background preloader

Digital Media Marketing Research

Digital Media Marketing Research

E-réputation : Management reputation web en ligne - E-reputation internet entreprise 48 Free Social Media Monitoring Tools Go to the updated version of this post:54 Free Social Media Monitoring Tools [Update 2012] If you want to know what’s happening in the social web you need monitoring tools. Before you get out your credit card and start to spend money try out some of the free social media monitoring services. This way you get a taste of what is available and if you need paid services. I have collected 48 free social media monitoring tools. Group A Seesmic Twitter account: seesmic Seesmic is a suite of social media management and collaboration tools that provide everything to build their brands online. HootSuit Twitter account: HootSuite Monitor and post to multiple social networks, including Facebook and Twitter. PostRank Twitter account: postrank Postrank has two tools. Social Mention Twitter account: socialmention Social Mention is a social media search and analysis platform that aggregates user generated content into a single stream of information. SocialPointer SocialSeek Twazzup TwitterCounter Group B CoTweet

e-reputation :Créer un tableau de bord de réputation :cas pratique.L'exemple de RyanAir. Créer un tableau de bord e-reputation:cas pratique. L’exemple de RyanAir. Le 18/02/2011 L’un des outils privilégiés de la Business Intelligence est le tableau de bord décisionnel, permettant de visualiser en un coup d’œil les principaux indicateurs, articles et analyses nécessaires au management quotidien. En Gestion de l’e-réputation, c’est la même chose ! Voici un cas pratique de constitution d’un tableau de bord d’e-réputation à travers l’exemple de la compagnie aérienne RyanAir via le logiciel d’e-réputation Digimind. Ce cas (17 pages- Téléchargement gratuit) expose ainsi quelques fonctionnalités de la plateforme Digimind dédiée à la gestion de l’e-réputation (monitoring, analyse, collaboration, diffusion). Télécharger : "Créer un Tableau de bord e-réputation-cas pratique"" Tous ces graphiques sont générés en temps réel. > Voir aussi : Schéma de propagation d’un buzz sur le web social. Retrouvez aussi les Livres Blanc e-réputation : Sur l’e-réputation : > Retrouvez aussi Digimind :

Social Media Monitoring and Engagement - Beevolve Ami Software - Logiciels de veille stratégique et d'intelligence économique BuzzStream Twitter Alerts - TweetBeep.com Social Media Monitoring and Analysis with SM2 from Techrigy (Alterian SM2) Do you know the process your customers take to buy and connect with you? Their journey is often filled with many steps, stops and starts. What you do to help them along the way makes all the difference in gaining a competitive foothold. Taking action to improve the experiences your customers have within that journey can convert them from shoppers to customers, and then to advocates. Too often customers don’t ask for what they want, and rarely do they behave in the way you expect them to; however, they are telling others directly in social media. Taking a walk in your customer’s shoes isn’t necessarily a walk in the park, but it can provide a rich and contextual view into exactly where the customer is in their journey. Taking this view of your customer’s world lets you make better informed and faster decisions about value propositions, brand strategies, and, more importantly, how to engage customers.

Overtone - Beyond Social Media Monitoring | Voice of Customer and Social CRM Scalable to growth. Adaptable to change. Leveraging SOA and your existing technology The KANA Enterprise platform leverages your existing technology investments by integrating with your enterprise data, applications and messaging systems. IT and business — finally on the same page The Design-Orchestrate-Listen methodology, the cornerstone of KANA Enterprise, enables interfaces to be created visually and/or automatically. Adapts to users. Service experiences, are consistent across communication channels — phone, email, chat and social communities — even when your customer base doubles in size or product development takes an unexpected turn. KANA Services: Building blocks of better customer experience management Don't write code. Integration Hub KANA Enterprise is able to orchestrate across all of your data, transactions and content because the Design-Orchestrate-Listen methodology is hitched to a powerful Integration Hub. Analytics your way Multiple delivery options

9 crowdfunding websites to help you change the world. For many people, the thought of taking significant financial risk holds them back from jumping head-long into launching the idea that has been stuck in the recesses of their head. This collection of sites are designed to take the risk out of that creativity and innovation, allowing even the little guy to do something amazing. Who needs venture capital funding to get their idea off the ground? If you’ve been holding back because of it, you might just find there’s help out there, fueled by the community, and managed by some of these fantastic sites, which can help you fund your idea, business startup or music project. KickStarter URL: KickStarter has received quite a bit of publicity recently for its efforts. As far as the rules for funding goes, KickStarter keeps things simple. RocketHub URL: Another very similar site to KickStarter is RocketHub. Edit. Quirky URL: Fundbreak URL: CatWalkGenius

Related: