What do prospects like and dislike? A Telemarketer’s GuideB2B Lead Generation, Appointment Setting, Telemarketing Part of the job as a telemarketer is to understand the person at the other end of the telephone line. It is only through familiarity and insight that telemarketers are able to converse genuinely, probe effectively, discuss business efficiently and generate leads frequently. Just like B2C telemarketers spend hours of research and studies to find out what their customers like, B2B telemarketers must also make an effort to be “personally acquainted” with the desires of business prospects. In fact, B2B is even more complex. It’s really important to know what types of marketing approaches piss them off so you could learn from them and make your efforts better. What prospects don’t like People who are not familiar with the telemarketing industry have a negative association to the word “telemarketer”. Prospects also don’t like hearing how they should be excited about a product or service you’re offering, or want to be approached in a sales-like fashion. They don’t want to hear the word, ‘just.’
Education and Training Truth is we don’t like getting schooled by the competition. We’re guessing you don’t either. With rapidly changing employment trends in many countries, more and more students are seeking additional education and professional training to ensure competitive advantage. We contact and qualify each prospect before we deliver them to you as warm education and training leads complete with necessary contact information: Full nameAddress (street, city, province/state, zip code, e-mail, etc.)SchoolCourse/Training of interestExpected Date of Enrollment Our direct marketing services are customized to best fit the different marketing requirements of various institutions under the Education and Training industry including: Technical and Trade SchoolsArt and Design SchoolsLanguage CentersIndustrial and Manufacturing SchoolsSports and Recreation Instruction CentersBusiness and Computer SchoolsReview CentersOther Technical and Vocational Schools Dial 888.810.7464 to speak with a Callbox representative.
Content To complete your array of online lead generation tools, Callbox provides content writing services customized to powerfully project your best selling points and bring in qualified sales leads to your pipeline. We create smart, compelling content for blogs, brochures, and other marketing materials so you don’t have to cram when you’re running out of time or ideas to do it yourself. We understand that writing for an audience is no piece of cake. Contact us if you need quality content for the following: BrochuresPowerPoint PresentationsSEO CopywritingPress ReleasesBlog Posts Dial 03.2772.7370 to speak with a Callbox representative or fill out that form on the left. Event Telemarketing Services With Callbox’s Event Telemarketing, our marketing representatives employ an efficient outbound telemarketing strategy to make sure that your prospects get invited to your event, and can follow up on those prospects after the events as well. Call-To-Invite Most companies make use of emails as a convenient way of sending event invitations, but with the existence of email filters which treat these invites as spam, efficiency is compromised. Phone invitations, on the other hand, are better because of its more personal approach and it gives the customer a chance to ask questions and address concerns right away. Since phone invitation is straightforward, it is perfect for announcing events, updates and following up. Phone invites allow you to instantly communicate with multiple people and receive immediate responses. Callbox can assist you when you want to invite your clients and prospects to your company events, conferences, forums, and meetings through telemarketing.
What Will SMBs Focus on in 2014? Greater Online Presence We’ve all heard about the brouhaha about how mobile usage will take over desktop particularly starting in 2014. That’s why businesses have started giving more focus on making their strategies compatible to mobile devices. But that’s only for huge businesses. Small and medium-sized businesses apparently are rather behind their larger counterparts when it comes to going mobile. So why aren’t they joining the mobile revolution? j2 Global’s research, as reported by eMarketer.com, indicated that a common increase in online presence, including things as basic as setting up a website or online store, was the top priority for 2014 for nearly three in 10 SMB professionals surveyed. “More than 45% of the US population will use the mobile internet at least monthly this year, eMarketer estimates, a figure set to rise to nearly two-thirds by 2017. This goes to show that not all sectors of the business chain are able to go with the changing times.
Mind Blowing Predictions in Technology and Innovation It is so easy to get overwhelmed with technology these days. Smartphones, HD TVs, hybrid cars, and whatnot – these are just a few of the countless innovations not even science fiction could have predicted 20 years ago. Suddenly, you could carry around a thousand CDs worth of music in your pocket. New software applications come and go faster than many of us can even notice. Just recently Microsoft announced that it will abandon Windows XP for good. Technology evolves at an amazing speed – probably as fast as the human mind is able to conceive new ideas in pursuit of convenience. Steve Jobs, the brain behind the Apple brand which shook the world with its first iPod, once said: “The ones who are crazy enough to think that they can change the world, are the ones who do.” So, let’s raise our bottles to some of the craziest minds of our time with these exciting, and sometimes scary, technology predictions from the past few years, like this compilation from Ted.com
All Things Digital: 2014 Budget Plans for B2B Marketers In a recent post by Ashtyn Douglas, B2B marketing advertising writer at Business.com Media, Inc., a marketing budget revelation proved to be leaning towards the digital trends. “CMOs are enthusiastically devising viable marketing strategies while ideas are free-flowing throughout psyched marketing departments,” Douglas says. “While some are devoting more money globally to their full range of marketing tactics, others are seeing marginal increases and are forced to carefully shift around existing budgets.” A survey dubbed Advertising Age’s 2014 BtoB’s Outlook: Marketing Priorities and Planning sheds light on the increase in overall marketing budgets. 52.5% plan to increase their overall B2B marketing budget in 2014 and,36.4% of respondents plan to see an increase in budget greater than 10% Here’s the rest of Douglas’ insights from the survey: Ramping Up ROI with Digital Marketing Mobile and Content Strategies are the Leading Ladies Striking Gold with Video
About | Marketing Appointment Setting Marketingappointmentsetting.com is a trusted provider of outsourced appointment setting services with over 9 years’ experience under its belt. With expertise spanning local and global markets, our services are being used by a broad customer base ranging from small startups to large multinational companies. What We Do Our core mission is to provide sales organizations with fast, reliable, and convenient way of generating new business to enable long-term sustainable growth. In essence, we serve as an extension of your marketing department. How We Do It We make appointment setting simple. Why choose us? 9 years’ experience in B2B appointment settingHigh-end technology and state-of-the-art infrastructureStrategic production and delivery locations around the worldHighly skilled workforce24/7 operationMulti-channel marketing approachCustomized appointment setting packages as per clients’ requirements