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Why Social Media Is Reinventing Activism

Why Social Media Is Reinventing Activism
The argument that social media fosters feel-good clicking rather than actual change began long before Malcolm Gladwell brought it up in the New Yorker — long enough to generate its own derogatory term. “Slacktivism,” as defined by Urban Dictionary, is “the act of participating in obviously pointless activities as an expedient alternative to actually expending effort to fix a problem.” If you only measure donations, social media is no champion. The national chapter of the Red Cross, for instance, has 208,500 “likes” on Facebook, more than 200,000 followers on Twitter, and a thriving blog. But social good is a movement still in its infancy. All of that virtual liking, following, joining, signing, forwarding, and, yes, clicking, has a lot of potential to grow into big change. The Power of One Shawn Ahmed is fond of reminding people that, “I’m not a charity. Beth Kanter and Allison Fine called “just guys” like Shawn “free agents” in their book, The Networked NonProfit. The Power of 1 Million

What is social media Social media is the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration. Websites and applications dedicated to forums, microblogging, social networking, social bookmarking, social curation, and wikis are among the different types of social media. Here are some prominent examples of social media: Facebook is a popular free social networking website that allows registered users to create profiles, upload photos and video, send messages and keep in touch with friends, family and colleagues. According to statistics from the Nielsen Group, Internet users within the United States spend more time on Facebook than any other website. Brian Solis created the following social media chart, known as the conversation prism, to categorize social sites and services into various types of social media. Social media is becoming an integral part of life online as social websites and applications proliferate.

How our activists view social media | Power to the People | DW.DE | 27.05 Opposition politician Amr Badr from Egypt Modern communication strategy platforms such as twitter and facebook had a great influence on protest movements as they facilitated reaching a larger number of protesters and eased organizing protests in addition to media coverage. However, it is hard to reach older demographics, the poor and illiterate people who cannot or do not have access to such communication platforms. Greek lawyer Lila Bellou Social media and the internet (blogs etc.) help the dissemination of information and contribute to the pluralism of ideas and opinions, which the traditional mass media (TV, newspapers) can’t offer. Ukrainian journalist Tetiana Chornovol Every medium is important for the development of a protest movement, and there is no doubt that twitter and facebook have a contributing role. Isabelle Magkoeva, Japanese teacher from Russia The problem is that in countries ruled by dictators there is hardly any free and independent mass media.

:: I WANT CHANGE!!! :: Activism On Social Media 4 Real Challenges to Crowdsourcing for Social Good Geoff Livingston co-founded Zoetica to focus on cause-related work, and released an award-winning book on new media Now is Gone in 2007. For its 40th anniversary, political non-profit Common Cause re-examined its core values and wrote almost 40 theses for the Internet era in the style of The Cluetrain Manifesto. The organization needed to know that these restated values were still in sync with its stake holders and needed its online community to provide feedback. For a month and half the organization tried to socialize the theses, getting lukewarm responses, but receiving thumbs-up on Facebook posts about individual theses, and the occasional comment. Common Cause's difficulties and eventual success reflect some truths about this harder-than-it-seems social media strategy. Some of the hurdles may seem obvious. Other hurdles require experience. Disclosure: My company Zoetica provided Common Cause a social media strategy. 1. The old, "what's in it for me?" 2. 3. 4.

Worldwide social activism demanding change By Graham Peebles Change is afoot. Confronted with state corruption and corporate greed, abuse of human rights, environmental chaos and extreme levels of economic and social injustice, the people, overwhelmingly the young, are taking to the streets demanding change and a new political/economic system that is inclusive and just. With growing unity and confidence, people throughout the world are expressing their collective will and crying out for freedom, justice and equality, and to be listened to – not only by governments, but also by international institutions, the World Bank, the International Monetary Fund and central banks. These are enormously powerful global bodies which influence and fashion economic frameworks that affect the lives of billions of people. A system dominated by “the market” that places profit and reward above the wellbeing of people and the health of the planet must be fundamentally changed. “The people have awakened” “We” replaces “I” The Occupy movement

Twitter, Facebook, and social activism At four-thirty in the afternoon on Monday, February 1, 1960, four college students sat down at the lunch counter at the Woolworth’s in downtown Greensboro, North Carolina. They were freshmen at North Carolina A. & T., a black college a mile or so away. “I’d like a cup of coffee, please,” one of the four, Ezell Blair, said to the waitress. “We don’t serve Negroes here,” she replied. The Woolworth’s lunch counter was a long L-shaped bar that could seat sixty-six people, with a standup snack bar at one end. By next morning, the protest had grown to twenty-seven men and four women, most from the same dormitory as the original four. By the following Monday, sit-ins had spread to Winston-Salem, twenty-five miles away, and Durham, fifty miles away. The world, we are told, is in the midst of a revolution. These are strong, and puzzling, claims. Some of this grandiosity is to be expected. What makes people capable of this kind of activism? This pattern shows up again and again.

Famous Activists Game Show Host, Reality Television Star, Film Actor/Film Actress (1972–) Jenny McCarthy was named Playboy's 1994 Playmate of the Year and hosted MTV's 'Singled Out' from 1995 to… Author, Philanthropist (1811–1896) Harriet Beecher Stowe was an author and social activist best known for her popular anti-slavery novel Uncle… Singer, Songwriter, Activist, Philanthropist (1951–) Bob Geldof is best known as the singer of the band the Boomtown Rats and for his political activism, particularly his… Actress, Singer, Comedian (1968–) The daughter of comedian Richard Pryor, Rain Pryor is a multifaceted actress, singer, comedian and artistic director. Activist, Author, Journalist (1937–2005) A counterculture icon, Hunter S. Margaret Sanger was an early feminist and women's rights activist who coined the term "birth control" and worked towards its legalization. Activist, Prime Minister (1889–1964) Educator, Journalist (1880–1968) Activist (1927–1993) Folk Hero, Activist (1950–1992) Soccer Player, Athlete (1986–)

Home | Ignite Social Media ¿Tu ONG quiere rediseñar su web? En tanto que una web sirve como escaparate de una empresa, organización, grupo, proyecto… es “ley de vida” que cada cierto tiempo se actualice, no sólo en contenidos, sino también en cuanto al aspecto se refiere. Cuestiones como el diseño, “usabilidad” y tecnología … afectan directamente a la sensación de confianza que se genera en los usuarios. Es parecido a la moda… hay diseños de páginas web que son “típicamente” ochenteros y dan una sensación muy poco positiva de la organización que las mantiene sin cambios. Por otro lado los hábitos de los internautas evolucionan y se acomodan en las nuevas herramientas que proporciona la tecnología. Por ejemplo la interacción con redes sociales. En fin, te propongo unas cuantas reflexiones para plantearte antes de llevar a cabo una remodelación o resdiseño de la página web de tu ONG. Lo primero de todo, antes de emprender cualquier rediseño, tu organización debe tener claras sus metas y a quién va a dirigir la página web.

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