Content Type Massively Affects Brands' Reach on Facebook | Social Media Portugal 24 Must-Have Social Media Marketing Tools Are you looking for ways to enhance your social media marketing? Do you want new tools to simplify your job? We asked a group of social media pros for the hottest social media tools they use today. Check them out to see if these social media tools are a good fit for you! #1: Unlock to Share Plugin My favorite social marketing tool of all time is the unlock to share plugin. Make your site go viral by requiring the user to share your link to unlock content. Why is this so valuable? In my most recent experiment, I had 452 people land on a page where they had access to royalty-free music they could use in their videos. These unlock to share plugins are everywhere. James Wedmore, co-founder of Video Traffic Academy and founder of Video Sales Magic and Video Copy Pro. #2: SlideShare This isn’t a “new” tool, but I’m amazed by the number of marketers who still don’t use SlideShare as a main staple in their social media distribution. #3: Commun.it #4: YouTube’s Audience Retention Report #5: Cyfe #6: Cloze
Study: People Like Sex More Than Facebook The Secrets of Compelling Presentation Design: A Guidebook When structured properly, a slide deck can significantly enhance your presentation, enabling you to make what you are saying more impactful, more understandable, and more memorable. This guidebook is a compilation of proven presentation design tips, techniques, and best practices that can help you create winning slide sets. Structuring Your Slides for Maximum Visual Impact The way you display information on your slides can make or break your presentation design. It’s a delicate balance – if your slides are dull and boring, you may lose your audience along the way. Developing a Strong Opening You have just a small window of opportunity to grab the attention of your audience. Topics covered in this section of the presentation design guidebook include: Being CreativeGetting to the PointKicking It Up a NotchPicking a Style – And Sticking to It Using Color to Evoke Emotion Colors can a very powerful tool in your presentation design, instantly catching the eye of those you are presenting to.
Different Types of Illustrations in Web Design (With Examples) Illustration – an incredibly versatile tool that can be used in the web design of a site. Due to the diversity in the choice of techniques, styles and approaches we have very wide range of applications and possible implementation. Today we’ll speak about some key points, so you can find new ideas and easily understand the forms and techniques by the example of illustrations of different web sites. Due to this characteristic illustration may combine several techniques and styles, such as grunge or watercolor. Let’s start with the basic tasks of illustrations: Graphic art component of the site or serviceExamples of work items or any itemsVisual explanation of the data and the decoration Can be listed a few more tasks, but they will intersect with those that we have described above. However, if you carry out only one task this does not mean that the design can not be successful and useful. You might want to take a look at the following related articles: Themed Illustrations in Web Design
How to write and format a good Blog post Let’s face it, we are all pretty busy and don’t have a lot of time to waste. Soooo….if you are spending your time Blogging, you better be sure it’s high quality and going to get you a response! What makes a good Blog post? You start with your Title – the title should be compelling, informative and if possible use a keyword phrase. Next we have the body of the post. Start with an attention grabbing thought or benefit so you suck readers in right away. The next one is simple, you have to deliver on the promise you made. Don’t drone on and on with no break. Bold text Use listsLeave enough white space on the page so people don’t feel inundated by all the busy-ness.Break paragraphs up into bite sized chunksAdd imagesUse sub-titles that are compelling so when people scan the Blog the sub-titles stand out and keep them interested. And alas, it’s now time to end things… Leave them wanting more – tease your next post and remind them to check back. Have a call to action. Include Categories. Google+
How Much Time Does Creativity Really Take? What if Usain Bolt charged per hour to watch him race? It’s a ridiculous thought, of course. Yet we all know that the only reason he is able to run 100 meters in less than ten seconds is because of years of preparation. He has spent a lifetime training to be able to do what he is best at faster than anyone else. How many of us are the same way? I spend hours every week just reading about new marketing ideas and campaigns. The irony is, I have spent most of my working career in roles where I have billed clients per hour. This happens a lot. The notorious law firm solution to this problem is to hire many junior lawyers and clerks to do busy work that burns hours (and is billed back to a client). So the next time you think about being creative, or inspiring someone else to be creative on your behalf, think about what you’re really giving them an incentive to do. Connect: Authored by: Rohit Bhargava See complete profile
New FB Marketing Tactic: MTV Roadies Increased Clicks on their Facebook Page By 1290% Using Facebook Albums New FB Marketing Tactic: MTV Roadies Increased Clicks on their Facebook Page By 1290% Using Facebook Albums Jeff Widman, Co-Founder, PageLever June 5, 2012 MTV Roadies, one of our customers, discovered a hot new tactic and gave us permission to share. (While we hear a fair number of juicy tactics, we never share without client permission.) From the beginning, photos were a key part of their Facebook strategy. How? By making sure each photo post contained multiple photos, not just one. When you post multiple photos, Facebook converts it to an album and only shows thumbnails for the first 3 photos. From the data, it looks like Facebook’s EdgeRank algorithm factors in clicks, because as each album post accumulated more clicks, EdgeRank kept showing the post to more and more people–the albums basically went viral within the MTV Roadies fan base. Click image for full-size. Implications: