Treejack | Optimal Workshop Information Architecture Validation Software Take the guesswork out of information architecture with Treejack – the usability testing tool you can use to test your IA without visual distractions. Treejack helps you prove your site structure will work before you get into interface design. Tree testing is a usability technique for evaluating the findability of topics in a website. It’s also known as ‘reverse card sorting’ or ‘card-based classification’. Tree testing is done on a simplified text version of your site structure – without the influence of navigation aids and visual design. Easy as 1,2,3 “It is so fast and easy to set up that it's really crazy not to use it.” – Jason Holmes, American Greetings Proving an Information Architecture 1. Your “tree” is the site structure, your information architecture. 2. We're here to find out if people can achieve what they came for on your website or intranet. 3. All systems are Go “Oh yes. User Centered Information Design Beautifully Insightful Results
5 raisons pour lesquelles le calendrier éditorial est essentiel à une bonne gestion de communautés Le calendrier éditorial est un outil très pratique (et puissant) pour simplifier la gestion de communauté. C'est un guide permettant de planifier ce qu'il sera publié sur vos différentes plateformes sociales ainsi que de prévoir les évènements majeurs qui auront un impact sur votre gestion de contenu. On peut y retrouver : DatePublicationLienImageResponsabilitéThèmeNotesRéseauÉvénements et campagnes Ce à quoi il peut ressembler : Plus qu'un simple fichier, c'est une méthode de travail. Pour avoir une copie du calendrier éditorial montré ci-haut, rendez-vous sur ce lien : Ne plus jamais oublier les événements importants Vous avez prévu pour quelques semaines en avance du contenu original à publier, mais vous oubliez comme toujours ces journées qui changent votre horaire comme le congé de la fête du Travail ou le 5e anniversaire de l'entreprise. Ne plus jamais perdre la vue globale de la gestion de communauté Thoma.
Web users wise-up to Flash cookies as deletion rate rises, says US— The reliability of Flash cookies as a proxy for measuring unique browsers is being undermined by increasing consumer awareness of the little data files and of how to delete them, according to research by Scout Analytics. The behavioural analytics firm reports a doubling in the deletion rates for Flash cookies – technically known as local shared objects (LSOs). Nine months ago, Scout said, just 3% of LSOs were deleted from the more than 600,000 devices the company tracks. The issue with deletion is that it leads to duplicate cookies being created on an individual device, causing counts of unique browsers to be inflated. Widespread deletion of standard HTTP cookies has severely harmed their reliability when used as a form of user measurement – Scout’s own research says HTTP cookie counts overstate a website’s audience upwards of two to four times. Follow us on
Clue – A fun and easy way to test what people remember on your website. Keynote Visitor Insights is a feedback tool that lets you not only listen to your customers, but convert that conversation into business intelligence. Harnessing the voice of the customer provides critical insights that you use to stay ahead of competitors and find opportunity for innovation. Visitor Insights provides a way to measure customer satisfaction, and collect customer opinion on your site, without deflecting them from their intended tasks. Visitors are able to accomplish their goals while providing you with detailed insight. Visitor Insights combines the best of customer satisfaction survey software with web analytics providing usable data from virtually any website. With a single feedback tool, Visitor Insights allows you to collect the behavioral and analytical customer satisfaction metrics that allows you to confidently improve the visitor experience on your site.