 10M pageviews
With its slick visual interface for bookmarking content, Pearltrees is unique enough that I’ve been both impressed and slightly skeptical that a mass audience will actually use it. But it looks like the site has found plenty of users. The French startup just announced that it crossed two big milestones in March: It has more than 100,000 users curating links, and it received more than 10 million pageviews. Not only does that show the concept is resonating, but it also suggests Pearltrees could reach the scale where it can build a real business around advertising or by offering premium accounts for publishers. When you share links on Pearltrees, they show up as little circles called Pearls. Pearltrees launched in December 2009, and it recently enhanced the social aspect with a new teams feature that lets groups of people create Pearltrees collaboratively. Pearltrees has raised 3.8 million euros in funding.
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