Infographic Of The Day: Why Should You Care About Typography? I have a confession to make. There was a time, many years ago, where I thought that typography was fashion by another name. I didn't really appreciate how different typefaces function, and how the discipline evolved over time, under pressure from aesthetics and technology. And it makes me particularly red-faced to remember that I once flaunted that ignorance, going so far as to tell a noted creative director that bit about type as fashion. Created by someone who only calls themselves Noodlor, it does a pretty superb job laying out the basics of typography, such as the common types of faces, ranging from regular to condensed, and the anatomy of letterforms. From there, we get into more subtle territory: The basic principles of layout, which begins with the basics of direction, contrast, and rhythm: "Don't try to be original, just try to be good" — Spoken, originally, by a master of typographic clarity, Paul Rand.
30 inspiring type treatments Deviant Typography For a while now, I’ve been tagging type-related work on deviantArt. I thought I’d share them with you, so here’s a sampling: Do you have a favourite? Next up is the week in type. Ogentroost typeface A while ago I received a thank you letter from a Dutch reader for sending him a free ticket for the exhibition Super Normal at Design Museum Ghent. That letter was accompanied by this beautifully designed leaflet from graphic designer Diederik Corvers. I remember clearly that I was so facinated by the way the leaflet was folded and how I could fold it open into a poster. For the Dutch speaking among us, you can't deny, the name is really very well chosen. Ogentroost special folded leaflet and poster. Designing typefaces is really difficult. Actually I have never been formally trained to be a type designer, although my thesis project at the Design Academy, which was a series of posters for Rosas dance company, involved a specially designed typeface; the origin of Ogentroost. When you start a typeface design, are there any particular letters of the alphabet that you tend to start with? The design process of Ogentroost typeface: letters in ink. Can you reveal some of the design process?
15 Kinetic Typography Pieces Based on Popular Films Do films require video to be entertaining? Take away the people in a movie, and what left is there? Add in cleverly designed typography, and you’ve birthed life into something that was lifeless. Rocky Balboa Kill Bill Pulp Fiction Fight Club Lock Stock and Two Smoking Barrels V for Vendetta The Matrix Requiem for a Dream Trainspotting Step Brothers Devil’s Advocate The Big Lebowski Ocean’s Eleven Wedding Crashers Zoolander