Pew Internet: Social Networking (full detail)
Highlights of the Pew Internet Project’s research related to social networking. (Note: This page will be updated whenever new data is available.) As of January 2014, 74% of online adults use social networking sites. As of September 2014: 71% of online adults use Facebook23% of online adults use Twitter26% use Instagram28% use Pinterest28% use LinkedIn For a detailed demographic portrait of users of various social networking sites from September 2014, please see our recent report, Social Media Update 2014. In May 2013, 74% of women were users of social networking sites, compared with 62% of men. Between February 2005 and August 2006, the use of social networking sites among young adult internet users ages 18-29 jumped from 9% to 49%. Mobile The growing ubiquity of cell phones, especially the rise of smartphones, has made social networking just a finger tap away. Social impact Do social networking sites isolate people and truncate their relationships? Creators and curators As of August 2012:
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