Creativity/Innovation Uso y potencial de herramientas digitales para competir e innovar Santiago Introducción Los dramáticos cambios en la capacidad, y disponibilidad de la Internet, la rápida masificación de dispositivos móviles ‘inteligentes’, y la creciente adopción de computación en la red, entre otras tendencias, están transformando el ambiente de negocios en todo el mundo, incluyendo Chile. Estas tendencias ofrecen una gran oportunidad para las empresas pequeñas y medianas (y emprendedoras) que sean capaces de identificar y usar su potencial para proveer nuevos servicios, alcanzar nuevos clientes, y mejorar su competitividad. Al mismo tiempo estos cambios presentan una seria amenaza para la supervivencia de organizaciones que no se adapten a este nuevo escenario, y no adopten y aprovechen su potencial. En este encuentro se presentaran algunas herramientas digitales que permiten mejorar la competitividad de pequeñas y medianas empresas, y se discutirá la disponibilidad y acceso a estas herramientas en Chile. Agenda 17:30 – 18:00 Registro Presentador será confirmado Lugar Avda. Valor
An Easy Way to Increase Creativity Creativity is commonly thought of as a personality trait that resides within the individual. We count on creative people to produce the songs, movies, and books we love; to invent the new gadgets that can change our lives; and to discover the new scientific theories and philosophies that can change the way we view the world. Over the past several years, however, social psychologists have discovered that creativity is not only a characteristic of the individual, but may also change depending on the situation and context. The question, of course, is what those situations are: what makes us more creative at times and less creative at others? One answer is psychological distance. According to the construal level theory (CLT) of psychological distance, anything that we do not experience as occurring now, here, and to ourselves falls into the “psychologically distant” category. Why does psychological distance increase creativity? A prisoner was attempting to escape from a tower.
Idea Person’ 10 TIPS In an age where new ideas quickly becomes commodity, creativity is a must. It is creativity that continuously give us new ideas to keep us ahead in the competition. Regarding this, I recently found an interesting book: Thinkertoys by Michael Michalko. This book contains a lot of actionable ideas on how to become an idea person and get our creative juice flow. In chapter 2 of the book, Michalko gives us 10 tips to become an idea person which I find very useful and thought-provoking. Here are the summarized explanation of the 10 tips: 1. Set yourself an idea quota for a challenge you are working on, such as five new ideas every day for a week. 2. Fighter pilots say, “I’ve gone tone” when their radar locks onto a target. 3. Deliberately program changes into your daily life. For example: take a different route to work, change your working hours, make new friends, and read fiction if you normally read non-fiction. 4. Creative thinkers read to feed their minds new information and ideas. 5. 6.
Blogging Innovation » Central Role of Communication in Innovation The one ingredient essential for a company to become an innovation driven firm is communications. Consider the old parable: One day while wondering, I came across three bricklayers. I asked the first bricklayer what he was doing. “laying bricks,” he told me. I asked the second what he was doing. “Making a brick wall,” he told me. I asked the third. “Building a cathedral,” he explained. In spite of an explosion of communication tools over the past decade, there are still many firms that communicate to their employees like the cathedral makers communicated to the first bricklayer. Today, far too many firms treat their employees like the cathedral makers treated the second bricklayer. A precious few firms communicate to their entire workforce the way the cathedral makers communicated to the third bricklayer. That’s because bricklayers are so much more than bricklayers. One bricklayer may have travelled Europe and seen many different styles of cathedrals.
6 Powerful Tools for Generating Ideas Have you ever experienced having no idea come to your mind when you need them? Such moments can be frustrating, especially if you have spent quite a lot of time to think and still get nothing. In such situations, getting external inputs to stimulate your mind is a good solution. They can break down your idea brick walls and make your creative juice flow again. Of course, not all kinds of external inputs are useful. There are tools that can help you get these diverse inputs and I will describe six such tools. Create connection between an input you get and the problem at hand. Without further ado, here are six tools you can use to break down your idea brick walls and generate ideas: 1. This is the only offline tool in this list. 2. StumbleUpon allows you to get random pages whenever you press the Stumble button in the toolbar. 3. TDBSpecialProjects Idea Generator is a three wheel tool that gives you random three-word phrases. 4. Another good inputs to feed your mind with are quotes. 5. 6.
Brainstorming Description: Brainstorming is the name I have chosen to use to describe techniques aimed at generating new ideas (e.g. game concepts, features, game mechanics, play mechanics, etc.) or solving design problems (e.g. imbalances, loopholes, control schemes, etc.) through spontaneity. As a game design tool, brainstorming is not isolated to the beginning of the game design process but recurs throughout the entire process. · Escape old convictions and assumptions. · Find new and unique solutions. Use: To use brainstorming effectively, there are several questions that you should ask yourself before using it as a tool. (1) How innovative do the results need to be? If not a game designer can better use a different set of design tools (i.e. generative research, patterns, game taxonomy, etc.). Is the brainstorm about new ideas or solutions to problems? If the brainstorming is about new ideas then the techniques chosen should allow for a blue sky approach to creating the new ideas. · Game Concepts · Theme
Open Collaboration - The Next Economic Paradigm I’ve dedicated a lot of research over the last few years to understanding the deep trends that will define the next economy. As I’ve written elsewhere, the global economy goes through a creative-destructive cycle every 50 years. And now we’re in the midst of a collapsing paradigm that is soon to be replaced by something new. In this article, I will explain what the new paradigm is and how it will impact every sector of society — including business, government, education, and basic research. The old economic paradigm was a service economy built on the digital communications revolution that began in the early 1970′s. This systemic shutdown requires a new paradigm for economic production, one that has been incubating in the minds of lead innovators for several years now and is just beginning to get recognized as the next model for the burgeoning new economy. The new model is the Open Collaboration Paradigm. Another profound shift will occur in the realm of ownership.
Developing Your Creative Practice: Tips from Brian Eno Current neuroscience research confirms what creatives intuitively know about being innovative: that it usually happens in the shower. After focusing intently on a project or problem, the brain needs to fully disengage and relax in order for a “Eureka!” moment to arise. It’s often the mundane activities like taking a shower, driving, or taking a walk that lure great ideas to the surface. Science journalist Jonah Lehrer, referencing a landmark neuroscience study on brain activity during innovation, writes: “The relaxation phase is crucial. The ebb and flow of concentrated focus and total disengagement has been a subject of particular interest to the composer, musician, and producer Brian Eno (U2, Talking Heads, Roxy Music). …a practice of some kind … It quite frequently happens that you’re just treading water for quite a long time. There’s no point in saying, ‘I don’t have an idea today, so I’ll just smoke some drugs.’ 1. Grab from a range of sources without editorializing. 2. 3. 4. 5.
Reverse Brainstorming - Brainstorming techniques from MindTools A Different Approach to Brainstorming © iStockphoto/Diva_Nir4a Reverse brainstorming helps you solve problems by combining brainstorming and reversal techniques. By combining these, you can extend your use of brainstorming to draw out even more creative ideas. To use this technique, you start with one of two "reverse" questions: Instead of asking, "How do I solve or prevent this problem?" Instead of asking "How do I achieve these results?" How to Use the Tool Clearly identify the problem or challenge, and write it down.Reverse the problem or challenge by asking, "How could I possibly cause the problem?" Tip: Reverse brainstorming is a good technique to try when it is difficult to identify solutions to the problem directly. Example Luciana is the manager of a health clinic and she has the task of improving patient satisfaction. There have been various improvement initiatives in the past and the team members have become rather skeptical about another meeting on the subject. And so it went on.
Program in Open Innovation (formerly Center for Open Innovation) Overcome Resistance and Get Out of Your Own Way The three dumbest guys I can think of: Charles Lindbergh, Steve Jobs, Winston Churchill. Why? Because any smart person who understood how impossibly arduous were the tasks they had set themselves would have pulled the plug before he even began. Ignorance and arrogance are the artist and entrepreneur’s indispensable allies. She must be clueless enough to have no idea how difficult her enterprise is going to be—and cocky enough to believe she can pull it off anyway.How do we achieve this state of mind? By staying stupid. A child has no trouble believing the unbelievable, nor does the genius or the madman. Don’t think. We can always revise and revisit once we’ve acted. Be Stubborn Once we commit to action, the worst thing we can do is to stop.What will keep us from stopping? We’re in till the finish. We will sink our junkyard-dog teeth into Resistance’s ass and not let go, no matter how hard he kicks. Blind Faith Is there a spiritual element to creativity? Ask me my religion. Passion
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