How to Write a Successful Spe
I’ve just read (or in some cases skimmed) all 691 submissions that came in through our Web 2.0 New York call for participation. There’s some truly great stuff in there, and I feel a little like a Harvard admissions officer; we’ll accept fewer than 1 in 10 submissions, which means that there are literally hundreds of excellent talks that we will decline. I’m thrilled and amazed at the interest in the event, especially given the somewhat early deadline, but saying no to talented, engaged, and knowledgeable would-be speakers is no fun. I will say, however, that there were also a fair number of submissions that might have been good, but never made it past the first cut. A caveat: I don’t purport to speak for the entire conference industry here. My Top 5 Dos: Read examples. My Top 5 Don’ts: State the obvious.
Twitter Email Alerts - Tweet Scan
In the innovative world of Microblogging, one site aims to organize it all. Tweet Scan searches Twitter, identi.ca and other Status.net-based sites with more being added all the time. You can search public messages and user profiles with results available via email, RSS, and JSON. For more information check our API page or read our Blog Benefits of using Tweet Scan Email Alerts: Find lost or multi-user replies. Services indexed by Tweet Scan: Tweet Scan is a Sterry IT, LLC project.
How to build a Facebook community
Here are 14 ‘levers’ you need to be pulling Like any social tool, Facebook needs to be worked in order to achieve specific marketing, event or fundraising goals. Yes, you need to have a an effective Facebook Page where fans can easily interact (see “11 Quick Tips to Enhance Your Facebook Fan Page” by @franswaa). However, even with all this, if you don’t consistently nurture your Facebook relationships, you’ll end up with visitors — potential fans — wondering, “Are they still in business?” What you get by working your Facebook levers You’ll grow your fan base organically, which means they’ll stick around.You’ll be able to identify your biggest supporters.You’ll stay current on what’s important to your fans (also called “market research”). Facebook levers (manual) Many of the levers you pull on Facebook require time, attention and consideration. 1. Facebook Pages and Groups allows you to send messages to fans. Your best fans are busy fans. 2. 3. 4. 5. Tag! 6. 7. Facebook levers (automatic) 8.
Use Wikipedia as a Marketing Tool -- Wikipedia -- RLM PR -- Wiki
Only eight years old, Wikipedia, 'the free encyclopedia that anyone can edit' already has more than three million articles in English alone, covering nearly all major companies and a lot of minor ones as well. Should yours be among them? 'If you're consumer-facing, it's important to be in Wikipedia,' says Sharon Nieuwenhuis, account manager at RLM PR, a public relations firm that offers Wikipedia placement and article correction among its services. 'It's a way of proving legitimacy, and not being in there has become something of a stigma. People go to Wikipedia to find basic information about your organization, and if they don't find it, they think, ‘Why should I pay attention to you?'' Appearing in Wikipedia can contribute to the bottom line. Getting into Wikipedia If getting into Wikipedia is highly desirable, it also seems close to impossible to many companies who've tried it -- including PacketTrap. Begin with a general PR campaign.
The Twit Cleaner - Clean the garbage from your Tweetstream
Using Twitter To Manage Online Brand Reputation | SearchRank Blo
Surely everyone that is somewhat in tune to world events has heard of micro-blogging service Twitter by now. If you haven’t, come out of your cave and catch up on what is going on around you! Twitter is quickly becoming a mainstream site where people not only communicate but gather their information. With Twitter’s popularity, brand managers everywhere are beginning to use the service to monitor conversations related to their brand and product names. This post examines some of the ways this is taking place and explores how you can use Twitter to manage the reputation of your brand online. Methods @ Tab on Twitter If you simply want to monitor references to your Twitter user name, the @ tab on Twitter.com or the @ reply function (if using third party application to utilize Twitter) will show every tweet that responds to you or mentions you. Twitter Search RSS Feeds From then on, any mention of that keyword or phrase will display directly in your RSS reader. Tools & Services
Symbaloo Hits US Market With Start Page, Curation Engine
Before there was social networking as we know it today, and before blogs, there were flat home pages. Among the first things most of us would do with these flat personal home pages would be to compile a list of links - essentially an extension of our browser bookmarks - so that our friends and other Web visitors would find out what we like, or possibly, so we could demonstrate an expertise. Now, as we have moved to a real-time Web built as much on streams as on pages, our sharing has sped up and many people are talking about the discovery and highlighting of key content as curation. New word... same idea. Good curation tools are hard to find, though I have seen a number of attempts to get the formula right - and much of the fault lies with gaps in today's search engines, who are increasingly favoring most recent content over most exact content. A Default Symbaloo Start Page With Dedicated Tiles and Resources 50 Hand-Selected Top Startups In a Symbaloo Webmix
Social Media Monitoring: Who's Making Money?
Luke Brynley-Jones talks with Philip Hofmeyr at Social Media Measurement & Monitoring (photo: Benjamin Ellis) So who’s making the money in social media measurement and monitoring? I was on a panel asked this question at the Measurement & Monitoring Meetup on Friday. It’s essentially another take on the ROI of social media monitoring question, but with the focus widened to include suppliers and consultants, and at first sight it’s a rather annoying question. Having established at the Chinwag event on Tuesday that social media isn’t (necessarily) all about financial ROI, to be asked where the money is in relation to social media monitoring tools seems regressive. Yet it’s actually a burning issue for many of the suppliers. But are they making money? We’re just not there yet in terms of credibility and investment. I guess that leaves the Consultants.
