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Social Media Metrics Superlist: Measurement, ROI, & Key Statisti

Social Media Metrics Superlist: Measurement, ROI, & Key Statisti
Are you using content marketing as part of your digital strategy to grow your business? If so, you're not alone. According to the Content Marketing Institute, the lion's share of marketers (some 92%) report using content marketing. In the fast moving world of digital strategy, things are always changing. What should you expect in 2014 to change in the world of content marketing? Hana Abaza of Uberflip has put together an infographic detailing five key content marekting trends for the coming year. 1. 2. 3. 4. 5.

Welcome to Wikispaces - Free Wikis for Everyone AP Stylebook Adds 42 New Guidelines for Social Media - (Build 20 The AP Stylebook has released its new social media guidelines, including the official change from “Web site” to “website” (a move first reported back in April) and 41 other definitions, use cases and rules that journalists should follow. Among the more interesting changes –- at least from a grammar and style standpoint –- are separating out “smart phone” as two words, hyphenating “e-reader,” and allowing fan, friend and follow to be used both as nouns and verbs. Beyond that, the AP has also defined a number of acronyms that are commonly used in texting and instant messaging. While most of them should be fairly well-known to regular web and mobile phone users (ROFL, BRB and G2G are among the definitions) one actually was new to me: POS. According to the AP, this stands for “parent over shoulder” (I’ve used POS to refer to something else occasionally, but I digress), and is used by “teens and children to indicate, in an IM conversation, that a parent is approaching.”

Revealing the People Defining Social Networks Brian Solis inShare0 Source: Shutterstock Social Networks are among the most powerful examples of socialized media. They create a dynamic ecosystem that incubates and nurtures relationships between people and the content they create and share. As these communities permeate and reshape our lifestyle and how we communicate with one another, we’re involuntarily forcing advertisers and marketers to rapidly evolve how they vie for our attention. Facebook, MySpace, Twitter, Yelp, and other online communities transformed the regimen and practice of marketing “at” people into an opportunity to engage and interact with us – on our terms. But, the people who define each network are reticent to the hollow attempts of faceless friending and in-network marketing. As marketers, it’s your responsibility to peel back the layers of each network to observe and eventually interact with the very people you wish to reach. So, how will you use this information to engage more effectively and genuinely? Age Household Income

HOW TO Sell Social Media to Cynics, Skeptics & Luddites – Tips, Resources & Advice – UPDATED Are you using content marketing as part of your digital strategy to grow your business? If so, you're not alone. According to the Content Marketing Institute, the lion's share of marketers (some 92%) report using content marketing. In the fast moving world of digital strategy, things are always changing. What should you expect in 2014 to change in the world of content marketing? Hana Abaza of Uberflip has put together an infographic detailing five key content marekting trends for the coming year. 1. 2. 3. 4. 5.

40 Great Resources for Making Lists We like to keep all kinds of lists; wish lists, checklists, lists of lists... you get the picture. In this roundup we will focus on services specializing in wish lists (things we want) and checklists (things we want to get done). Using these 40 mobile and web-based tools you can keep track of daily tasks, build your reading list, organize your holiday gift giving, and more. How do you manage wish lists and checklists? Wish lists Amazon - The grandaddy wish list keeper of them all now supports all other sites thanks to their universal wish list button. WishPot - Has the most modern web 2.0 look and feel, as well as social networking features that let you share lists. Wists - Another strong web 2.0 site with nice options to embed your wish lists on your blog or website. MyFavz - One of the newest wish list sites. BoxedUP - Real time listing of new items added to wish lists is unique, but is it useful? Wisheo - Specializes in group gifts, which sets the site apart from many of the others.

Security Gateway | IM Security | Web Filtering | UC Compliance | FaceTime - (Build 20100625223402) 52 Cool Facts About Social Media 13.5K Shares 13.5K Shares × As social media continues to gain acceptance as a bona-fide communications platform, I thought it might be fun to have a cool fact about it for every week of the year. So, here are ten facts about the five most well-known social media outlets – Facebook, Twitter, LinkedIn, YouTube and blogging – with two more bonus facts thrown in just for fun. Enjoy! Facebook 1. Statistics from Facebook press office. Twitter 11. Statistics from Twitter and the Chirp Conference . LinkedIn 21. Statistics from LinkedIn press centre and SysComm International . YouTube 31. Statistics from YouTube press centre. Blogging 41. 77% of Internet users read blogs. 42. Statistics from Technorati’s State of the Blogosphere 2009 . Bonus Facts 51. 90% of Internet users know at least one social network. 52. Statistics from Online Media Gazette . Cheers!

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