Lead Generation in Singapore: How Database Integration can Keep you in Profit Photo Credit: Tom Raftery It’s a data-driven world out there and B2B enterprises need to drift with the times. In the face of unpredictable market forces, it is important now for these companies to harness new technologies that can provide wide-ranging benefits to their lead generation and appointment setting campaigns. As a way to effectively reach out to multiple audience touch points, database integration is becoming an important strategic answer to business needs in vibrant economies like Singapore. Despite negative outlooks this year, the country continues to receive international capital.
Web Marketing 101: Using Design to Connect With Your Audience Marketers may not directly correlate excellent web design with conversion rates, but it doesn’t take a business analyst to conclude that when people find a website pleasant to use, the chances of acquiring a lead becomes greater. But more often than not, our definition of “good” web design is limited to aesthetics. We think that as long as a website is nice to look at, all is well. However, it is also essential to take into account the quality of how a web site functions. A fully-functioning website is a marketer’s avenue in connecting with its audience, because when their process of exchanging information is made pleasant, they would feel that your business cares for them. In a post at CopyBlogger.com, there are 3 ways in which web design can be used to connect with audiences:
How to Develop a Fully-Functioning Content Marketing StrategyB2B Lead Generation Company in Malaysia A marketing team hires a good writer, puts up a blog, produces a constant flow of relevant articles, and proliferates the content throughout a web of subsites and social media networks. Sounds like a good strategy, right? The thing is, a B2B lead generation campaign that relies on content marketing is not as easy as it sounds. You have to have a system that works. Drive for Sales: B2B Telemarketing Tips That Help Close the Deal The usual pieces of advice such as “make your call more personal” and “listen actively” sometimes don’t count. No matter how telemarketers do it, circumstance often demand for a higher level of strategy to be able to convert prospect into a lead and eventually close the deal over the phone. One of the obstacles of B2B telemarketing is how to effectively convince people that there’s an opportunity and that the prospect needs what you’re offering for them to eventually commit to a scheduled phone call, a face-to-face appointment or even a newsletter subscription. To achieve this, telemarketers need the right skills and the ability to do the following: Confidence over the phoneGood communication skills and minimal fillers such as “uhm” and “ah”Become more conversational and not rehearsedHandle objections properlyProbe and know what questions to ask to identify if there’s a needEmpathize with the prospectBe optimistic
Software Company Transforms Marketing Activities after Using Callbox The Client The Client is a leading supplier of shipping software and IT solutions. Based in Singapore, it has more than 100 employees serving over 200 clients worldwide. Its IT solutions are being used by well-known customers around the world, mostly shipping companies, liner agents, short sea carriers, NVOCCs, terminals, and depots. The Objective The Client wanted to increase sales from new businesses and open new markets abroad.
B2B Lead Generation Singapore: Is Your Company’s Facebook Page Dying of Loneliness? Maybe These Can Help There can only be two possible explanations why your Facebook page is not on the social media map: one, the last time you updated it was before Obama became President; or two, you DO update it regularly, but only with pointless, sometimes ridiculous posts that couldn’t attract even the most bored soul on Earth. You might have noticed that in both cases, it’s your fault.
IT Products and Services Lead Generation Appointment SettingB2B Lead Generation Company in Malaysia It takes an exceptional set of skills and unparalleled experience to stand alongside and represent major players in the information technology industry. Callbox has both. We are proud to have, in our roster of clients, manufacturers, resellers, and licensed specialists of some of the biggest names in IT including SAGE, Microsoft, SAP and Oracle. Our industry-specific expertise allows us to provide solid IT telemarketing and lead generation solutions for providers of information technology products and services through our IT lead generation and appointment setting services. Is it time for your Marketing strategy to “check-in” on Foursquare? Here’s a great story: On October 22, 2010, when astronaut Douglas Wheelock arrived at the International Space Station 230 miles outside of Earth, he made history. No, he didn’t take pictures of aliens, nor did he stop an asteroid from hitting our planet. So what did he do? He checked-in to Foursquare. From outer space. Yep.
Advertising Services Finding lead generation solutions for both direct response and brand marketing services has never been easier. While parameters for qualified advertising sales leads are not always the same with every advertising company, we are always able to find a fitting solution for each of our clients. We promote your advertising services to high profile decision makers such as Sales Managers, Chief Marketing Officers, Sales and Marketing Directors and VPs, CEOs, and Presidents of various corporations, non-profit organizations, and government agencies.
Top Reasons Why B2B Telemarketing Strategies Fail As long as there are phone lines across giant buildings and stretching underground beneath our feet, and as long as there are cell towers, satellites and fiber optic cables connecting us to the web, people will always be making and taking calls. Even in the near future, when all of the business people in the world are those who grew up in the digital age, they would still need to talk to people from remote distances. In short, telemarketing will never die. It’s a traditional yet highly effective B2B lead generation channel. Telemarketing and appointment setting bridge marketers and potential clients in a way that no other medium can.
Brochures About Callbox About Callbox Find out everything you need to know about Callbox – our people, technology, solutions, processes, and the clients that we helped grow into what they are today. Come, join the ride.What We Do Lead generation is at the core of our business; how we do it is what sets us apart from thousands of other lead generation companies around the world.