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The Ideal Length for All Online Content

The Ideal Length for All Online Content
18.7K Flares 18.7K Flares × Every so often when I’m tweeting or emailing, I’ll think: Should I really be writing so much? I tend to get carried away. And for the times that I do, it sure would be nice to know if all this extra typing is hurting or helping my cause. I want to stand out on social media, but I want to do it in the right way. Curious, I dug around and found some answers for the ideal lengths of tweets and titles and everything in between. The ideal length of a tweet is 100 characters Whom should you trust when it comes to advice on the ideal length of a tweet? Twitter’s best practices reference research by Buddy Media about tweet length: 100 characters is the engagement sweet spot for a tweet. Creativity loves constraints and simplicity is at our core. The Buddy Media research falls in line with similar research by Track Social in a study of 100 well-known brands that are popular on Twitter. The ideal length of a Facebook post is less than 40 characters Recap

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» Article Marketing - Internet Marketing, SEO, and Make Money Online Whether you are writing articles for submission to offline or online newsletters or magazines, for your blog, lens, hub page or for submission to article directories, you want your articles to be high quality so people continue reading right to the end and do not stop after the opening sentence. Here are some tips to achieve that result. 1. Know what you want to write about and the demographics of your likely audience before you start so that you use appropriates language. 2. Use a title that clearly states to purpose and content of the article and entices the reader to want to learn more.

5 PR Tactics for Internal Communications With the proliferation of social media channels, employees have become 24/7 brand ambassadors for their companies and the lines between internal and external communications are continuously blurring. Therefore, employers have as much of a responsibility to engage and inspire their internal staff as they do with external audiences. The tactics discussed at Business Development Institute’s Internal Communications and Collaboration Leadership Forum closely mirrored the new school PR and marketing tactics that organizations are employing to drive action from their consumers. After all, employees are simultaneously consuming the information they produce and should therefore believe in the same brand promises they make to the public. The following tactics illustrate how you can improve your employee experience using similar tactics used to engage external audiences

Blog · Swarm July 01, 2014 Every year, store owners allocate budget for marketing efforts, including signage, window displays, social media, special events, and promotions. But how do they measure success? Marketing tactics can either maximize profits or increase costs, and it’s important - and sometimes difficult - to know the difference. Measuring your daily foot traffic provides that much needed insight. How to Promote with Twitter with Mike Stelzner Podcast: Play in new window | Embed On this episode of the Online Marketing Made Easy Podcast, we talk all about Twitter. Since I am not a Twitter expert, I have invited my friend and mentor, Michael Stelzner, on the show to talk about some very specific strategies he uses to promote his live and online events with Twitter. Mike would say that he too is not a Twitter expert, but I would disagree because he is doing things on Twitter that are getting some serious results – and he’s been perfecting his Twitter strategy for many, many years, so in my book, he’s a pro. For those of you who might not know Mike, he is the founder of the best social media site around, Social Media Examiner, which he launched in October of 2009, which has exploded, to say the least. Last year more than 7.5 million people visited the site.

17 Advanced Methods for Promoting Your New Piece of Content Some people have so much success with their content marketing strategies that they have hundreds of thousands of readers. Of course, great content is a big part of the equation, but the other, often overlooked area of content marketing is content promotion. This post will cover some of the more advanced techniques for promoting your content.

10 Useful Adsense Tools Google Adsense is without doubt the most popular online advertising network and used by many small and big site owners alike. And we would love to hear how we can earn more from the system. Here are 10 useful tools to help you boost your usage of the service, understand it better, and perhaps help earn more. “If I Find One Brown M&M, Tonight’s Concert is Cancelled” For years Van Halen’s tour rider explicitly stated: no brown M&M’s. Behind this clause is an important communication lesson. David Lee Roth jumps down from the Van Halen tour bus and makes a bee-line for the concert hall. He strides into the dressing room and immediately locates the object he’s looking for – a little bowl of peanut M&M’s. Roth begins to sort through the sweets, carefully inspecting each one.

Jobs Charted by State and Salary The industries that people work in can say a lot about an area. Is there a lot of farming? Is there a big technology market? Couple the jobs that people work with salary, and you also see where the money's at. You see a state's priorities. 10 Great Social and Web Analytics Tools In a recent post, the good folks at iSpionage reviewed the importance of using analytics to guide your Internet marketing efforts and which metrics make the most sense to track. Using analytics helps you understand which of your marketing efforts are paying off, which tactics you should refine, and what actions you need to take in order to get better results from your Internet marketing strategy. While analytics are a must for any Internet marketer, it can be a bit daunting to know exactly which tool to use in order to track your results.

15 Resources to Create Images for Social Media Do you post images on social media? Would you like to create attractive images to share? When creating images for social media, quality makes a difference. In this article we’ll share tools and resources to create professional and engaging social media images that you can use on multiple platforms. Online Marketing Professionals Give Search Marketing Tips, Advice, Strategies & Tactics By Julie Joyce Welcome to the latest (and possibly greatest) installment in the Women of Internet Marketing Series, where we interview, um, women. Today's interview should definitely interest you, as it's none other than Disa Johnson, a very outspoken SEO known as much for her brilliance in in the field as for the fact that she used to be male. I had the honor to meet her in person at SMX East recently and we'll soon be seeing her blogging a LOT.

Words and Phrases to be Banned, 2014 Edition Posted on January 13, 2014 Filed Under Internal Communication, Media Relations, Social Media English has 1.1 million words, more words than any other language, according to the Global Language Monitor and other sources. That’s double the next most prolific language. And English adds about 15 words per day, or one every 98 minutes. So 400 years after the greatest English wordsmith of them all, William Shakespeare, the language remains a living, changing, vital form of communication, something PR folks use every day.

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