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About rich snippets and structured data - Webmaster Tools Help

About rich snippets and structured data - Webmaster Tools Help
Rich snippets (microdata, microformats, RDFa, and Data Highlighter) Snippets—the few lines of text that appear under every search result—are designed to give users a sense for what’s on the page and why it’s relevant to their query. If Google understands the content on your pages, we can create rich snippets—detailed information intended to help users with specific queries. For example, the snippet for a restaurant might show the average review and price range; the snippet for a recipe page might show the total preparation time, a photo, and the recipe’s review rating; and the snippet for a music album could list songs along with a link to play each song. These rich snippets help users recognize when your site is relevant to their search, and may result in more clicks to your pages. Three steps to rich snippets: 1. Google suggests using microdata, but any of the three formats below are acceptable. 2. Google supports rich snippets for these content types: 3. That’s it! Use HTML markup if...

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How we make RWD sites load fast as heck Posted by Scott on 07/30/2014 There has been a lot of discussion about optimizing responsive layouts for performance lately, and I think that’s great. Speed broadens access and makes users happy, much like responsive design. In the past year I’ve spent a lot of time researching page loading performance, both for our ongoing client work here at FG and for my book Responsible Responsive Design. In the process, I’ve reaffirmed my belief that we don’t need to compromise the well-known benefits of a responsive layout in order to make our sites load as fast as heck.

GoodRelations Snippet Generator GoodRelations is a powerful yet simple technique for putting rich data snippets about your business into your Web pages. This makes the unique features of your products and services more accessible for the latest generation of search engines (e.g. Google or Yahoo SearchMonkey), novel mobile applications, and browser plug-ins. Plus, it brings positive effects on existing search engines. With this tool, you can create such snippets using the W3C RDFa format for simple copy-and-paste.

RDF - Semantic Web Standards Overview RDF is a standard model for data interchange on the Web. RDF has features that facilitate data merging even if the underlying schemas differ, and it specifically supports the evolution of schemas over time without requiring all the data consumers to be changed. RDF extends the linking structure of the Web to use URIs to name the relationship between things as well as the two ends of the link (this is usually referred to as a “triple”). Using this simple model, it allows structured and semi-structured data to be mixed, exposed, and shared across different applications. This linking structure forms a directed, labeled graph, where the edges represent the named link between two resources, represented by the graph nodes.

Putting an End to the Subdomains vs Subdirectories SEO Debate When it comes to SEO in general, when should I use subdomains vs subdirectories (subfolders)? The subdomains vs subdirectories debate is a bit strange because many people seem to think either one approach or the other should be implemented, when really they are two different animals all together and a combination of using both is appropriate in many situations with respect to search marketing. The decision to utilize subdirectories and or subdomains can be thought of as a marketing and an information architecture consideration, largely based on how you want your site’s content to be recognized by the engines and how you want to position yourself on the web for maximum profitability. You could think of it like this: a sub directory is like a label to help describe the meaning of a page or group of pages on a website while subdomains are actually separate sites in themselves.

How to Test Responsive Designs By Jacob Gube Testing your responsive web designs is crucial because the user experience on mobile devices is quite different from desktops. But actual testing on all the mobile devices in the market isn’t practical for most of us. So a simple responsive design testing technique some of us do is resizing our browser’s window size to kind of match the viewport sizes of smartphones and tablets. Integrating Google Rich Snippets Into a WordPress Theme We're all familiar with the way Google presents search results – with a page title and a little snippet of text for each result. With Google Rich Snippets we can add useful information to the web search result snippet to make it stand out from other results and ultimately attract more visitors. While there are already plugins that provide this kind of functionality in WordPress, there are situations when relaying on a third party plugin is not advisable. In this tutorial, we are going to integrate the microdata format into WordPress theme markup to display a culinary recipe, and make it compatible with Google Rich Snippets' requirements. Introduction to Google Rich Snippets

Semantic University Semantic University is the largest and most accessible source of educational material relating to semantics and Semantic Web technologies. It includes: Lessons suitable to those brand new to the space. Comparisons, both high-level and in-depth, with related technologies, such as SQL, NoSQL and Big Data. Interactive, hands on tutorials. CSS-Tricks The font-size property specifies the size, or height, of the font. font-size affects not only the font to which it is applied, but is also used to compute the value of em, rem, and ex length units. font-size can accept keywords, length units, or percentages as values. It’s important to note however that when it’s declared as part of the font shorthand property, font-size is a mandatory value. If it is not included in the shorthand, the entire line is ignored. Length values (e.g. px, em, rem, ex, etc) which are applied to font-size cannot be negative. Absolute keywords and values

How to Find Affordable Expired Domains Hey, what’s up everybody. It’s Brian Dean from Quick Sprout. In this video, I’m going to show you how to buy affordable expired domains and how to evaluate the potential value that an expired domain could bring to your site. Now, expired domains is pretty gray hat, black hat type of thing because there’s basically two things you’re going to do in an expired domain. You can add it as part of a private blog network or you can 301 redirect an expired domain to your site to bring some trust and authority to your site. Now, in my experience, the best place to look for expired domains is this free website called

FAQ: Rich Snippets - Google Webmaster Help Q: Why doesn't my site show rich snippets? I added everything and the test tool shows it's ok. A: Google does not guarantee that Rich Snippets will show up for search results from a particular site even if structured data is marked up and can be extracted successfully according to the testing tool. Here are some reasons that marked-up pages might not be shown with Rich Snippets: The marked-up structured data is not representative of the main content of the page or potentially misleading.Marked-up data is incorrect in a way that the testing tool was not able to catch.Marked-up content is hidden from the user.The site has very few pages (or very few pages with marked-up structured data) and may not be picked up by Google's Rich Snippets system.Q: Does using rich snippets affect my site's ranking? A: No. Q: How long does it take for rich snippets to be visible?

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