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Gnip is the Social Media API Rapportive Leverage Sales Navigator insights anytime you send an email. View rich LinkedIn profile data for your contacts directly in Gmail, and use that knowledge when you reach out next. This Chrome extension is available in two flavors, “Lite” for free LinkedIn members and “Premium” for LinkedIn Sales Navigator subscribers. Sales Navigator Lite for Gmail will let you See rich LinkedIn profile data for your contacts directly in your Gmail, and use that knowledge when you reach out next Mention icebreakers, including shared connections, experiences, and interests, to build rapport with your contacts Hover over any email address anywhere in your message to quickly view their profile to stay informed on who’s who With a Sales Navigator subscription, this extension will unlock additional premium features: Save contacts as leads in your Sales Navigator account Use TeamLink to see if prospects are connected to your colleagues and get a warm introduction

Freckle Time Tracking: Save Time... Earn More Social Media Marketing Made Profitable / Flowtown TLists - Search Twitter Lists Understanding the Influence Metric: What is a Klout Score? Twitscoop - Stay on top of twitter! - Search twitter, twitter client, hot trends Tweet Nest Ever thought to yourself that you wish there was some way you could take a look back and see what you tweeted around this time last year? Or perhaps you remember that time you tweeted about that hilarious viral video, and now you can’t find it? By installing Tweet Nest on your own web server, now you can! Features include: Archive Use Tweet Nest to easily store, browse and search amongst your tweets to find exactly what you're looking for, and let others do the same. Backup Additionally, Tweet Nest serves as a backup of your precious tweets on your own server. Media Tweet Nest offers an easier way of viewing your tweets at a glance, as they include thumbnails of media like photos hosted on common providers, such as TwitPic. Customize! Looking for a demo? Installation Tweet Nest is programmed in PHP and requires a MySQL database to work. PHP 5.2 or higher with cURL enabled (or 5.1 with the PECL JSON module installed in addition) MySQL 5.0 or higher Download Tweet Nest Version 1.1 BETA Great!

Twitter Search 4 Winning Strategies for Social Media Optimization Jim Tobin is president of Ignite Social Media, a leading social media agency, where he works with clients including Microsoft, Intel, Nike, Nature Made, The Body Shop, Disney and more implementing social media marketing strategies. He is also author of the book Social Media is a Cocktail Party. Follow him on Twitter @jtobin. Social media optimization (SMO) is the process by which you make your content easily shareable across the social web. Because so many options exist for where people can view your content, the content model for the web has shifted from, "We have to drive as much traffic to our website as possible," to the more pragmatic, "We have to ensure as many people see our content as possible." You'll still want most people to see your content on your site — and if you're doing it right they will — but helping people view content through widgets, apps and other social media entry points will accrue positive benefits for your brand. Why Social Media Optimization Matters 1. 1. 2.

The Only Twitter Applications List You'll Ever Need Twitter is a status-updating or microblogging social networking website. It is a breakthrough in social networking because it takes communication into another level. Before, a person can only update his status (eg. what he’s doing, where he is) at a certain time. But with Twitter and it’s mobile integration, he can update his status almost all throughout the day and get in touch with people that matters to him the most. But the functions of Twitter do not stop there. It is now used by various fields.

How Predictive Analytics Can Make Money for Social Networks Dr. Rado Kotorov is chief innovation officer at Information Builders, and is responsible for emerging reporting, analytic and visualization technologies. He has developed analytic models and applications for the pharmaceutical, retail, CPG, financial and automotive industries. You’ve likely been experiencing a deluge of online information coming at you in recent years — an overwhelming number of status updates, e-mails, tagged images and so forth. As the quantity of irrelevant information has exploded online, so too has the market for the delivery of targeted offers and information. With increased value comes the potential for social networks to make money as well. Recruiting Many recruiting sites out there on the web, from LinkedIn to SelectMinds to Monster, promise to be able to match candidates with job requirements in unique and increasingly accurate ways. When a recruiter posts a job description, a predictive algorithm runs through candidates and calculates compatibility.

10 Tips for Aspiring Digital Marketers Digital marketing budgets are expected to increase steadily during the next few years, according to Datran Media's Annual Marketing & Media Survey, which reaches out to more than 5,000 marketing executives from Fortune 500 brands, top publishers, and leading advertising and media agencies. This is good news for those of you hoping to break into the digital marketing industry. Whether you're passionate about search, affiliate, social media, or another area of marketing, there are a few things you can do to prove your worthiness to prospective employers. We asked five industry insiders about their top tips for aspiring digital marketers. Find their suggestions below and add your own in the comments. 1. A degree in marketing or communications can take you a distance, but most employers are looking for candidates with marketing experience, whether that's from a previous job, internship or side project. 2. 3. Rick Bakas, director of social media marketing at St. 4. 5. 6. 7. 8. 9. 10.

Seven Important Social Media Trends For The Next Year Social media changes from month to month. Trends come and go quicker than the seasons change. The latest trendy site could be next year’s Myspace and the hottest new site probably hasn’t even been conceived yet or is at the couple of guys in a garage stage. Having said that there are some trends that I think will continue over the coming year and with that in mind I wanted to share them here. Rather than focusing in on the finer detail I have compiled the list below in broader terms with all the main players represented. Group Buying This really has been the huge power house of online commerce in the last year. Question And Answer Sites These sites are hardly new and have been around for years but a new range of social features and bigger audiences have seen existing sites and some innovative start ups make this an interesting space once again. Mobile Facebook Credits Branded Content Twitter Monetizing Google To Keep On Failing

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