background preloader

Establish the %$#! Out of Your Brand (Right Now!) with These 37 Free Resources

Establish the %$#! Out of Your Brand (Right Now!) with These 37 Free Resources
There’s so much information available to help online entrepreneurs become successful, I’m surprised more of us haven’t gone cross-eyed. What I’m not surprised by is the number of online entrepreneurs who are still struggling, who are reading blogs and soliciting advice, waiting for someone to throw them a frickin bone. When I first started out, I was stuck in that place, and it usually happened for one of two reasons: I didn’t know enough about the technical side of building a brand, so my creative voice became lost within the learning.I took advice I read too literally and didn’t make it my own. And sometimes, the advice was just too vague: Be authentic. Since there’s no “right” or “wrong” way to do this, how do you know if you’ve found your right way? What helped me move from amateur (or rather, completely lost) blogger to seasoned, was getting to know each and every step of the process. Below are 37 amazing articles that will help you get to know each crucial aspect of building a brand.

37 Facebook Pages Every Smart Entrepreneur Must Follow While every online entrepreneur will make their mark differently, there are certain aspects of doing so that are essential building blocks to everyone’s success. The most important essential? Always being open to new learning experiences. That’s how you become great. Below is a list of 37 Facebook pages to enhance your learning. Enjoy! Blogging Blogging Spice Up Your Social Media Amy Jeff Likeable Social Mari Social Media Social Media Social Media Productivity Dumb Little Man – Tips For

Little Known Ways to Brand on the Cheap: 99 Tips for Poor Web Startups “If you build it, they will come.” That might have worked for Kevin Costner in the Field of Dreams, but if you’ve built a good site and are expecting people to just show up, you’ll be waiting a very long time. The days of setting up shop and automatically getting traffic just by being online are over. Today, if you want to have success on the web you need a unique angle and a reputable brand so that visitors have something to remember you by. Branding distinguishes you from your competition, and having a unique identity is especially important on the Internet, because buying from a competitor’s site instead of yours is just a click away. If you have heard of branding, then you’ve probably heard two things: it takes a long time to see results, and it’s expensive. Branding in the Blogosphere Yes, you can use a blog to develop your brand. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. SEO and Reputation Management 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. Social Media/ Bookmarking/ Wikis/ E-Profiles 22.

A Spectacular List of 240+ Tips, Tricks and Resources for Content Marketing, by @attendly From beginners to old-hats, we all have something to learn about content marketing. We know you have better things to do than spending your days scouring the web for the info you need, so we’ve taken the liberty of doing that for you. Behold our epic list of the very best tips, info and resources to kick-start your content marketing strategy. Understanding content marketing Using content marketing for SEO results Tips for setting up an editorial calendar Building followers on social networks Building an email subscription list Creating effective calls to action Generating content ideas Tool to help you find content Clipboard (Bookmarking service) (News curator)Curate Me (News curator)StumbleUpon (Social discovery service) (Social link curator) Must-see slide presentations Must-read blogs Must-follow Twitter users Must-circle Google+ users Must-listen podcasts Must-join LinkedIn groups Must-follow Pinterest boards Best brands using Instagram for content marketing Slideshows

12 LinkedIn secrets to supercharge your social networking To know me is to know that I love—love—LinkedIn. At 150 million members and growing, LinkedIn is a powerful professional networking tool, and it’s not just for job seekers. Frankly, if you’re in the professional world and not using LinkedIn, I’m not sure what you’re thinking. Our team at V3 uses it for new business development, competitive research and analysis, participating in groups and discussions, and engaging with and learning from peers—and, of course, it’s the go-to site for savvy job seekers everywhere. One of the cool things about LinkedIn is there’s always something new to learn. Sure, the first step is to sign up and create your profile. I do a lot of corporate LinkedIn training and these are some of my favorite tricks and tips: 1. Want to ditch a connection? How to wield this magic? When you’re logged into LinkedIn, Select Contacts in the main navigation bar. 2. Sometimes it makes sense to operate in stealth mode. 3. 4. How to get your own custom URL? 5. 6. 7. 8. 9. Duh. 10.

Social Media Security Why the Top Ten Facebook Pages Are Successful Whether your business has a Facebook page or if you have a personal fan page you’ve probably wondered what successful Facebook page owners are doing. This blog post covers the top 10 Facebook pages from brands that you’ll more than likely know. Regardless of your business size, there are some good tips here that you can implement to take your Facebook page user experience to the next level. Remember there’s no need to reinvent the wheel, take these tidbits tweak some of them out and make them your own! #1: Red Bull Gaming is huge and the Red Bull fan page has incorporated this into their Facebook fan page. In addition, Red Bull knows that connection their audience has with their sponsored athletes and created a web TV program to allow their audience a inside scoop of their athletes lives. Call to action is another very important part to a successful Facebook page and Red Bull knows it. #2: Burt’s Bees #3: Uno Chicago Grill Take advantage of existing applications. #4: LiveScribe #6: Coca-Cola

Viral Marketing Campaign Checklist Once you’ve decided you’d like to create a viral marketing campaign, its easy to become too focused on the details, and miss the forest for the trees, but a good campaign is the integration of a lot of parts. Here’s a quick checklist to make sure you haven’t missed anything. Goals Have you defined your campaign’s goals? Do you know what you’re trying to do (in an actionable and quantifiable way) and have you identified the metrics you will use to identify success? Vector Research Have you identified the demographic you’d like your campaign to “go viral” in and have you researched them to know what types of content they share and where they share it from? Uniqueness & Novelty Is your campaign truly new? Utility Is your campaign useful, or will it improve user’s lives? Incentive Have you provided some way for users to receive some kind of value by spreading your content? Optimization Have you made sure that your content is easy to share?

Brother Sharp (犀利哥) About Brother Sharp (犀利哥) is the nickname given to Chen Guorong, a homeless man from the streets of Ningbo in China’s Zhejiang province. The man became a national celebrity for his undoubtedly handsome face in February 2010 after a photograph of him wandering the streets was uploaded online. Eventually, the Chinese netizens tracked down and located the man through the means of Human Flesh Search Engine. Origin On the morning of January 30th, 2010, a photographer took his new Sony video camcorder to Tian Yi Square and decided to try out the new lens by shooting street scenes for the photography community forum Fengniao. “He has a very special temperament,” stated Mr. Spread On February 21st, 2010, a Tianya Club forum user posted a thread titled “秒杀宇内究极华丽第一极品路人帅哥! “…a starkly handsome Chinese man walking with a model’s measured gait, and wearing a rag-tag but well coordinated overcoat on top of a leather jacket. Human Flesh Search Engine Media Appearances The Story of Cat Identity Revealed

Spreadable - Increase word of mouth referrals