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100 Free SEO Tools & Resources for Every Challenge

100 Free SEO Tools & Resources for Every Challenge
At Moz, we love using premium SEO Tools (especially our own). Paid tools are essential when you need advanced features, increased limits, historical features, or online support. For other tasks, a free tool does the trick. Below you'll find an interactive list of 100 best completely free tools, tools with both free and paid options, and free trials. Free Tools 1. Link Research, Technical SEO Worried about Google's Penguin algorithm hitting you for over-optimized anchor text? 2. Tools Suite, Diagnostic Similar in function to Google Webmaster Tools, Bing offers a suite of interesting research tools and resources for webmasters. 3. Social, Analytics Most people use Bitly for URL shortening, but the real power of this platform comes from its analytics. 4. Email, Productivity Boomerang lets you follow up on emails, even when you forget. 5. Social 6. 7. 8. Video

How Search Engines Work - The Beginners Guide to SEO Search engines have two major functions: crawling and building an index, and providing search users with a ranked list of the websites they've determined are the most relevant. Imagine the World Wide Web as a network of stops in a big city subway system. Each stop is a unique document (usually a web page, but sometimes a PDF, JPG, or other file). The search engines need a way to “crawl” the entire city and find all the stops along the way, so they use the best path available—links. Crawling and IndexingCrawling and indexing the billions of documents, pages, files, news, videos, and media on the World Wide Web. The link structure of the web serves to bind all of the pages together. Links allow the search engines' automated robots, called "crawlers" or "spiders," to reach the many billions of interconnected documents on the web. These monstrous storage facilities hold thousands of machines processing large quantities of information very quickly. Search engines are answer machines.

Free SEO Tools & Search Engine Optimization Software What is an Unnatural Link? An in-depth Look at the Google Quality Guidelines - YouMoz Do you know how to recognize an unnatural link? Sometimes unnatural links are easy to spot. But, other times they are not. In this article we will take an in depth look at the link schemes section of the Google Quality Guidelines and discuss what this document says in regards to unnatural links. You can find the link schemes portion of the Google Quality Guidelines here. The first line of this article makes a bold statement about what is considered an unnatural link: “Any links intended to manipulate PageRank or a site's ranking in Google search results may be considered part of a link scheme and a violation of Google’s Webmaster Guidelines.” Really! If you are at all interested in how Google works, I would highly recommend reading Steven Levy’s book, In the Plex. While the Google algorithm today is much more complicated than in its early days, links are still a vital component of the algorithm. So let’s go back to the first line of the link schemes section of the Quality Guidelines.

Web Directories List - 19,000 Up-to-date Directory Listings (free & paid). How to Build Links to Your Blog - A Case Study I recently took some time out to do a bit of travelling across East Asia (which was incredible!) and decided that I would, along with a group of friends, set up a travel blog. Knowing that I would be embarking on some amazing adventures, I thought it'd be a waste not to blog about them. Plus, the idea of bringing in a little extra cash to go into my travel fund helped in my decision. After a month or so of development the site was finally ready and I wanted to start thinking about how to get some traffic going on the website. Identifying My Link Targets As a brand new blog it can be really tough to gain links from high authority sites. "The link must have a genuine potential to generate traffic back to the blog" Resource/Links Pages Many blogs and other websites have 'useful links' or ' useful resources' pages. A lot of people write-off these types of links, classing them as 'spammy' or 'low quality links'. Hi NAME HERE, Feel free to get in touch at any time though! Guest Blogging Hi Shannon,

Bad Content Is Killing Your Social Media Ranking Today many of business websites and companies are intrested in social media marketing, they are created facebook page, facebook profiles(who dont know the difference b/w page and profile), twitter account, friendfeed account and many more social sites accounts. There are millions user may coonected with you, a user follows you because of your content, updates, products or services. To maintain a good follower list and audience you have to maintain your content quality. Every time when you post a update or status, its goes to many audience feed page. When you post a content which is totaly different from your topic, then there are more chance to refuse that post by your audience and may be you will loose your autience. So, if you are ready to build a good social network, then follow the mention steps. 1# Maintain your post content quality. 2# Do not repeat your post. 3# Content always related to your post. 4# Avoid link sharing. 5# Use pool option on facebook Connect: Authored by: Anand Mohan

Business Social Media Benefits with Google Plus Google Plus offers business opportunities available nowhere else. The social network run by Google — the gateway to your business — is a game-changer. It ties together several Google products and delivers many rewards for brands. Google Plus and social signals Sharing things on Google+ and encouraging others to +1 your content works essentially the same way as Facebook “likes”, but the impact is more pronounced because Google Search favors sites that have received more social credibility from others. According to a study by Searchmetrics, social signals — recommendations through Likes, tweets and Google+ — account for 7 of the 8 most highly correlated ranking factors in Google search results. Google Plus and PageRank Google+ posts are crawled and indexed almost immediately. Key points about followed links: When you share a link on Google+, the anchor text becomes the title of the page you are sharing.Only shared links (the links that show up beneath your post) are followed. Connect:

Email Standards Project Acid Test | Email Standards Project About the Acid Test Our acid test was inspired by the one created by WaSP. While their acid test is quite extensive and thoroughly tests web standards in great detail, our version tests a limited number of CSS properties constructed with proper markup. But there is a good reason for this. A blog post on the Campaign Monitor website announced our intention to create the Email Standards Project. The consensus was that we were on the right track. Send Yourself the Acid Test Send a copy of the acid test to yourself and test your own email client. How We Arrived At Our Recommendations List We understand the challenges of building an email client that supports web standards, especially for webmail clients who must render an HTML document (the email message) inside of another HTML document (their application GUI). With that, we felt we could compromise our list to include only the most fundamental standards support. What We Tested High Priority Normal Priority Future Acid Tests

3 Successful Google+ Pages and Why They Work Have you created a Google+ page for your business? In this article I’ll show you what three top pages are doing. Still in its infancy, Google+ has become a very hot topic. Amid concern that this “new kid on the block” couldn’t compete in a social media landscape owned by Facebook, some have opted to dismiss the platform entirely. While Google+ and Google+ business pages are still in the early stages, there is growing evidence that they’re here to stay. You Can No Longer Ignore Google+ Google+ may be the newcomer in social media, but it can no longer be dismissed. “Search is probably the biggest reason it changes everything. Google+ Updates Coming Fast Over the past few weeks, there has been a slew of Google+ updates that should make marketers sit up and take notice. Google+ is here to stay, with updates coming out almost weekly. The Google+ team is actively soliciting and responding to user feedback and suggestions on their Google+ page, hinting that more updates are in the works. #1: Android

Remove Duplicate Lines Enter your text here. Select options and click the "Remove Duplicate Lines" button from above. Duplicate text removal is only between content on new lines and duplicate text within the same line will not be removed. The line order/sorting will not be affected other than subsequent duplicate lines being deleted. Check the "Case sensitive." checkbox for case sensitive matching of duplicate line removal. Removed Line Box - Removed lines will display here. Google+: The Complete Guide Using Google+? Add Mashable to your circles. You'll get the latest about new Google+ features and tips and tricks for using the platform as well as top social media and technology news. Guide updated January 18, 2012 Google+: It's the hot social network on the block. Google+, however, isn't the easiest thing to understand. A recent change new and old Google+ users should take note of is Search Across Your World launched on Jan. 10, 2012. Now Google can pull search results from your Google+ friends and material from other Google+ users whom you don't follow who have related content labeled public. We will continuously update this guide as new initiatives such as the Search Across Your World are started, further integrating Google+ into the Google ecosystem. We decided to dig into every aspect of Google+, from Hangouts to Circles, from Google+ Pages to what's next for Google's social network. So, without further ado, here is Mashable's complete guide to Google+: What Is Google+? Profile Photos

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