Twitter Etiquette: In A Little More Than 140 Characters Hello. My Name Is Jamie And I Am A Twitter Addict. I want to be upfront with you: I’ll admit it, I’m a bit of a Twitter snob. I’ll try my best to educate you and not bash you over the head with my snobbery, though. Retweeting 101: Mind Your R’s And T’s What is a retweet and how does it work? A retweet is a way to share a tweet by someone else that you find informative, humorous, or simply worthy of a share. There are two types of retweets — three if you count quoting a tweet as a retweet, but I don’t suggest doing that. The old style retweet is shown above. Then, Twitter implemented the “new retweet.” Merlin Mann's toot: You can see the new retweet button in the very center. Luckily, the new way of retweeting is fully implemented into most Twitter clients (Twitter for Mac), even mobile ones (e.g., Tweetbot, Twitter for iPhone). What’s the difference? If you retweet the “old way,” not only will you clog up the person’s mentions (old RTs show up in their @replies), but guess what?
Free social media analytics tools - a roundup - (Private Browsing) Businesses of every size are beginning to realise the importance of social media marketing. With tools like Twitter and Facebook, small businesses can connect with existing and potential customers with an ease and immediacy that would have been unthinkable a couple of years ago. But measuring success on social media can be more difficult. How do you work out how well you are performing across these channels? Luckily, there is a range of free tools that can help you measure and analyse your performance on social media. Bit.ly Bit.ly is a link-shortening tool. By creating a free account with Bit.ly you can unlock added features like in-depth click analysis – and the ability to customise your links. Bitly.com Topsy Topsy is a real-time search tool. As Topsy allows you to search across multiple platforms in one go, it is significantly more useful than Twitter’s own real-time search. Topsy.com Klout Klout is a measure of influence across the social web. Klout.com SocialMention SocialMention
countingtweets.com The Best Free Tools for Twitter Analytics What are the best free tools for analyzing a Twitter profile? During a social media audit I like to run a company’s Twitter profiles through some basic analysis tools to set benchmarks and compare them to competitors. I got good response to my post on Facebook analytics tools so I thought I’d do something similar for Twitter. I’m focusing specifically on profile analysis as opposed to Twitter tools for other purposes. Twitter tools frequently come and go, especially the free ones, so a list like this is always evolving. Twitter Web Analytics Twitter has created its own free analytics tool, however it is still in beta and not yet available to everyone: The data is fairly basic; the publishers we work with that already have access have not found it particularly useful yet. Topsy Social Analytics Topsy’s Social Analytics tool offers a good way to trend and compare mentions and replies for up to three profiles: (click on the image to enlarge) Twitter Counter TweetStats TweetEffect Followerwonk Klout
A Visual History of Twitter [INFOGRAPHIC] The Social Media Infographics Series is supported by Vocus' Social Media Strategy Tool, a free, six-step online tool that lets you build a custom social media framework tailored to your organization’s goals. Since its launch in the summer of 2006, Twitter has become the leader in microblogging, limiting even its most famous users to a concise 140 characters. This infographic details Twitter's most influential content creators, staggering adoption rates, and struggle to turn a profit. Curious about The Biebs' first tweet? Infographic design by Emily Caufield Series supported by Vocus This series is supported by Vocus' Social Media Strategy Tool, a free online tool which lets you build your own custom social media framework in six easy steps.
Replay it: Google search across the Twitter archive - (Private Browsing) Since we first introduced real-time search last December, we’ve added content from MySpace, Facebook and Buzz, expanded to 40 languages and added a top links feature to help you find the most relevant content shared on updates services like Twitter. Today, we’re introducing a new feature to help you search and explore the public archive of tweets. With the advent of blogs and micro-blogs, there’s a constant online conversation about breaking news, people and places — some famous and some local. Tweets and other short-form updates create a history of commentary that can provide valuable insights into what’s happened and how people have reacted. Starting today, you can zoom to any point in time and “replay” what people were saying publicly about a topic on Twitter. The chart shows the relative volume of activity on Twitter about the topic. By replaying tweets, you can explore any topic that people have discussed on Twitter.
Twitalyzer: Serious Analytics for Social Relationships Understanding the key variables in Viral Marketing A short study of this web site reveals that a hugely important factor for success in startup companies is finding ways to acquire customers at a low cost. In the Business Models section, we looked at the perfect business model: Viral customer acquisition with good monetization. However viral growth turns out to be an elusive goal, and only a very small number of companies actually achieve true viral growth. In 2005, I invested in a company called Tabblo (acquired by HP in 2007), and had the good fortune to work with an outstanding entrepreneur, Antonio Rodriguez. To give you a preview of this post, what you will learn is that there are two key parameters that drive how viral growth happens, the Viral Coefficient, and the Viral Cycle Time. What we want to understand in these two models, is how the population of Customers changes over time. The Viral Coefficient (K) Imagine you are starting a new company that plans to acquire customers through viral growth. Lessons Learned Model Limitations
Again: Relevance, why Twitter? SmartBlogs Twitter has been a topic for educational bloggers for several years now. I believe that those educators using Twitter are drawn to those posts, while other educators, not using Twitter, are driven away. Maybe the problem is the emphasis or focus of the blog posts. I earned an advanced degree in educational technology over 30 years ago. In the distant past, teachers were able to maintain their relevance based on printed journals, newspapers and magazines. Educators need a better way to communicate about change in order to maintain their relevance. Too bad an application of social media like Twitter was developed for such a frivolous purpose. If only an educator with the highest of degrees would invent such a collaborative tool for educators to do all of the same collaboration with valuable education information. I must admit that this post comes from the frustration of listening to the many excuses from educators who choose not to use Twitter.
10 New Twitter Tools That Will Get You Tweeting Whether you’re new to Twitter or an experienced user, Twitter tools make everything easier. Here are some of my favorite new tools to make Tweeting easier and more useful for any user. Try one or two that looks useful and leave a comment in the box at the bottom if you like. 1. Send Tweets At Optimal Times In Just a Click With Buffer Whenever I see an article I like I just click on the Buffer icon and it becomes a Tweet that is then automatically posted at the next optimal time. Cool Feature: With every Tweet you send via Buffer you will get detailed analytics about how many clicks, retweets and reach. 2. Twimbow is a great way to stay on top what people are tweeting to make getting started Tweeting easier for you. Cool Feature: You can add pre-set hashtags (learn more about what hashtags are in #4 below) to your Tweets to color-code them for other Twimbow users, which connects you to other the Twimbow community of users. 3. 4. TweetChat makes chats easy for you. 5. 6. 7. 8. 9. 10.
SocialBro Launches Real-Time Twitter Analytics 17 January '12, 05:01pm Follow Wouldn’t it be great to be able to see which of your Twitter followers are around right now so you know who’s likely to read your next tweet? Twitter analytics startup SocialBro has just rolled out an update that lets you do just that. SocialBro is a free app available for Google Chrome and Adobe Air that allows you to get a broad overview of your Twitter community. It’s not just your followers either, you can monitor a particular Twitter list or a search term – meaning that you could see a bit more about the people tweeting about a certain topic right now. So, how does it work? The Spanish startup says that there are a number of use cases for the new feature: The real-time analytics feature is currently limited to a maximum of 100 concurrent users, meaning that if you’re monitoring a busy topic or a lot of your followers are active, you might not see them all. The video below gives you an idea of how it works, or you can dive right in to give it a try.
Mike Koenigs - Cross Channel, Mobile and Video Marketing Expert Самое кликабельное место в твитах | Webscience.ru Детали Критический взгляд на Большие данные: как API, исследователи и инструменты создают данные Журнал First Monday выпустил номер, посвящённый критическому осмыслению понятия Больших данных. Мы публикуем одну из самых интересных статей, посвящённую тому, как данные создаются в процессе их добычи, какую сложную роль играет API и почему данные из социальных сетей за разные годы иногда невозможно сравнить. Метки: данные, Социология Расколдовать Интернет В 2013 году вышла книга Евгения Морозова о том, что Интернет не сделает мир лучше. Эта книга "To save everything, click" до сих пор обсуждается, её автора ненавидят и восхищаются его смелостью. Почему? Самое-самое В данном разделе материала не найдено Картинки
Pinq Sheets: Your New Must-Have Twitter Tool Posted by Shelly Kramer on August 24, 2011 · 14 Comments The fabulous Jen Wojcik. Twitter is such a versatile tool – it’s amazing what 140 characters can do for your brand and business. The great thing about Twitter is that it can also be a powerful tool in your digital marketing arsenal. Regardless of how you’re currently using Twitter, we’re about to take your experience to the next level, courtesy of my brilliant friend Jen Wojcik. Jen and her team recently unveiled Pinq Sheets, an uber useful Twitter tool that’s designed to help you track search terms and hashtags. Pinq Sheets: The back story When Jen and her husband, Brian, launched TechKaraoke (which debuted in October 2009 at Blog World Expo), Jen realized she needed a tool that could track Twitter mentions of TechKaraoke, as well as sponsor mentions of various keywords. So she asked Brian to build a monitoring tool based on Twitter’s search engine. Pinq Sheets – How Does It Work? Let’s use a hypothetical case study, shall we? Hmmm.