B2B Lead Generation Services, Telemarketing | Callbox
B2B Telemarketing: Learning the Art of ‘Sales Talk’
Some people are gifted with communication skills, not only in terms of being able to engage people in a smooth conversation, but also in terms of being able to articulate words and phrases that every unique person will most likely understand. However, skills can be taught, too. Even professional B2B telemarketers would benefit from constant training, especially in the midst of today’s evolving business landscape. It pays to know how effective your current conversational techniques are, which ones are not working, and what you can do about them, before your entire lead generation campaign topples down. Remember, it’s not just about what you say; it’s also about how you say it. They don’t need to know everything Educating prospects is a good thing, but pieces of information that aren’t necessarily relevant can only do more harm than good. Break your entire presentation into small pieces and choose only what’s pertinent. Impart knowledge, not statistics Talk about their situation.
Want to Expand your Email Database for Lead Generation? Here’s how
A good piece of content or email copy is useless without a list of recipients to throw them at. Your email database is a crucial aspect of your B2B lead generation campaign. The thing is, it does not only need to be a big list; it also has to be a relevant list. There’s no point gathering hundreds or thousands of email addresses if only a handful of them would even consider taking a bite of your marketing offer. One needs to employ a strategy to effectively grow the email database. Consider these tips from Business.com: 1. Your customers and prospects spend a ton of time on your website. 2. Another simple, yet effective, way to build your list is to add a pop-up or lightbox for email sign-ups upon entrance to the website. 3. For small businesses, this is a very important tactic. 4. There should be an easy link on all your social profiles encouraging followers, fans, like-ers, and connections to keep in touch via your marketing emails. 5. 6.
Keep Your Company Blog Alive And Exciting
Just imagine that your company blog was like an open store, the readers are your customers and to keep them coming back you have to provide them what they need and give them proper customer service. Now that 2014 has started, there are external factors that could add some charm on your blog and lure audience. Bring your blog to stardom and let the camera rolling. Here is a slide share of how to keep it alive and exciting throughout the year. 15 Ways To Keep Your Company Blog Alive And Exciting from Belinda Summers Over all, it means keeping the flow of engagement constant and retaining reader’s interest should be the main objectives.
Modern SEO Marketing: The “Must-Not-Do” list
It’s as if B2B marketers were bewitched by the supposed promise and potential of SEO that they tend to believe in it unwaveringly despite the challenges or rapid changes in trends and algorithms. They’ve been doing it for a long time, yet, the same mistakes are repeated endlessly, most of which are not even hard to detect and repair. These issues must be given proper attention, as they would cripple the very foundation of SEO, eventually affecting the lead generation hopes of a business, not to mention its reputation amongst other online marketers. These are 6 erroneous habits every SEO marketer must avoid: Duplicate content – In SEO, when you have two similar content pieces appearing in more than one webpage or URL within a website, you have duplicate content. Not optimizing tags – We see a lot of sites tagging their titles with generic words like “home” or “default” or their brand names. You might also like: A Listing of Interesting Facts about SEO, Google and everything in between
Establishing Business Relationships through B2B Telemarketing
Conversations over the phone between telemarketers and potential clients are the bloodline of B2B lead generation campaigns. Despite the rising prominence of web-based marketing channels (blogging, social media, email), as well as the limitations of certain telemarketing laws and the Do Not Call registry, telemarketing is still very well alive and reliable. But business transactions aren’t the sole purpose of telemarketing. Not all phone conversations have to be aimed at setting appointments or closing sales. The customer service element If a current correspondence with a prospect is not likely to bear fruits anytime soon, telemarketers can always wear their customer services badges instead and manifest a genuine willingness to help. If you have the resources, allot a considerable amount of time and effort to exhaust all means for a client, and see if anything could be worked out. Building a reputation of passion, one call at a time Spreading the vibe
Customer Satisfaction Survey
Losing customers like dew under the sun? There must be more to it than just bad economy. Losing a customer results in reduced profit, and worse, a flaw in your brand image that might affect future lead generation and appointment setting campaigns. Generate unbiased customer feedbackStay up-to-date on changing customer needs and preferencesIdentify areas of your business that need improvement Callbox provides telemarketing services to help you generate unbiased customer feedback which can guide your efforts in keeping a solid, satisfied customer base. Identify objectives, scope, and appropriate survey method.Design and discuss survey questionnaire.Prepare list of customers to be included in the survey.Interview respondents and capture data through telemarketing.Conduct validity checks.Analyze data, prepare final report, and submit customer satisfaction findings. Equally important as finding new customers is retaining the ones you already have.
IT Business Sales Leads List - Database
Even though there are a lot of good business data providers servicing IT companies, most of them require their customers to purchase packaged lists of thousands, even tens of thousands of business contacts just to meet their minimum order quantities. A good fraction of the time, those lists are nothing more than rolls of business information containing a hodgepodge of your target customers and everyone else. But why pay for thousands of random prospects that may not be useful when you can spend that budget on more promising sales leads? . Finding IT sales leads, cracking new accounts, and creating new business opportunities have never been easier with ITSalesLeads.Com. We provide leverage to telemarketing campaigns by generating high quality business lists for call center-based IT companies. We deliver the efficient, industry-focused solution. Our services are focused on the IT industry alone, making us the most efficient IT sales lead generation channel you can find. Read More >>
