eHulool | The Social Blog us.kaizen.com: Kaizen Institute USA: Lean Consulting & Training Kaizen Institute USA is a part of a global team of experienced Lean professionals with a passion for reducing waste, creating measurable improvements, developing people and enhancing customer delight. Lean knowledge can be gained by reading but lean wisdom only comes from practice. Our consultants are implementers who have lived through their own Lean transformations. New to the Lean journey? Already on your Lean journey? Advanced on your Lean journey? The Myth of Permalinks: Links (Organic Links, At Least) Are Never Set In Stone What do sites and blogs in the long tail online really look like? Just to paint the bigger picture, Zemanta recommends content to a wide range of online publishers. From bloggers who published their first article today to blogging veterans who have been active for over a decade to some of the largest online publishers in the world, Zemanta supports a diverse community of publishers and bloggers. These publishers actively use Zemanta for its semantically-relevant content recommendations, which help make their posts and articles more vibrant, robust, and authoritative. People frequently ask me, what does the long tail of online publishing (sometime people used the term blogosphere) truly look like. However, this view of professional news sites and personal bloggers is quite different from what our data shows. 30% of sites are off-line less than a year after starting Why I am writing this?
Though leadership may be hard to define... " Leadership is the capacity to translate vision into reality. " - Warren G. " Management is doing things right. - Peter Drucker " One of the true tests of leadership is the ability to recognize a problem before it becomes an emergency - Arnold H. " Not everything that is faced can be changed. - James Baldwin " If you want to know why your people are not performing well, step up to the mirror and take a peek - Ken Blanchard " The first responsibility of a leader is to define reality, the last is to say "Thank you." - Max De Pree " They don't care how much you know until they know how much you care - Theodore Roosevelt " The greatest management principle in the world is: the things that get rewarded and appreciated get done - Michael LeBoeuf " Excellence is...caring more than others think is wise; Risking more than others think is safe; Dreaming more than others think is practical. Expecting more than others think is possible - Winston Churchill - Bob Nelson - William A. - Robert Townsend - Jack Welch
Cool Tech Conferences (2014 edition) If you’re an European start-up with global ambitions, such as Zemanta, one of the best ways to broaden horizons of your team members and keep them up to date with latest trends, tools, and technology, is to send them to cool conferences, so that they can learn from the best and interact with their peers at similar start-ups. I’m in the process of preparing conference visit plan for 2014 and I’ve compiled a list of cool tech conferences that might be of use also to wider audience. Please, let me know in the comments if I missed some cool conference that you would recommend visiting. QCon London (March). Mind the Product (September, London). Stretch (December, Budapest). WordCamp London (December). Berlin Buzzwords (May, Berlin). GOTO conference (June, Amsterdam & November, Berlin). Mloc.js (February, Budapest). Craft (April, Budapest). Ramp (July, Budapest). Velocity Europe (November, Barcelona). EuroPython (July, Berlin). dotJS (December, Paris). SXSW (March, Austin).
A Internet matou a Distância. A Computação Móvel a Trouxe de Volta. - MIT Technology Review A Internet matou a Distância. A Computação Móvel a Trouxe de Volta. Aqui está o porquê de a localização ser importante de novo para o e-commerce. Quinta-feira, 07 de novembro de 2013 Por Avi Goldfarb Tradução por Elisa Matte (Opinno) Para o varejo, a mudança fundamental produzida pela Internet é que as compras online poupam aos consumidores os custos econômicos (em tempo, sofrimento e dinheiro para a gasolina) de visitar a loja e encontrar um produto. Mas um corpo de pesquisa econômica emergente mostra que não há "mundo online" independente. Dada à fácilidade de se encontrar e comprar livros, equipamentos eletrônicos e outros itens online, por que as pessoas continuam a comprar em lojas? A pesquisa mostra que as pessoas pesam essas desvantagens contra os benefícios de comprar online. Isto significa que para produtos importantes, as opções de varejo local - o mundo real - tiveram grande impacto econômico sobre os negócios online.
The Write Freelance Popular entre adolescentes, aplicativo Snapchat serve para marketing - Tecnoguia O Snapchat, aplicativo em que as pessoas enviam aos amigos fotos e vídeos que são deletadas automaticamente após alguns segundos, pode virar ferramenta de marketing digital. A ferramenta é especialmente popular entre adolescentes, que a usam para fugir dos adultos no Facebook. Arquivos enviados pelo app são deletados automaticamente após alguns segundos Foto: Divulgação Assim como as redes sociais, o app permite que as empresas entrem em contato com seus clientes -desde que eles queiram inclui-las em sua lista de amigos. Lucas Diniz, analista de "social media" da agência de marketing digital Cadastra, destaca o tom pessoal que a ferramenta pode agregar à relação entre empresa e usuário. Para Albuquerque, ainda que você atinja menos pessoas no Snapchat, o engajamento é maior. Veja em que tipo de ação de marketing o Snapchat pode ajudar Promoções relâmpagos Promoções e descontos que com prazo curto podem ser divulgadas pelo Snapchat, aproveitando sua imagem de imediatismo. Cupons de desconto
Don’t Learn to Code: 10 Essential Tools That Help Marketers Focus on Marketing “Learn to code.” This honorable slogan has become the focal point of campaigns targeted at marketers of all stripes. It’s received plenty of praise and a fair amount of flack, too. “It seems like the general consensus in the marketing world is that those who don’t keep up with new technologies and learn how to leverage them will be left behind,” Buffer’s Belle Beth Cooper recently observed. While this conversation is taking place, however, there’s a new crop of companies creating products for the marketer who’s focused on increasing their company’s conversion rates instead of their own coding proficiency. “We’re in the midst of marketing’s technical liberation when technology enables marketing teams to act directly, immediately and effectively,” Redpoint Ventures’ Tomasz Tunguz wrote in August. 1. Vero lets you track customers on your website and send emails based on their actions. Similar: Intercom.io, UserFox, Customer.io. 2. Similar: Mixpanel. 3. 4. 5. Similar: LiveChat and SnapEngage. 6.
Business Apps to Use Now | Video As Entrepreneurs, we are all looking for quality strategies to save time, work smarter and be more organized. We've compiled a list of must-have apps for desktop and mobile to add to your entrepreneurial tool-kit. Over the next few weeks, we'll be sharing three new apps that we think are must-haves for the modern business leader. Mozy An app to back up precious data for organization and peace of mind. Omvana This tool connects you with a customized audio library to help you relax, meditate and focus, making the most of the emotional highs and lows we experience running our own companies. Wunderlist Manage and share your to-do lists to stay organized and connected to your team. Related: Business Apps to Save You Time - Part 2 of 3 Business Apps to Save You Time - Part 3 of 3
5 Principles of Persuasive Web Design What’s the best way to persuade somebody when talking to them? You have to be confident, talk fast and swear a little, among other things. But what about persuading somebody without words – possible? You bet. Researchers installed a ‘fly’ onto urinals across different airports around the world: The presence of a fly in a urinal literally changes human behavior. This is a clear case of getting people to do what you want without using words. Are people in Denmark selfish? This graph represents the number of people who’re registered organ donors, divided by countries: So only 4.25% of Denmark, but over 99% of Austrians – what’s going on here? People go with whatever is the default. Do people change software settings? Here’s another tidbit. If you’d like more people to take action, make the preferred actions ‘default’. That being said, there are lots of opportunities with designing for default. We spend very little time on deliberate thought Our decisions change depending on how we think 1. 2. 3.