Joshfire Framework
Top Tools For Tracking Topics on the Web
Tracking topics on the Web can be a painful process, due to the amount of noise and difficulty of filtering it. So to help you out, we've selected and categorized the leading topic-tracking tools. This is based on the discussion that arose from our earlier post about topic feeds, which are RSS feeds for keywords or phrases. During the process of analyzing these topic tracking tools, we discovered - to our surprise - that not many of these services output results as RSS. See also:Top Topic Trackers (Updated List) Feed and/or Email Services These are services that output RSS and/or other formats, such as email notification. The most common such tool is probably Google Alerts. Google Alerts PubSub Yahoo Pipes Topikality Swamii (just email, no RSS) Woofeed (just email or mobile, no RSS) Destination Services These services don't output RSS or emails for topic searches. LazyFeed Regator My6Sense Technorati Ensembli (offers email digests) Guzzle.it Cascaad Social Filter Community Curated Misc
Dealing With Employees Who Are Social Media Celebrities
One of the big promises of social media is that literally anyone can become a celebrity now because of cheap and easy access to social media tools. We all have a shot at our 15 megabytes of fame if we can create compelling content. But what are the implications for businesses that get serious about social media? The Employee Celebrity Is Born Organizations around the world are wisely trying to dive into social media to take advantage of the new opportunities. The Shift to Managing Talent An employee celebrity is someone in your organization who has a positive reputation apart from or in addition to your corporate brand. When you’re working with talent, there are inherent benefits and potential landmines. Five Opportunities of Celebrity Employees #1: A Human Connection Customers and prospects get to connect with a human they trust at your company who’s genuinely worth giving attention to. #2: Enhanced Credibility #3: Better Insight #4: Enhanced Influence #5: Crisis Management #2: The Gunslinger
MotionBeam | Character Interaction with Handheld Projectors
Why companies watch your every Facebook, YouTube, Twitter move
3 October 2010Last updated at 18:13 By Tim Weber Business editor, BBC News website Dave Carroll's United Breaks Guitars video has been watched 9.23 million times Once upon a time companies could afford to be rude. Unhappy customers would grumble to a few friends, withdraw their custom, but there was little else they could do. Today, they still tell their friends, but they do it online, using social media websites like YouTube, Facebook and Twitter. Continue reading the main story “Start Quote Social media is a toddler, but nobody yet knows what promise that toddler holds” End QuoteJorn Lyseggenchief executive, Meltwater Group Take the Canadian folk singer, Dave Carroll. United Airlines baggage handlers had damaged his $3,500 guitar, but the airline refused to pay compensation and its customer service agents were less than courteous. So he made a music video about the experience and on 6 July 2009 posted it on YouTube. It's a dramatic shift in consumer power. They are watching you When bad is good
Tips for Talking to Your Boss About Social Media
Robin Neifield | February 26, 2010 | 0 Comments inShare3 Don't let your boss push you into adopting ill-conceived efforts for social media. Instead, take the offensive. Back in the early digital days we often fielded panicked calls from in-house marketing personnel whose head of marketing or another C-level executive would demand that they secure the top organic search listings in the major search engines. Thank God most business people now understand both the value and difficulty of that feat. Today's equivalent is the overworked, understaffed, and stressed out in-house marketing departments being presented with the demand to start tweeting or get a Facebook page up - yesterday. The Homework: Create an organizational chart of all the different departments or divisions that a social media effort might touch - think HR, PR, legal, marketing, customer service, and others. The Conversation: Ask your boss if you can count on his support for this effort and budget for at least two years.
Touch Gesture Reference Guide
The Touch Gesture Reference Guide is a unique set of resources for software designers and developers working on touch-based user interfaces. The guide contains: 1) an overview of the core gestures used for most touch commands 2) how to utilize these gestures to support major user actions 3) visual representations of each gesture to use in design documentation and deliverables 4) an outline of how popular software platforms support core touch gestures (below). Download Touch Gesture Reference GuideTouch Gesture Cards For wireframes and mock-ups:Visuals only (PDF)Visuals only (EPS)Visuals only (OmniGraffle Stencil)Visuals only (Visio Stencils)How to Guide (Visio) Touch Resources Touch Target Sizes: outlines recommended touch target sizes from Apple, Microsoft, Nokia, and academic research. Touch Gesture Diagrams: listing of touch gesture diagrams that illustrate how users can interact with multitouch interfaces. Platform Support How popular software platforms support core touch gestures.
Five tools for measuring social media ROI
Quantifying the Return on Investment (ROI) of a company’s social media campaign has been every marketer’s bane with existing real world business performance metrics failing to provide the measurements driven by trends and behavioral patterns. Now, in his latest post on Web Strategist, Altimeter Group researcher Jeremiah Owyang prescribes The ROI Pyramid as a marketer’s solution for tracking success in 2011. Essentially defining the metrics by which business interacts with relevant stakeholders in a precise and simple form, the chart will also hopefully shed light on the ever changing social media ROI paradigm. Engagement data forming the base of the pyramid further highlights the dominance of social media metrics with data already provided by many online social tools and a variety of analytics. We’ve defined five popular tools for leveraging social media metrics: Jobsburn Related Articles on the Web Related articles Topics for this article
