Introducing The Curator’s Code: A Standard for Honoring Attribution of Discovery Across the Web by Maria Popova UPDATE: Some thoughts on some of the responses, by way of Einstein. UPDATE 2: This segment from NPR’s On the Media articulates the project well — give it a listen. Ours is a culture and a time immensely rich in trash as it is in treasures.” ~ Ray Bradbury You are a mashup of what you let into your life.” ~ Austin Kleon Chance favors the connected mind.” ~ Steven Johnson As both a consumer and curator of information, I spend a great deal of time thinking about the architecture of knowledge. Until today. I’m thrilled to introduce The Curator’s Code — a movement to honor and standardize attribution of discovery across the web. One of the most magical things about the Internet is that it’s a whimsical rabbit hole of discovery — we start somewhere familiar and click our way to a wonderland of curiosity and fascination we never knew existed. In both cases, just like the words “via” and “HT,” the respective unicode character would be followed by the actual hotlink to your source.
Ahead of the Curve on Social Media | Practice Management content from WealthManagement In the same way that early adopters of the Internet defined the rules and functionality, early adopters of social media have also blazed the trail. In a recent survey by the Oechsli Institute, only 8 percent of advisors met all of the criteria to be considered an “early adopter.” But as many advisors try to navigate the maze that is social media, these early adopters can provide a model for the industry to follow. 1. It’s not all social networks and not all day usage. 2. The information on social networks is a goldmine for early adopters. They also peruse their clients’ LinkedIn connections to uncover people they would benefit from meeting. 3. Prior to meetings, early adopters gather as much personal information as possible about their prospects, using LinkedIn and Google. 4. 5. Early adopters understand the top marketing activity with today’s affluent investor is the personal introduction. The secret is in using LinkedIn as an online tool to get an offline personal introduction. 6.
Four Things You Need to Know About Content Curation As consumers increasingly crave more meaningful and relevant content amid the deluge of digital information, content curation has given marketers a new way to engage with customers. Curation is by no means new, however. Curators at museums and galleries have long been carefully selecting items for collection and display; DJs have made an art out of mixing music; and festivals have curated films, bands, vendors, and more... Curation is a long-practiced means of helping audiences that may not have the time or expertise on a particular subject to find the best and most interesting content on their own. More recently, savvy marketers have started adopting curation as a cost-effective way to engage consumers. By finding and sharing relevant, third-party content, marketers can more cost-effectively engage target audiences. 1. Once you have your content strategy in place (a topic for a different article), you can start looking for third-party content. Content should be reliable and trustworthy.
30 B2B Sales, Marketing, and Lead Generation Stats that Will Blow Your Mind 30 B2B Sales, Marketing, and Lead Generation Stats that Will Blow Your Mind Sales and marketing people eat up stats like they're Gummi Bears. And it’s no wonder why. First, we are driven by numbers and secondly, they are so very telling about the nature of the sales and marketing funnel (for more on that, download our B2B Sales & Marketing Alignment Funnel ). Hubspot recently ran a similar article and we picked off some good statistics and added a few other new ones. Research shows that 35-50% of sales go to the vendor that responds first. 42% of sales reps feel they do not have the right information before making a sales call. Nearly half (45%) of companies report that their sales reps need help figuring out which accounts to prioritize. More than a quarter of all B2B sales cycles take seven months or more to close. 90% of business buyers say when they’re ready to buy, they’ll find you. 53% of sales leads are generated by sales people, compared to 24% by the marketing team.
Content Curation: An Essential Ingredient for Online Business Success Attendees at SMC Dallas’ July 17 meeting were treated to a practical presentation about the why and how of online content curation by Jerod Morris, director of content at Copyblogger.com. He took any mystery out of the term “content curation,” boiling it down to the concept of “collecting and distilling ideas and content for yourself and audiences.” He acknowledged that the concept of content curation isn’t new; you just have to turn to any library or museum, the Bible, early American newspaper or other repository of news and information. More recent digital examples include Daily Digg and Fark. Jerod also positioned the “why” of content curation as a universally themed imperative, saying that “Content curation is an essential component of leadership. The meat of his presentation focused on the “how” of online content curation. Four-Step Framework to Curate Three Types of Content Jerod outlined a basic, four-step framework that he uses at Copyblogger.com to curate content: O – It’s Original
PwC warns poor financial regulation will hit jobs and advice availability 22 July 2013 8:38 am | By Paul Thomas A well regulated financial services sector could see over 250,000 new jobs created by 2020 but current regulatory reform is restricting financial advice and product availability, according PricewaterhouseCoopers analysis. In a report published today, PwC said a financial services sector which was well regulated would also add about 2-3 per cent GDP growth by 2020 with 47,000 new financial services jobs and around 218,000 in the wider economy. However, it says poorly regulated financial services sector combined with poor economic growth would mean only an additional 12,000 jobs would be created by 2020 and a much smaller rise in GDP of just 0.2 per cent would be seen. PwC UK financial services leader Kevin Burrows warns “many aspects of financial services reform are currently constraining the advice and products financial services institutions can offer to customers”, making competition improvements in the sector difficult to achieve.
Content Curation in the Zone - Content Curation HubContent Curation Hub In The Age of Interruption, there is no wonder that Francesco Cirillo’s productivity system ” The Pomodoro Technique” gained so much popularity. The Pomodoro, as Cirillo describes it, is more then a time unit: Protect the Pomodoro means: inform effectively, negotiate quickly to reschedule the interruption, and call back the person who interrupted you as agreed. (Francesco Cirillo, The Pomodoro Technique) Cirillo recommends to record external and internal interruptions visually with dash (-) and apostrophe (’) respectively. However, what about our working space? Nowadays, a large portion of our work space clutter reside on our computer. While this advise may present some obstacles for physical collections, virtual collections should be more feasible. Now that we have treated the overwhelming objects on our desktop, we may assign them to adequate projects.
Retwact May Solve Twitter's Misinformation Problem Can an enterprising developer striking out on his own solve one of the social network's biggest flaws? Even worse than the pornbots and trolls, one of Twitter's enduring drawbacks is that there's no reliable way to issue corrections with the service. The flaw drew a truckload of attention in the wake of the Boston bombings as self-appointed detectives -- fueled by Reddit -- made all kinds of invalid allegations on social media. But the tragedy involving the Tsarnaev brothers is simply the most extreme case of what's a very ordinary problem. Virtually all reporting has become an iterative process, subject to revisions in real time as new knowledge becomes available. Some journalists (including me) have called for Twitter to build a corrections function involving the same code it uses for retweets and favorites. The tool is called Retweet Retract -- or Retwact, for short. Here's how it works. Click on one of them, and a little green radio button fills in. Retwact isn't perfect.
How to Curate Content & Influence People | Zude PR blog I’m not a religious man. But I admire the community aspect of religion. The social binding that comes through a good priest watching over his flock. I guess that’s where the relatively new idea of “curated content” comes from. Sharing the latest and greatest thinking from around the world to create a community around your brand. In my case Zude PR…rather than God. Curated content Curating content does not mean nicking other people’s ideas and passing them off as your own. With few exceptions, every business should be sharing what it knows in 2014. Customers will see you as an authority.They will be glad that you have helped them.It tees up your self-promotional shares.It will humanise your brand.Your peers will take notice.Your Twitter marketing will take off.And this key aspect of content marketing will open doors to new business. My story When I set up my startup public relations company in Glasgow seven months ago, I looked around at the tools in my PR and marketing armoury. A tricky one.
Still wondering about social media? Do you ever wonder how many clients other financial advisors gain from their use of social media? Perhaps you wonder whether your prospects use social media at all. These are the questions that occupy the minds of many advisors who are on the fence about social media — and with good reason. Why would you spend time and money on something that may not yield results? Here are some recent stats that may just catch you by surprise: When it comes to social media, there is a ton of opportunity at your fingertips. Sign up for The Lead and get a new tip in your inbox every day!