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Why Is Facebook Blue? The Science Behind Colors In Marketing

Why Is Facebook Blue? The Science Behind Colors In Marketing
Editor's Note: This is one of the most-read leadership articles of 2013. Click here to see the full list. Why is Facebook blue? According to The New Yorker, the reason is simple. It’s because Mark Zuckerberg is red-green color blind; blue is the color Mark can see the best. Not highly scientific, right? So how do colors really affect us, and what is the science of colors in marketing, really? First: Can you recognize the online brands just based on color? Before we dive into the research, here are some awesome experiments that show you how powerful color alone really is. Example 1 (easy): Example 2 (easy): Example 3 (medium): Example 4 (hard): These awesome examples from YouTube designer Marc Hemeon, I think, show the real power of color more than any study could. How many were you able to guess? Which colors trigger which feeling for us? Being completely conscious about what color triggers us to think in which way isn’t always obvious. Black: Green: Blue: So how did that experiment turn out?

http://www.fastcompany.com/3009317/why-is-facebook-blue-the-science-behind-colors-in-marketing

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HTML color codes and names HTML color codes are hexadecimal triplets representing the colors red, green, and blue (#RRGGBB). For example, in the color red, the color code is #FF0000, which is '255' red, '0' green, and '0' blue. These color codes can be used to change the color of the background, text, and tables on a web page. Major hexadecimal color codes Color Psychology of Logo Design by COLOURlovers Anything related to color and psychology tends to fascinate me. Why do certain colors have certain meanings? Why do certain companies choose certain colors to represent their brand? Meaning of Colors in Color Psychology The meaning of colors can vary depending on culture and circumstances. Each color has many aspects to it but you can easily learn the language of color by understanding a few simple concepts which I will teach you here. Non-verbal Communication

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