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10 ways PR and marketing are every bit as powerful as trusted pe If your reading was restricted to social media purists, you'd think that PR and marketing had no role left to play, that the rise of the trusted peer has so marginalized the communications profession that agencies everywhere should just fold up their tents and encourage their employees to learn a new trade. The purists are right, but only if marketing and PR counselors ply their trade exactly as their predecessors did 30 years ago. Most don't. Gone are the days of expecting a press release to generate media coverage; instead, they're used primarily for SEO, to reach consumers directly and for a few other reasons that have nothing to do with the reason their original mission. More and more, marketing professionals develop two-way efforts and interact with communities. These days, “spin” is more likely to mean ensuring the story is told in a way that's meaningful to the audience rather than twisting a client's response to an issue to make them look good.

Create a Quiz Application Using AS3 Classes - ActionScript.org Flash, Flex and ActionScript Resources At this point, all three files have been created and saved to the same folder. You should also have all three files open in Flash, on separate tabs. Let's work on QuizQuestion.as first: QuizQuestion will need to have many properties. FriendFeed Comments WordPress Plugin - Development on a Shoestring This plugin will allow you to display on your own site the comments that people make on FriendFeed about your post. I keep trying to think of a more succinct way of writing that but I can’t. It always sounds more confusing than it is. Sound Types FindSounds Search the Web for Sounds What types of sounds can be found on the Web using FindSounds?

Web Strategy: How To Integrate Social Technologies with Virtual I’ve participated in dozens of online and virtual events, including created my own, below is a playbook to think about virtual events as they intersect with the social web. While the scope of this article is focused on online virtual events, many of these tips can be used in real world events and the like. Traditional Online Events Vendors Recognize Impacts of Social My focus on social technologies continues to spread to many verticals, industries, and experience. Virtual events, where companies host attendees through a digital online experience, continue to captivate marketers. It’s good for attendees, as they can experience a virtual online event event during an economic downturn, and continue to rely on virtual events for making decisions.

Extending the AS3 FLVPlayback Component in Flash CS3: Part 1 - Adding a Background Color Set for printing In this FLVPlayback component series, you will learn how to enhance the capabilities of the AS3 FLVPlayback component that ships with Adobe Flash CS3 Professional. Over the next several tutorials, you'll learn how to create an arbitrary class called FLVPlaybackPro and add custom methods and properties to accomplish common Flash Video tasks.

Sometimes Fixing a Site Means Breaking It First Over the past ten years the mindset of SEO has evolved significantly. In the early years, website optimization was considered more of an IT expense handled by computer geeks. But over the years, businesses (and SEOs) began to change their frame of mind, realizing that search engine optimization was much closer to traditional marketing than they had thought. After all, SEO is about getting exposure. Whether that is through on-page optimization, link building, social media, etc., the idea is to get as many targeted eyeballs on a site as possible.

Stats: We Track & Analyze @kevinrose Show how many Twitter followers you have on your site or blog with these free buttons and increase your influence. It's updated every day. Sign in for your button Twitter Button with your photo Tips for Teachers Here are some suggestions for making the best use of multimedia resources in teaching. CD-ROMs vs. Web activities.