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5 Secrets to YouTube Search Engine Optimization Sage Lewis | November 2, 2010 | 13 Comments inShare104 SEO is more complicated than it used to be. Understanding these secrets could have a big impact on your ranking. When you think of search engine marketing, we live in a much bigger world than just Google, Yahoo, and Bing. At the Search Engine Strategies Conference in Chicago, I sat in on sessions for YouTube and Facebook search optimization. Answering what it means to be a search engine optimizer is more complicated than it used to be. According to Alexa, the top three sites are: GoogleFacebookYouTube If you are looking to get the most exposure to the biggest audiences, you probably want to seriously consider some sort of campaigns with these sites. In this column, I wanted to give you five secrets that you might not know about YouTube search engine optimization. I got most of these from Greg Jarboe at his session on video optimization. Secret #1 Get key phrase ideas from autocomplete suggestions. Secret #2 Secret #3 Secret #4 OK. Secret #5
Small Business News for Entrepreneurs SEO In Pictures – Our SEO Infographic Matt April 13th, 2010. Filed under SEO Images are a fantastic way to present data and abstract concepts, they’re a much clearer way of getting information across and more people take the time to digest it. Click here for the full sized version…. The image covers everything from basic keyword research concepts, through site architecture, page optimisation, link building, SEO tactics, social media, and some basic SEO and PPC clickthrough stats and explantions. Big thanks to SEOMoz, Loch Duart and Social Refection [1] for their inspiration on the SEO tactics and social media sections. 99 interview tips that will actually help you get a job We all have to make a living somehow — and most of the time that process starts with a job interview. The only problem is that most job interview tips are either so basic that they aren’t useful or so ridiculous that they are just a waste of time. That’s why Passive Panda has put together this comprehensive list of interview tips filled with the real essentials that you actually need to know. Focus on what really counts Yes, it’s true that you should polish your shoes before an interview. But let’s get real. Do you actually think that any of those tactics are going to win you the job? Maybe if it’s really really close. Instead of worrying about 10 little things that could be a tiebreaker, why not spend time thinking about the stuff that actually matters? So with that said, here are 99 interview tips that will actually get you the job. I. II. III. IV. V. VI. VII. VIII. IX. Let’s get started. I. 1. 2. 3. 4. 5. II. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. III. 22. 23. 24. V.
Create a Website Guide&8230; 3 Simple Homemade Lip Balms - Your Lips've Never Been Yummier Three Amigo Lip Balms Waiting for a homemade lip balm to set up is a little like developing a Polaroid. You stand there and watch. And then you touch. And then you watch. So my first recommendation when making your own homemade lip balm: Pour it in your container and walk away. Seriously. These are the three homemade lip balm recipes that I’ve enjoyed the most over the past couple of years. One is made with lavender essential oil, one has a main ingredient of coconut oil, and the last … well, it’s peppermint-chocolatey goodness. Now, with all these recipes, you can substitute whatever essential oils you have on hand (or prefer). This recipe uses honey, which gives the balm a heavenly taste. Note: This lip balm is relatively soft, but I think it would hold up just fine if you wanted to pour it in a clean lip balm tube. Luscious Lavender Lip Balm Recipe Warm the oils, beeswax and honey in a small, stainless steel pot or bowl. More About the Color It was lovely! You know what else? Big love!
SEO vs. PPC - Which Provides You the Better Value? Organizations of all sizes are realizing the importance of online marketing, especially through search engines. Nowadays, people are more likely to end up on your website via a search engine than going directly to it. In fact, according to Jupiter Research, a Forrester Research company, 81% of users find their desired destination thr ough a search engine. This research makes it clear that it's very important for your brand to have a strong presence in the search engines, ensuring that you're in front of your target audience. Done correctly, both can get you on the front page of the search engines for targeted terms and in front of your desired audience. The article details that organic results are 8.5x more likely to be clicked on than paid search results! However, PPC holds a slight edge in conversion rates, as paid search results are 1.5x more likely to convert click thrus from the search engine. PPC's true strengths are its speed and expansiveness.
Top 30 Open-ended Questions Open-ended questions are one of the most important tools for those who sell (as long as you listen). They help you gather information, qualify sales opportunities, and establish rapport, trust and credibility. If you consider yourself a professional, own (absolutely know) a repertoire of powerful open-ended questions … questions that are answered by more than a simple yes or no … questions where the prospect / customer gets directly involved in the sales discussion. The key here… Ask the question and let the prospect/ customer give you their answer. No leading. Just in case you’ve not had the opportunity to put yours down in writing, here are some of our favorites. Write down the ones you find valuable. It’s all about sales®. If you like these questions, you might also like the author’s message on commitment called Cross The Line. Top 30 Open-ended Questions (questions to gather information, qualify sales opportunities, and establish rapport, trust and credibility)
30+ Search Engine Optimization Techniques You Cannot Miss You completed a web site for your business about three months ago, but you are still not seeing very many people visiting your web site. You do a little research and find that your web site is buried about ten pages deep on all of the major search engines. It seems that you have created a very nice web site, but it is not optimized for search engines, so your page rank is very low. Search engine optimization has become a very large field for many different consultants all over the internet. However the techniques needed to optimize your web site for search engines are not very hard to implement on your web site all by yourself. 1. Many people do a good job putting a good description and group of keywords in their meta tags, but they do not use these same keywords throughout the rest of their web site. 2. Many search engines will try to index your site’s pages by following links to all of the different pages. 3. Flash is a very neat technology and it has its place on the web. 4. 5. 7.
We Need More Gen-Y Entrepreneurs to Fuel the Wave August 18, 2011 by Marty Zwilling The business world has been watching this emerging generation with trepidation, and a lot of us haven’t been sure who would be the winners, and who would be the losers. Can they survive as entrepreneurs, and do they have the passion it takes to run a startup and attract investors? My own perspective is that the recession has been good for Gen-Y (Millennials), because it has forced them to face reality, often for the first time in their life. In the last couple of years, even college grads with advanced degrees don’t have job opportunities waiting for them. But I’m happy to report that I see more and more of them impressively stepping up to the entrepreneurial plate. It now reminds me of previous generations, per the qualms raised about Gen-X back about 20 years ago, and about the Baby Boomers some 20 years before that. We should look ahead to capitalize on evidence of the positive attributes of Gen-Y from a business perspective, including the following: