Link Building Tool Review: Link Research Tool Set By CEMPER Beginning today, my Link Week column will be devoted to link building tool reviews. Each review will focus on how the tool works and provide tips on how you can use the results to build links. If you’re on the fence about buying a tool, hopefully my reviews will help with your decision making process. The review is not an endorsement by Search Engine Land or myself, it’s simply an outline to help you understand how the tool can be used. The test sites I’m using are all willing participants, I have permission from their owners to review and publish what I find in their back links. Each tool owner agreed to give me, at no charge, a full membership for 60 days to use at my convenience. Link Research Tools By CEMPER.com In 2003,Christoph Cemper and his staff opened CEMPER.com, a full service SEO company based in beautiful Vienna Austria. I worked with Sebastian Moser, Cemper.com’s Director of IT Services who gave me full access to their tool and patiently answered all my questions. The Set Up
How to Get DoFollow Backlinks Using CommentLuv In this post, I’m going to demonstrate how to get dofollow backlinks using CommentLuv. I am essentially giving you a link building system that you can easily follow to give your blog extra traffic and build your pagerank over time. As a blogger, you’ll understand the importance of actively link building around the content on your blog which you want to rank for and monetise. The challenge is finding links where: You don’t have a large time investment to build them. Link building can be done by simply producing quality content and follow a few simple SEO principles which can also help you to attract some free Google traffic. Step #1: Before You Begin… Download These Tools If you’re using Firefox, you may wish to bookmark this page or subscribe to the RSS feed, so you can be sure you will not lose this page and can refer to it at a later date. Subscribe to the RSS Feed Step #2: Create New or Uncover Existing Content You can either do this by: intitle:make money online “commentluv” Conclusion
Retweet Me: How To Be A Twitter Authority - SMX West 2011Bruce Clay Blog This session talks about the importance of Twitter as a link builder, its relevancy to search and how your authority on Twitter plays into the big picture. I’m actually pretty excited about this session because, quite frankly, I suck at Twitter. Moderator: Danny Sullivan, Editor-in-Chief, Search Engine Land Speakers: Martin Beck, Reader engagement / social media editor, Los Angeles TimesGabe Gayhart, VP of Marketing, WholeSolarJennifer Sable Lopez, Community Manager, SEOmoz There’s a guy sitting by me that looks like Michael Cera. Danny says he wanted to do this session because, as he said in his keynote, search engines now have social signals. “Viva la revolucion! He is going to talk about what has worked for his company with Twitter. He just said his company has a trifecta approach to marketing [yes, trifecta]: Reach, conversion and engagement. Social influence transforms relationships. A retweet is a social endorsement of your brand personality. He just said size isn’t everything.
How To Use Pinterest For Local SEO Looking for a little extra lift for your holiday season local search rankings? Instead of relying on some elf-magic, consider making your own ranking magic through using Pinterest, a young social media site that is rising in popularity faster than Santa’s sleigh on Christmas Eve! There’s a growing buzz amongst search engine optimization (SEO) circles at the moment that Pinterest is rapidly gaining traffic and traction (see Pinterest Gaining Traction for External SEO and Pinterest: Link Building & SEO Strategies). You can see its virtually astronomical rise on Google Trends, compared with other popular image-sharing sites: The cool thing is, the rising popularity of Pinterest is from real users who like the service and not just from marketers or spammers. I’m seeing many everyday users requesting invites (the service is still in beta), perhaps drawn to it by its attractive user interface coupled with social media features. Related Articles:
Get Over Yourself And Give Me A Link (please) Getting a topically relevant link is preferable to one from an off topic webpage but it’s not always so easy, competitors seldom link to competitors, authority sites seldom link to newbies. I had some luck getting these hard/competitive/authority type links awhile back, the campaign brought in a large number of on-topic, quality links from competitors in a specific industry. What’s more interesting is the fact the campaign did not use: Social media. (No Twitter, Digg, Facebook, Reddit etc.) Didn’t use any directories . The whole program ran 90 days and netted 131 quality, on-topic links from established sites. Before you roll your eyes and click away thinking this is going to be one of those “establish relationships and the links will come ” type posts, hear me out. Incentive linking The client I ran this campaign for is in the concrete business, his site has been online for a several years, was optimized and ranked in the high teens. The promotion was a hit!
A Link Building Blueprint: Utility Linking Almost every SEO I know spent the better part of last week discussing recent changes Google made to its ranking algorithm. This update hit some webmasters hard while others went unscathed, and results still seem to be settling out. Nothing I’m working on was impacted (knock wood) probably because I tend to use a wide variety of linking tactics over a broad spectrum of sites. I think it makes a lot of sense to diversify my linking efforts, if any of my partner sites are dinged in an update, I’ll be fine since I have a lot of additional links out there working for me. This week’s blueprint tactic is known as “utility linking”, it’s a great way to increase your backlinks and help insulate your pages from algo shifts. The basic premise behind utility linking is simple: using various pre-set phrases plus your keywords, you find sites to add your content to. Sounds pretty straightforward right? Begin With Simple Link Searches So far, I’ve spent 15 minutes working for my five links. Finding DMOZ
Local Tweets: 9 Ways to Find Twitter Users in Your Town The Twittering Towns series is supported by the Comcast Town Design Showdown. Thousands of people created and submitted their apartments, and the judges have narrowed it down to four finalists. They're all vying for the opportunity to win a prize worth up to $30,000, including a room remodel, 40-inch Sony Bravia® HDTV, a Sony VAIO® AW laptop and a Philips digital phone. Submit your vote today! The number of people visiting and using Twitter has nearly quadrupled over the past few months, and as more people sign up for the hot social networking service, it becomes more useful. Finding local Twitter users to connect with is great for networking, but also for getting relevant, real-time, local information about things like jobs, news, politics, weather, food, and more. 1. One of the best ways to find local Twitter users is simply to search for them on Twitter Search. This search, for example, reveals all the tweets coming from anyone within 25 miles of Boston. 2. 3. 4. iPhone Apps 5. 6. 7.
SEO Software System | Tasks & Recommendation Tracking inShare0 Time & Activity Tracking gShift enables you to associate time tracking to an activity. Time & Activity Reporting The details of each completed activity can be displayed in the SEO Report, including description and time to complete. Contact sales or learn more about our pricing.
5 Simple Ways to Make Your Blog Links Better Blog links can be amazing. Links from real, powerful blogs that have a strong subscriber base and an active community are worth their weight in gold. Not just in the usual way links are useful, but they are great for increasing brand awareness and industry authority. But sometimes the natural format of a blog can dampen their power. For example, over time blog posts move deeper into a site. They fall off the homepage and they get pushed out of category main pages as newer posts take their place. Sure there are plenty of add-ons and plug-ins to help keep posts interlinked and out of archive obscurity. What you can do though is use a few proactive and preventative measures to help fight the natural dampening of link velocity from blog links. Recommend Some Good Plug-Ins If you have a link from a blog, and especially if you had a hand in making it happen, why not make a recommendation? Try not to talk about SEO though. Build Links Title Tags Vary Your Bios Skip the Bad Blogs Summary
Link Building Strategies - The Complete List Remember how people say, "it's not about what you know, it's about who you know"? The same goes for the Web. Those relationships will turn into links, both in the short-term & the long-term. Just like with getting people to see you content, I realized a lot of the tactical ways to build relationships aren’t direct ways to get links, I decided to delete that section in this guide, and list all of them here instead. So here they are. Random acts of kindness - Whenever you can, be nice to people. Give a crap - Actually care about people. Participate - If someone is conducting a survey or testing something, get involved and participate. Local meetups - Whether you find one or start one, meetups are a fantastic way to get to know people close by. User group meetings - A great way to get to know people who think like you is by finding those who use the same products or services like you. Conferences - Seriously, go to them. Call them - Yep, I said it.
The Hidden Guide to Using Twitter Effectively When it comes to social media, there is not that much hidden about how it all works. The issue is that sometimes the information is hard to find in one place. So in this post, we are going to unearth some commonly unanswered questions in standard Twitter how to posts when it comes to getting the most out of your Twitter experience. What is the New Twitter Activity Stream? You may not have noticed it yet because you spend a lot of time in a Twitter management tool instead of on Twitter itself. Here you will see something similar to the news feed in Facebook. How Do Recent Images Work? When you go to your Twitter profile (again, actually on Twitter), you might notice the Recent Images strip in your sidebar. I assumed this would only show your recent images, but instead, it shows any images you have somehow interacted with. Be sure to use the View All grid display of your images at the top right of the Recent Images viewing browser to see all of your images. For a Twitter User Sure can! Klout
The New SEO Process (Quit Being Kanye) The author's posts are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. The responsibilities of SEO practitioners have changed to include far more of the digital ecosystem, yet for so many, much of the SEO process remains the same. Currently there are several segments of SEO strategy seen as optional that are actually absolutely imperative to the success of an SEO campaign, as well as to the synergy of other initiatives within the marketing mix. In other words, SEO must adopt and adapt in order to be taken seriously and command the type of influence required to drive change. As it stands, SEO looks to disrupt the symphony (or cacophony) that is a brand’s marketing mix. Disclaimer: Kanye West is awesome, but you understand how he is perfect to illustrate these points. Problems with the Old Process I’ve heard SEO called a lot of ugly things in the past few years. No Regard for Market Research What analytics package do you use?