B2B Outbound Telemarketing - Callbox Handling phone inquiries the whole day may sound good for business, but not when most of that time is spent on inquiries that are far from turning out to be potential b2b sales leads. All that talking may foster goodwill for your business but it’s not going to make a difference to your bottom line. If you want to bump up sales, you need to take part in more profitable sales engagements. B2B outbound Telemarketing is a highly efficient method of acquiring business-to-business qualified sales leads and accelerating market penetration. It is the most interactive and highest-converting business sales lead generation method preferred by many mid-to-large sized companies over other marketing channels. Callbox Telemarketing Solutions Callbox provides full cycle telemarketing solutions to help businesses speed up market penetration and generate leads that are targeted and qualified. Let us talk. Dial 888.810.7464 to speak with a Callbox representative or fill out that form on the left.
What Good Can B2B Telemarketing Give to Event Management Companies Organizing events is a tough job. Event management companies in Singapore could not agree more. You have to make sure not just to invite intended audience but also ascertain if guests are sanguine to participate. Instead of slogging in face-to-face activities, why not try event telemarketing? Speed has always been the biggest asset of B2B telemarketing. Callbox Telephone Survey “Primes the Pump” for Market Expansion | The Client The Client is the world’s largest pump manufacturer with an annual production of more than 16 million units. It has more than 18,000 employees and 80 authorized distributors in 55 countries. The Objectives Recognizing the need to move closer to its customers in the Asia-Pacific region, the Client decided to conduct a telephone survey to get a broad and detailed view of market conditions. To determine their market position relative to competitors.To identify market drivers, restraints, trends, and growth potential.To establish or improve its market presence and positioning. The Challenge The Client needed at least 1500 respondents to complete a survey in 25 business days – a task too big for its in-house calling team to handle in such a tight timeframe. The Callbox Solution They began with a pilot survey of 50 respondents to test Callbox’s capability. Target contacts were asked about their opinion of the Client’s product to deduce its position in the market. The Results
I.T. Solutions for Shipping Business: How Liner Agency Software Helps in Reducing Greenhouse Gas Emission About 5% of the world’s greenhouse gas (GHG) emissions come from merchant vessels. As the volume of maritime trade continues to grow rapidly each year, this figure is expected to rise in the following years. It is not surprising therefore that the shipping industry is under a lot of pressure from governments and environmental groups to take steps to reduce carbon dioxide emission from their ports and vessels. One way the shipping industry responds to these pressures is by adopting the concept of green or clean shipping which involves improving energy efficiency through use of marine software solutions and other shipping technologies. Efficiency in shipping can be achieved in many ways. So, what is the role of shipping company software in carbon dioxide emission reduction? As it appears, the above-mentioned measures are mainly technical and operational in nature – not directly related to shipping software.
Giant Software Solutions Provider Improves Lead Capture and Conversion with Callbox The Client The Client is a world-leading provider of 3D and Product Lifecycle Management (PLM) software solutions with more than 130,000 customers in 80 countries. It offers a wide range of 3D virtual solutions enabling businesses of every size to digitize innovative ideas and enjoy lifelike experiences with future products and environments. The global company has offices in the USA, Europe, the Middle East, Africa, and Asia-Pacific, with partners from leading industries and sectors including Aerospace and Defense, Automotive and Transportation, Construction, Agriculture, Education, Healthcare, and others. The Challenge Prior to engaging Callbox, the Client hired a prominent direct marketing solutions provider to handle its lead generation program. The Client’s main objectives were: The client judged Callbox’s strategies to be more cost-effective and efficient and signed up for a three-month pilot project. The Callbox Solution The Results Warm Leads: 1, 404 (87%)Cold Leads: 219 (13%)
The Three C’s Of Value In Lead Generation With the way information has become more mainstream in the Singapore marketplace, it has become even more important for firms to stand out even more. This means you have to show your value to prospects. This is a challenge faced by SEO service providers, since there are a lot of firms competing in the country. So, how can you stand out on this? How will you be able to attract the attention of business prospects? This is where your understanding of the three C’s of value proposition come in. Capability – when conducting appointment setting work, SEO leads will often challenge your capacity to deliver the service. Clientele – the kind of people you wish to serve will also determine the value of your firm, as well as the quality of your sales leads. Competitors – you also need to know who the other players are in the market. Once you know the details of your three C’s, your B2B lead generation work will be easier to do.
Quantifying Lead Generation Success for World-Class Data Solutions Provider | The Client The Client is a global leader in data backup, data recovery, and archiving solutions. Based in Singapore, it provides expert advice and integrated solutions for reliable and cost-effective data storage management to customers worldwide. The Challenge The Client hired a lead generation provider but needed additional support for other marketing initiatives. Cold call to invite participants to its open house events in AustraliaProfile its database and generate market feedback to improve its sales lead generation campaign After searching and comparing several service providers found on the internet, the Client was impressed by Callbox’s track record in B2B lead generation and immediately penned a deal. The Callbox Solution Callbox set up an outbound telemarketing team to initiate a call-to-invite campaign to be followed by a lead generation/client profiling campaign. The campaign kicked off in October 2011 after email invitations were sent. The Results
I.T. Solutions for Shipping Business: Free Shipping Software Solutions: Bargain or False Economy? As the old saying goes, “there’s no such thing as a free lunch.” We always hear that. Yet, as we go about our daily lives, it is so easy to get carried away with free offers. We take store credit cards for freebies and discounts. We wait hours in endless lines for free concert tickets. We even drive a few extra miles to the next gas station to claim our loyalty reward. Yes, we all love free stuff. Ask yourself this question: Why do some shipping companies spend thousands of dollars for liner agency software solutions when they can get one for free? The answer is simple: In the maritime supply chain business, using “free” software does not necessarily mean less expenditure and more savings. For example, leading forwarders such as FedEx, UPS, and DHL offer marine software solutions for vessel and port operators at no cost. Here’s what happens when you settle on free software instead of going for more reliable liner principal software: So, here’s your takeaway:
Can Singapore’s SEO Providers Innovate Better With Lead Generation? One reason why SEO providers in Singapore are somewhat slow in their innovation process (the standard measure of how good an SEO provider is in adapting) is probably due to the lack of sufficient clients that will fuel the demand for one. What is funny here is that business prospects often will not sign up if they do not see the firm as innovative. These disconnect is the reason for an increase need for lead generation providers specialized for SEO providers. They need professionals that can help SEO services providers with the SEO leads needed in order for their business to flourish. Lead generation and appointment setting work is not new in the Singapore marketplace, what with the variety of mediums of communications used (like email, social media, and telemarketing) but what makes the situation unique will be the firms that need one. Besides, SEO providers are the best in SEO marketing, and it is best that they stay that way.
Singapore B2B Lead Generation Company Software Company Transforms Marketing Activities after Using Callbox | The Client The Client is a leading supplier of shipping software and IT solutions. Based in Singapore, it has more than 100 employees serving over 200 clients worldwide. Its IT solutions are being used by well-known customers around the world, mostly shipping companies, liner agents, short sea carriers, NVOCCs, terminals, and depots. The Objective The Client wanted to increase sales from new businesses and open new markets abroad. The Challenge Upon learning about Callbox in 2007, the Client was hesitant because outsourced telemarketing service was embryonic and unproven in Singapore at the time. The Callbox Solution The first campaign took off in February 2007 with one dedicated telemarketing agent. The Client expressed why it continued to use Callbox’s services after the first campaign:: The ResultsThe Client was one of Callbox’s first accounts in the Asia-Pacific region, and it has continued to use its services since the first campaign in 2007.
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