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Persona Format - Fluid Project Wiki

Persona Format - Fluid Project Wiki
Fluid Persona Format This persona format was created to organize information in the Fluid Personas. The format chosen was based on the competitive analysis of many persona examples below. Page 1: Summary Page 2: More Details Comparative Analysis Todd Warfel Example Persona From: Positives Nice categorization: "The Moderately Seasoned Professional" Nice tagline: "I'd like to see a good, better, best." Negatives Persona doesn't have a ton of personal details, so he may not be as humanized as he could be. Chopsticker Example Persona PDF version of Timothy Powell Persona Nice graphic design Very compelling picture Very interesting personal details that give you a sense of his personality ("I don't suffer fools!) Tagline is a little long Details in the left sidebar aren't arranged very well (no headings) Not super easy to get an "at a glance" sense of who he is Kivio Persona Chart From: Student Related:  UX/UI repository(design patterns and templates)PersonaUser experience

Main Page - Social Patterns Concevoir un site avec la méthode des personasDigital Ice La méthode des personas permet de concevoir un site internet en fonction de l’orientation utilisateur. Il est en effet primordial de concevoir un site en fonction de sa cible et d’y penser tout au long des étapes de conception. L’ergonomie sera donc au cœur de cette méthode de conception. L’erreur souvent commise est de réfléchir de façon isolée sans prendre en compte les besoins réels et les attentes des futurs utilisateurs du site. Définition : méthode des personas Une première définition extraite du livre d’Amélie Boucher, « Ergonomie web, pour des sites web efficaces » considère les personas comme « les utilisateurs typiques, ce qui permet d’évoquer la cible utilisateur de manière concrète et proche de la réalité ». Cette méthode considère donc qu’un site web a une cible principale appelée persona primaire et qu’il importe de satisfaire à ses besoins afin d’établir une bonne interface . Exemple de personas avec une cible de seniors Persona 1 : senior confirmé Persona 2 : senior débutant

New MailChimp: User Persona Research A few weeks ago, MailChimp’s DesignLab posted images of our User Personas to their blog. As Jason explained there, we wanted to find out who really uses MailChimp. It was a question posed to us by data analyst Allison last year. We could broadly generalize about our users (savvy, self-reliant, techie, motivated), but we realized that we couldn’t rattle off the four or five archetypical MailChimp users. What we needed was a clear idea of our current users, so we could better empathize with them, and in turn design for and delight them—especially with a massive redesign on the horizon. To reconcile who we think uses MailChimp with who really uses MailChimp, fellow researcher Steph and I embarked on a long-term study of our customers to learn who they are; what, why, and how often they send; what kinds of issues they face; where they work; and what kind of people they are. So, how’d we do it? Step 1: Interview MailChimp stakeholders to see who we assume our customers are

Axure Design Pattern Library v2.0 | A Clean Design This is Version 2 of the first Axure stencil library. Demo the HTML OR Download the Axure (.rp) File What’s new in this version? I’ve gone a little nuts with some of these. There are a few new techniques, described in my last post about Click and Drag simulation, as well as some simpler but useful widgets. AJAX Field ValidationCarouselCarousel with simulated “Click and Drag”Field ValidationHover TipiPod MenuMapMap with simulated “Click and Drag”Progress BarSelf-Healing Delete from ListTabs Left The “Click and Drag” widgets are still a bit rough around the edges, so I’ve marked them “beta” and recommend against using them for user testing. What if I want to add something to this library? People have contacted me interested in contributing to the library, and I think that’s a great idea.

An introduction to personas and how to create them Written by Tina Calabria, published March 2nd, 2004 Categorised under: articles, intranets, usability & information architecture, websites Before embarking on any intranet or website design project, it is important to understand the needs of your users. It is then possible to identify the features and functionality that will make the intranet or website a success, and how the design can support users with different goals and levels of skill. There are many ways to identify the needs of users, such as usability testing, interviewing users, discussions with business stakeholders, and conducting surveys. This article explains what personas are, benefits of using personas, answers to common objections about personas, and practical steps towards creating them. Personas act as stand-ins for real users What are personas? Personas are archetypal users of an intranet or website that represent the needs of larger groups of users, in terms of their goals and personal characteristics. Write personas

Usabilidad desde cero: recorridos cognitivos - Dispersium Un recorrido cognitivo consiste en realizar tareas dentro de un sistema para identificar errores de diseño o áreas susceptibles de mejora. Puede ser el el proceso de pago de un comercio electrónico, rellenar y enviar un formulario, o cualquier otro tipo de interacción. Puede llevarse a cabo por un experto en usabilidad, si no conoce la interfaz a evaluar, o por usuarios como parte de un test. ¿Cuando llevar a cabo un recorrido cognitivo? Esta técnica es útil cuando no se conoce la aplicación o interfaz a evaluar, ya que el conocimiento de como funciona que adquirimos al utilizarla, hace que seamos menos objetivos localizando errores. Podría decirse que “nos acostumbramos a que esté mal hecho”. ¿Quién debe realizarlo? Es por esto que las personas involucradas en el desarrollo o diseño de un proyecto no son válidas para hacer este tipo de evaluaciones. La mirada analítica del experto en usabilidad, evaluando tu interfaz Como hacer un recorrido cognitivo

amazon Personas Personas in a Nutshell A persona is a fictional character that represents a subset of the market we want to address. A persona typically has a name, a picture, relevant characteristics such as age or income group, behavioural traits, common tasks, and a goal that describes the problem the persona wants to see solved or the benefit the character wants to achieve. This information is traditionally based on direct observation, interviews, and other qualitative market research. Personas should help us develop sympathy for our users and customers. They encourage us to embrace a user-centred approach: Putting the users first, and building a product that that does a great job for the users by meeting the goals of the personas. Alan Cooper pioneered personas in product development in the 1990ies. A Persona Template The first two sections in the template above describe who the persona is. An Example Here is an example of how the template can be applied. Visualising the Personas Wrap-up

Diseño de Experiencia de Usuario: etapas, actividades, técnicas y herramientas Ronda León, Rodrigo Resumen: Se presenta una metodología para afrontar el diseño de experiencia de usuario, integrando conceptos y enfoques de la arquitectura de información y el diseño de interacción. Introducción A lo largo del tiempo el diseño de software ha contado con diferentes enfoques que han evolucionado y se han enriquecido tanto en sus tareas como en la variedad de las posibles técnicas a aplicar. La arquitectura de información (AI) y el diseño de interacción (IxD) se dan la mano durante las etapas de requerimientos y diseño, formando parte de un enfoque llamado Diseño de Experiencia de Usuario (UXD). El objetivo de este artículo es ofrecer una mirada integradora de ambos procesos (AI y IxD) durante las primeras etapas de creación de software, basándose en los principios del UXD y proponiendo un enfoque metodológico para afrontar estos procesos. Criterios básicos Figura 1. Figura 2. Figura 3. Figura 4. Los enfoques metodológicos de creación de un producto no son rígidos. Etapas

amazon Créer un persona marketing web en 7 étapes clés Ça y est, vous avez compris le concept de persona web et êtes prêt à développer ceux de votre organisation. Pour ce faire, vous devrez identifier une méthodologie de recherche qui vous permettra de cerner les habitudes de consommation et le processus d'achat propre à chacun de vos personas. Plus vos méthodes de recherche seront valides, plus vos personas seront précis et représentatifs de votre réalité. Alors, sans plus tarder, voici comment créer un persona marketing web en 7 étapes clés ! 1. La première étape à franchir dans l'élaboration de vos personas est d'établir quelles sont les informations que vous désirez obtenir sur chacun des personas que vous allez créer. a) Leur problématique L'élément le plus important pour vos personas est la problématique qu'ils tentent de régler en venant sur votre site web. b) Leurs objections face aux services que vous offrez Malheureusement, l'ensemble des visiteurs de votre site web ne se convertiront pas tous en clients. 2. 3. 4. 5. 6. 7.