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Inside Google+ — How the Search Giant Plans to Go Social

Inside Google+ — How the Search Giant Plans to Go Social
Google, the world’s largest search company, is formally making its pitch to become a major force in social networking. The product it announced Tuesday is called Google+, and observers might wonder whether it’s simply one more social effort by a company that’s had a lousy track record in that field to date. ‘On Facebook I overshare. On Twitter, I undershare. If Google hits that spot in the middle, we can revolutionize social interaction.’ — Shimrit Ben-Yair, product manager in charge of the social graph. Parts of it certainly seem to appear similar to what we’ve seen before. The second important app is Circles, an improved way to share information with one’s friends, family, contacts and the public at large. But as I learned in almost year of following the project’s development, with multiple interviews with the team and its executives, Google+ is not a typical release. The parts announced Tuesday represent only a portion of Google’s plans. Some think the battle is already lost.

http://www.wired.com/2011/06/inside-google-plus-social/

Elgan: 10 things I hate about Google+ Opinion July 30, 2011 07:00 AM ET Computerworld - I have a love-hate relationship with Google+. Because I love it and use it so much, I really hate its current limitations. Introducing the Google+ project: Real-life sharing, rethought for the web Update: For our international readers, this post is also available in French, German, Italian, Japanese, Portuguese, Russian and Spanish. - Ed. Among the most basic of human needs is the need to connect with others. With a smile, a laugh, a whisper or a cheer, we connect with others every single day. Today, the connections between people increasingly happen online. Yet the subtlety and substance of real-world interactions are lost in the rigidness of our online tools.

Why Google+ won’t hurt Facebook, but Skype will hate it Google launched its much awaited and highly anticipated social networking platform today to a limited number of users. Dubbed Google+ (Plus), the service may take its cue from social networking giant Facebook, but in the end it is about the harsh reality of Google saving and enhancing its core franchise — Google Search. It is search (and, by extension, advertising) that made Google a company that has run afoul of the Federal Trade Commission because of its huge size and influence. At the time of Google’s founding, search was broadly defined as a sifting through a directory of websites. As the web grew, search became all about pages. 15 Google+ Sites & Services for Power Users Using Google+? Add Mashable to your circles. You'll get the latest about new Google+ features and tips and tricks for using the platform as well as top social media and technology news. Although it's only been in existence for a month, we've seen a number of Google+-related websites and services spring up across the web. From directories where you can find new Plussers, to sites that will show you the hottest posts and even resources that will help you get more out of the service, we've rounded up 15 fab online destinations.

Tech blogs not sold on Google's 'Facebook clone' On Tuesday the search giant unveiled a social networking "project" called Google+. Google unveils Google+, a new social network Critics say it's just like Facebook, but less likely to succeed Some blogs say we should hold judgment until people have a chance to use Google+ Google has given out only limited invitations to the online network so far (CNN) -- There's an old joke in the tech world: Google is socially awkward. Coming from people who stare at computer screens for a living, this is pretty funny.

Does The Google+ Interface Remind You Of Facebook? You’re Not The Only One There’s no question about it: Google+ genuinely looks good. But, as thousands of people have already noted and joked about, it also really does look a lot like Facebook. UX designer and consultant UXboy agrees, and put the two interfaces side by side to showcase just how much the entry pages of both services look alike. Judge for yourself: Update – from xkcd: Google+ Tips & Tricks: 10 Hints for New Users Using Google+? Add Mashable to your circles. You'll get the latest about new Google+ features and tips and tricks for using the platform as well as top social media and technology news. Do you still consider yourself a noob when it comes to Google's social platform? If so, we've got some handy hints to help you out. From quicker sharing options to better content curation via savvy privacy settings, we're bringing you 10 tips and tricks that will soon have you Google Plussing like a pro.

Google gave original Mac designer free rein on new Google+ UI By Josh Ong Google's new Google+ social networking project departs from the company's usually spartan interfaces with an animated UI designed by original Apple Macintosh team member Andy Hertzfeld.Update: Hertzfeld has written a Google+ post giving credit to his colleagues who also contributed to the service's user interface. While he admits to having "almost single-handedly" designed the Circles editor, he also notes that he wasn't responsible for the design of the entire product. "Now some people are saying that I'm responsible for the broad visual refresh now rolling out across Google, which couldn't be further from the truth - in fact, I'm not even sure I like it," he wrote. The search giant announced its Google+ endeavor on Tuesday. After the design of the service quickly drew praise, it was discovered that Hertzfeld played a significant role in developing it.

Beware the buzz about Google+ When you're in this business long enough, you get a little jaded about "the next great thing." Because the fact of the matter is, most folks who write about the tech industry are foremost fans -- and fans, as we all know, can be irrationally positive about something they're excited about. It was only February 2010 when Google announced Buzz, it's Facebook-Twitter-social killer. And by jove, did a lot of people think it was the next coming of you-know-who. 25 Smooth Google+ Icons Advertisement Just a few weeks have passed to release Google+, but its popularity is already touching new heights. Every one seems to be goggling, googling and talking about it.

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