12 magically meticulous design style guides
This is heading directly into geek territory. But we are self-confessed geeks, particularly when it comes to logo design, typography and pictograms. And that leads us to the meticulously regulated world of brand style manuals... A style manual, or style guide, is a set of standards for the design of documents, signage, and any other form of other brand identifier. The reason for their existence is to ensure complete uniformity in style and formatting wherever the brand is used to ensure no dilution of that brand. We love the obsessive nature of these, and so here we've gathered 12 of the best to inspire you when you create your own brand style guides... The National Aeronautics and Space Administration's Graphics Standards Manual was created by Danne & Blackburn in 1974 when NASA changed from its original crest-based logo to the 'worm' logotype that we are now familar with. The manual has recently been revived thanks to a Kickstarter campaign to fund its reissue. 02. 03. 04. 05. 06. 07.