20 Ways To Tweet: For Companies, Corporations & Small Businesses Twitter: la nuova strategia Perchè è importante la nuova homepage di Twitter ? La risposta esatta non ha a che fare con l’innovazione tecnologica, bensì con la strategia di mercato. La vecchia homepage riportava questa dicitura: “Twitter è un servizio per comunicare con gli amici, la famiglia, i colleghi e rimanere in contatto attraverso lo scambio di veloci, frequenti risposte ad una semplice domanda: Cosa stai facendo?” La nuova invece afferma: “Condividi e scopri cosa sta succedendo ora, ovunque nel mondo” Tre a mio avviso le forze che hanno indotto questo cambio di mission, da personal network a piattaforma mondiale di informazioni in real time (in competizione con i mass media ?)
Top 5 Ways To Optimize your Twitter Network | Tech N’ Marketing Posted on 02. Aug, 2009 by hilzfuld in Web inShare3 As you know, I am a big believer in Twitter and its potential as the future of online communication. Let me answer that question with one golden rule of how NOT to get more followers! The people who use Twitter properly, to communicate with others while contributing quality content, are not going to be using these services to find people to follow! OK, so no follower services, then how DO you build your network effectively? Here are 5 SEO principles you should use while Tweeting if you want to see the best results: 1: Relevant Titles: Like I have said on many occasions, you need to define yourself and what you are presenting, before even sending out your first tweet. When it comes to Twitter, your title should appear in the first 5 words of your bio, so anyone who comes across your profile, knows immediately whether to follow you or to move on. 5: Inbound Links: Someone once told me that SEO is a lot like the restaurant industry! -Hillel
Google’s real time SEO ranking factors for Twitter | Blog Google’s recent move into real-time search has generated a lot noise in the internet industry recently, not least among the SEO professionals. The search engine is now indexing tweets from Twitter and other status updates from other social media sites, including Myspace and Facebook. Most of the time real time results are currently displayed on the top half of the page, which is prime real estate, and as such SEOs are keen to understand what makes Google tick. Today, I spotted an article in Technology Review (hat tip to @rorybrown) that explains a little bit about how Google chooses real time results. It turns out that it works rather like PageRank, where links from other sites help determine rankings. Like PageRank, Google doesn’t simply look at volume or popularity measures, but rather reputation. "As high-quality pages link to another page on the Web, the quality of the linked-to page goes up. Of course, not all ranking factors are positive. Keywords. Unique content. Recency. Age.
8 digital pros worth following on Twitter Here's a confession about Twitter: I follow, but I do not tweet. That is, I regularly read the bite-sized blurbs that have become so ubiquitous these days, but I rarely contribute anything of my own to the Twitter community. I do this because Twitter is a fantastic information filter for those looking to stay informed, even if its strength as a marketing tool is still debatable. Why do I mention this? I usually get a blank stare. So who's worth following? Building your "follow" list is always a work in progress, but the names below are certainly a good starting place for anyone working in digital. Oh, and for those who are a little intimidated by all the funny lingo and symbols on Twitter, cruise on over to BusinessWeek to read its humorous, but helpful, glossary of common Twitter terms. Fred Wilson Venture capitalist Followers: > 28,000 Tweets: > 5,300 Who do you follow on Twitter? Wilson: "I really enjoy following Dave Winer." Gian Fulgoni Chairman of comScore Followers: > 900 Tweets: > 800
Comunicare sempre più in piccolo: Twitter, tre case histories. Una delle caratteristiche più affascinanti di Internet è la sua capacità di innovare e quindi di metterci a disposizione strumenti sempre nuovi. Molti di questi possono essere usati, anche dalle PMI, per fare un marketing di innovazione... a condizione di sperimentare: è questo il caso di Twitter. Twitter è una delle applicazioni che negli ultimi mesi hanno fatto più parlare di se' - intanto per il suo successo di pubblico e poi per l'assoluto mistero su come faranno a fare i soldi per restare in piedi... (ma qualcosa, è quasi certo, troveranno...). Twitter è una cosiddetta applicazione di microblogging o, per dirla in modo più semplice, è una specie di piattaforma SMS collettiva. Anche se sono generalmente utilizzati per informare i propri "amici" di ciò che si fa o del proprio stato d'animo, lo strumento è stato usato con successo anche per applicazioni di tipo diverso, anche a fini commerciali e pubblicitari. Cosa possiamo imparare da questi tre casi?
10 Stunning (And Useful) Stats About Twitter UPDATE: Follow me at @rohitbhargava if you liked this post! Last month a social media analytics provider named Sysomos released a comprehensive report on Twitter usage. The problem with most analysis on Twitter, though, is that it is limited by the minimal amount of data that Twitter collects. So, to fill the gaps, most reports do things like guessing gender based on real names or pulling data from keywords in people's biographic information. Looking past these small points, the report does share some fairly interesting observations and stats as well if you dig a bit deeper. 21% (One Fifth) of Twitter accounts are empty placeholders. Twitter is being led by the social media geeks.
Twitter Essentials - The 70 Things to Know In our continuing pursuit to mine Twitter for all of its pulp, we've identified 70 terms, web and desktop applications, we find particularly useful or interesting at Agent Wildfire. Thanks to full team at Agent Wildfire, our Twitter maven Karin Abramova in particular and various people online who provided their Twisdom. The Basics - Replies & DMs - Follows - Retweets - DMs - Tweetups - Hashtags - FollowFridays Shortening Urls - tinyurl - ow.ly - tr.im - is.gd Searching Posts - search.twitter.com - Tweetscan - Tweefind Finding Influencers - WhoShouldIFollow - Twannabe - Twitterholic - Mr. Breaking News - Twitscoop - Retweetist - Twitturly - Summize Mapping Trends - Twist Dashboard/Client - Tweetdeck - Spaz - Tweetie - Seesmic Local - twitterlocal - twitterwhere - Twinkle Fielding Polls - twitdaddy - twtpoll Tracking Tweets - tr.im - Hootsuite - Monitter - Tweetstats Multiple Accounts - Twhirl - Mattinator - TwitterFox - Hootsuite Groups - Tweetworks - Twibes Linking Media - twitpic - Twiddeo Using Mobile Twitter - Twitterberry - Ubertwitter Fun
8 Excellent Tools to Extract Insights from Twitter Streams Twitter is now the third most popular social network, behind Facebook and MySpace (Compete, 2009). A year ago, it has over a million users and 200,000 active monthly users sending over 3 million updates per day (TechCrunch, 2008). Those figures have almost certainly increased since then. With the torrential streams of Twitter updates (or tweets), there's an emerging demand to sieve signals from noises and harvest useful information. Enter Twitter Analytics, Twitter Analysis, or simply just Analytwits (in the tradition of Twitter slang). These analytics tools are growing in numbers; even Twitter is developing them. Besides Twitter Search, the following 8 Analytwits are some of the more useful web applications to analyze Twitter streams. 8 Great Tools for Social (Twit)telligence TWITALYZER provides activities analysis of any Twitter user, based on social media success yardsticks. MICROPLAZA offers an interesting way to make sense of your Twitter streams.
Ten Twitter Mythconceptions | Technologizer Poor Twitter! It may be the hottest service on the Web, but it’s also profoundly misunderstood. Lots of people cheerfully admit they don’t get it. Others emphatically believe things about it that aren’t true. I encounter confusion over Twitter every day, especially in the real world as I chat with folks who have either never used it, or have tried it and then walked away. It also pops up on Twitter itself (where, incidentally, I’m @harrymccracken and a feed of all Technologizer stories is available at @technologizer). I don’t claim to understand everything there is to understand about Twitter. Mythconception #1: Twitter is something utterly new. Reality: I’m not sure if I’ve convinced a single soul of this, but I stubbornly maintain that Twitter is a whole lot like the CompuServe forums that were once the dominant hub for online discussion–it’s just tweets are faster, shorter, and more flexible. Mythconception #3: People who tweet what they had for breakfast are wasting your time.
Fresh Inspiration From 10 New Twitter-centric Websites Out This Week | Inspired Magazine Twitter is so big that every day a new set of apps is popping up on the interwebs. We try to keep up and make a selection of the best Twitter apps out this week. Enjoy! Bubble Tweet Add a Video To Your Twitter Page In Seconds with BubbleTweet. Scoopler Real time search engine. TwtJobs Stweet is a mix of street and twitt, offering a real new way to discover geolocalised twitts from Twitter on a Google Street View panorama. adf.ly Monetizing short URLs by showing ads before the original content. daily RT The real Digg for Twitter, strong competition for TweetMeme . Twittl The other new DIGG for Twiter. Twitter Job Search The first social media job search engine. Tweerrific Daily Twitter apps, codes, and widgets. What is WPSumo? WPSumo is a ridiculously feature rich WordPress framework. We use it on InspiredM because it makes blogging easier, by giving us an unparalleled degree of flexibility and focus. It doesn't matter if you're just starting with WordPress or you're an experienced user.