The Anatomy of an Experience Map Experience maps have become more prominent over the past few years, largely because companies are realizing the interconnectedness of the cross-channel experience. It’s becoming increasingly useful to gain insight in order to orchestrate service touchpoints over time and space. But I still see a dearth of quality references. I’m often asked what defines a good experience map. But it’s not just about the illustration of the journey (that would simply be a journey map). Rail Europe experience map. The experience map highlighted above was part of an overall initiative for Rail Europe, Inc., a US distributor that offers North American travelers a single place to book rail tickets and passes throughout Europe, instead of going to numerous websites. I almost always apply five critical components that make an experience map useful. Second, it’s clearly a means to something actionable—ideally something to design around—and not an end in and of itself. First Steps The Lens The Journey Model
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RGB ledlamp - Intro Since RGB-leds became powerful enough to be used in lighting, I've been planning on incorporating them in my house interior somehow. I think the way you can set the atmosphere from nice and cool blue to warm red is something to be desired. A while ago, I've received a Philips LivingColor-lamp, so I already know how it feels. Now I live in my own house, though, a single lamp isn't going to cut it. Now, it would surely be possible to buy multiple of these devices, but at E120 a piece, that would get a bit costly... Another alternative, which I might pursue in the future, is to incorporate RGB-leds in the interior. In the end, I decided to go with the third option: change the existing lighting to RGB-leds. 1 Next »
Special Publications Alongside the quarterly publications are Seatrade's portfolio of regular and one-off publications on specific regions and sectors of shipping, delivered with the magazine and distributed at strategic events worldwide. Coming soon... Hellas Maritime 2014 Official international publication at Posidonia 2014 Click below for more information, advertising rates and mechanical data: Hellas Maritime 2014 - Euro Hellas Maritime 2014 - Pounds Hellas Maritime 2014 - US$ SMM Green Shipping Guide 2014 Official publication at SMM 2014 and gmec 2014 SMM Green Shipping Guide 2014 - Euro SMM Green Shipping Guide 2014 - Pounds SMM Green Shipping Guide 2014 - US$ Published: Click on the images below to view some of the online versions: Middle East Workboats & Offshore Marine Published biannually in March & SeptemberA dedicated publication covering the Middle East Workboats sector from the organisers of the largest regional event. UAE Special Report HELLAS Maritime Panama Maritime Review Seatrade Bunkering Report Univan
Post-Agile: A Design Thinking Approach to Software Development Regardless of how trained and focused your people are, when the projects you work on vary in complexity and time finding a single project management solution that works for all is impossible. This is the truth I have discovered after my first three months at Artefact, where the range of development projects varies widely – from an 18 month fully integrated design and development like PIRCH Advisor to a quick four-week iteration on our commenting platform Civic IQ. Yet Agile project management, or the iterative and incremental method of managing design and development has become so pervasive, that people and companies throw the terms around like they’re the panacea for all productivity issues. But we at Artefact use design thinking as the approach to solve problems. Waterfall – And why it’s not completely evil Everyone by now knows the cons of Waterfall: All part and parcel of Waterfall development and all things we need to avoid during any project. Agile – And why it’s not perfect
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Winning with IT in consumer packaged goods: Seven trends transforming the role of the CIO Consumer-packaged-goods (CPG) companies have traditionally viewed technology as a necessary business expense to be managed in the most efficient way possible. As IT spending increased over the past two decades, managers concentrated on standardizing IT systems across the company and reducing costs. Technology programs delivered on consolidating and integrating systems following mergers and acquisitions. Productivity flowed from improved supply-chain processes and from warehouse and plant-floor automation. However, during the past few years, CPG companies have grasped the commercial potential of the burgeoning supply of information about customers’ behaviors, needs, and wants. As information intensity grows, world-class IT in CPG companies requires more than just cost-effective service provision. IT teams now have the opportunity to rise to the role of strategic enabler and differentiator. Seven technology-driven trends Exhibit 1 Enlarge Direct consumer relationships Predictive analytics
Industry and globalisation Short address for this page:www.oecd.org/sti/shipbuilding Events | Reports | Contact The OECD Council Working Party on Shipbuilding The OECD Council Working Party on Shipbuilding (WP6) seeks to progressively establish normal competitive conditions in the industry. The Working Party on Shipbuilding is the only international body that can influence and guide government policies by identifying and, where possible, eliminating factors that distort the shipbuilding market. The bringing about of normal competitive conditions in the shipbuilding industry remains the WP's principal priority. The Working Party is chaired by Ambassador Tore Eriksen, Permanent Representative of Norway to the OECD. What does the Working Party on Shipbuilding do? The work of the OECD is carried out in Committees and Working Parties, where national representatives advance ideas and review progress in defined policy areas. What is the relevance of the Working Party to non-OECD economies and industry? Selected events Contact
A two-speed IT architecture for the digital enterprise Digital business models have become essential for companies across a range of industries. With social networks and e-commerce websites setting new benchmarks for speed, agility, and user-friendliness, consumers expect similar online performance from banks, retailers, and telecommunications companies. Attackers born in the digital age give consumers what they want, but many older companies struggle to meet customer expectations. First, because the digital business model allows the creation—and shorter time to market—of digital products and services, companies need to become skilled at digital-product innovation that meets changing customer expectations. Second, companies need to provide a seamless multichannel (digital and physical) experience so consumers can move effortlessly from one channel to another. Third, companies should use big data and advanced analytics to better understand customer behavior. Implications for enterprise architecture Two-speed architecture. Zero downtime.
Industry and globalisation Workshop outline and programme WORKSHOP THEME: The shipbuilding industry’s response to the Green Growth challenge Welcome and introduction to the Workshop by the Chairman of the OECD's Council Working Party on Shipbuilding (WP6), Ambassador Harald Neple. SESSION 1: GREEN GROWTH – What do governments expect? Green Growth – Setting the Scene OECD’s Green Growth Strategy Team: "Highlights of the OECD's Green Growth Strategy and future steps" Government Perspectives SESSION 2: How is industry responding to green growth imperatives? Upstream actors Shipbuilders Downstream actors Ship recyclers Ship Recyclers' Association of Turkey: “Recycling practices in Turkey” Labour views International Metalworkers’ Federation (IMF) – Trade Union Advisory Committee (TUAC): "What does Green Growth mean for Workers – the need for a cooperative linkage between shipbuilding and ship-breaking" SESSION 3: What are “Green Growth” best practices? OECD WP6 Secretariat: "Possible Policy Options and best practices"