kuler #SocialChat: The Little Social Sites You Should Not Overlook On Monday, November 12, the #SocialChat crowd gathered to welcome Monica Wright (@monicawright) for a round in the hot seat to discuss some of the social media sites often overlooked by businesses looking to get a little more out of their online marketing. Monica Wright is a veteran online marketer specializing SEO and social media, and has worked with national and regional clients in a wide variety of industries including hi-tech, hospitality and tourism, and higher education. Her core strengths are building audiences and visibility using search and social channels, as well as diagnostic SEO. She shares her expertise by speaking at industry events such as SMX, SMX Advanced, PubCon and serves as Social Media Editor for Search Engine Land and Marketing Land. For those of you planning to attend the SMX Social Media Marketing Conference in Las Vegas in December, Monica will be moderating a panel on social sites you shouldn’t overlook. Monica: Again depends on the blog.
A faster image search Webmaster level: all People looking for images on Google often want to browse through many images, looking both at the images and their metadata (detailed information about the images). Based on feedback from both users and webmasters, we redesigned Google Images to provide a better search experience. Here’s what it means for webmasters: We now display detailed information about the image (the metadata) right underneath the image in the search results, instead of redirecting users to a separate landing page.We’re featuring some key information much more prominently next to the image: the title of the page hosting the image, the domain name it comes from, and the image size.The domain name is now clickable, and we also added a new button to visit the page the image is hosted on.
Your Biggest Mistake in Measuring Social Media Success You think social media is a channel that it's not, because you want it to be. All those people right there for the taking with all their interests laid out for you in their profiles. All that talk that lets you know what they're thinking. It seems like the perfect place to make perfect customer matches. People aren't there to shop Why not? Therefore, the biggest mistake you can make is primarily measuring how the channel is doing in terms of advertising and transactions instead of how it's doing with conversation and sharing, which is what it is good at. Healthy relationships take time to develop But social media is about relationship, and if you want a healthy relationship, you can't start it off by asking the prospect to come back to your place (your website) and consummate your marriage (purchase). When you engage people in social media, they have likely shown no signs of being ready for commitment (ready for purchase) or being confident that you are the one they want to commit to.
Update Galaxy Ace S5830 with Official Gingerbread 2.3.6 Value Pack XWKTM Even though the Samsung Galaxy Ace is not a high end smartphone there are many Android users who own this handset, the affordable price tag and its decent specs, making the Ace one of the most popular Samsung phone. So, its users should be interested in installing the latest OS updates available not only for receiving the latest Android features but also to power up the performances of their devices. As you know there are many ICS and Jelly Bean custom ROMs suitable for your Galaxy Ace, though not all the upgrades are being stable ones. The best part related with an official update, like the present value pack XWKTM, is that the warranty can be restored in case it was previously voided. As we are dealing with an official release of the Gingerbread platform, for applying the same on your Samsung Galaxy Ace S5830 you will not have to previously root your smartphone. Even though you don’t have to root your device, a backup must still be completed first.
Video: The Internet of Things The BBC has posted a new video discussing the Internet’s next frontier, particularly the Internet of Things. According to the description of the video, “In its early days the internet was seen simply as a way of transferring data across large distances but it is now playing an ever increasing part in our lives. David Reid reports on what is seen as the next big frontier for the web – called the internet of things – allowing you to use your smartphone to control your home heating, pay for parking and even monitor your own fitness.” Read more of our coverage on the Internet of Things, or watch the video here. Image: Courtesy BBC
Playing With Fonts Playing With Fonts Fonts Represent Your Content There's no doubt that your words, your posts, are the meat and potatoes of your blog or website. Fonts come in a wide variety of types and styles, but unfortunately, unless the user actually has that font installed on their machine, they will see something that is only "close", such as a generic serif or sans-serif, to what you wanted to present. In your Theme's style sheet (style.css usually) you can control the font-family (the list of fonts to display), the color, the size, and other aspects of your font. As you can see, you've set more than one font in the font-family. Font families tend to be single words, but on occasion you will find a phrase to represent a font such as Lucida Console. #menu {font-family: Verdana, Arial, Helvetica, "Lucida Console", sans-serif;..... Fonts in WordPress WordPress Themes use fonts in many different ways, and not always consistently. content post entry post-entry Which Font Font Surveys Font Face Font Sizes
Three Leading Arguments for Semantic Technologies Those involved with the semantic Web are passionate as to why they are involved. This passion and the articulateness behind it are notable factors in why there is indeed a ‘semantic Web community.’ Like few other fields — perhaps including genomics or 3D manufacturing — semantic technologies tend to attract exceptionally smart, committed and passionate people. Across this spectrum of advocates there are thousands of pages of PDFs and academic treatises as to semantic this or semantic that. Fred Giasson and I at Structured Dynamics feel we have done a pretty fair job of answering these questions. Yet, on the other hand, we have found dedicated customers and steady and growing support from the arguments we do make. It is also obvious that the arguments an academic needs to make to a funding agency or commission are much different than what is desired by commercial customers. “Semantic Technologies Enable Data Integration and Interoperability”
Hum | 4 out of 5 dentists recommend this WordPress.com site 10 Oscar-Worthy Examples of Brands Newsjacking the Academy Awards While many people are critiquing the $1.6 million commercials that ran during the Oscars last night, we thought it'd be fun to take a look at something a bit less expensive and a bit more inventive -- the real-time newsjacking that occurred last night during the broadcast over one of our favorite social networks, Twitter. Newsjacking refers to the practice of capitalizing on the popularity of a news story to amplify your sales and marketing success. The term was popularized in David Meerman Scott's book Newsjacking: How to Inject Your Ideas into a Breaking News Story and Generate Tons of Media Coverage. No less than ten brands went into high gear developing tweets that riffed on the Oscar broadcast as it happened. 1) Charmin As the red carpet entrances occurred, Charmin wasted no time encouraging the stars to make sure they look down before they set foot on the carpet. Good luck to the nominees tonight. — Charmin(@Charmin) February 24, 2013 2) Special K A host can make or break an evening.
Future versions of Firefox to block third-party ad cookies Online advertising continues to grow by leaps and bounds, but that doesn't mean that life is easy for players in the digital ad ecosystem. In fact, the thriving online ad economy is increasingly complicated. Unfortunately, things are only going to get more complicated. Nuclear first strike, but against who? Despite the fact that Firefox has seen its marketshare decline in recent times and another major browser, Apple's Safari, already blocks third-party cookies from ad networks, Mike Zaneis, SVP and general counsel at the Interactive Advertising Bureau (IAB), posted a tweet calling the Mozilla move a "nuclear first strike." In theory, it's easy to see why those representing the interests of advertisers, including advertisers and ad networks themselves, would react so negatively to Mozilla's announcement: blocking third-party cookies by default would make life more difficult. Going native
New: Save Your Google Search Settings & Take Them With You That annoying thing when you do a Google search on your desktop computer, then you’re searching again on your laptop an hour later, and maybe searching on your iPad an hour after that … and you have to redo your search preferences each time? Or maybe you’re searching in Chrome one minute, but you switch over to Firefox to run some other searches, and then you end up doing some searches in Safari, too? And your search results look different in each browser because the settings are different? Those are over and done with. Google has announced that searchers can now save their search preferences at the account level. Until now, search settings were only handled at the browser level. As long as you’re signed in to your Google account, your saved search settings will follow you from browser to browser, and from computer to computer. It looks like the new feature is available now. Related Topics: Channel: Consumer | Google: Accounts & Profiles | Google: Web Search | Top News