How to create a mood board
When trying to convey a design idea to win pitches and get an early sign-off, moods, feelings and visions can be difficult to communicate verbally. So designers will often use mood boards: a collection of textures, images and text related to a design theme as a reference point. Mood boards help others to 'get inside our heads' as they show what you're thinking and feeling about a creative idea and your intended vision for a piece of work. Get Adobe Creative Cloud now That said, mood boards can be a pain to create, with many hours spent trawling image galleries, websites, books and magazines looking for that perfect image to sum up your intended feel for the work at hand. The right tools for creating mood boards can help, plus here are a collection of tips to help make your mood board making more effective – and double your chances of winning that pitch. 01. When putting together mood boards, it's easy (and therefore tempting) to just use Google Images. 02. 03. 04. 05. 06. 07. 08. 09. 10.