MATTER by Matter Share this project Done Share Tweet Embed by Matter The world is full of big stories. San Francisco, CAWeb pledged of $50,000 goal seconds to go Funded! This project was successfully funded . The world is full of big stories. Share this project Matter First created | 7 backed readmatter.com See full bioContact me Rewards You selected Pledge $10 or more 831 backers For the price of a movie ticket, help create a new home for quality journalism. Featured Funding period - (30 days) About this project Every step of this project has surprised us. Now there are just a few days left, and we need your help to see how far we can take this before time runs out. The web is the future of journalism, but let's be honest: the future isn’t living up to expectations. We think it can be. We’ve developed a way to support independent, global, in-depth reporting about science and technology, two subjects that are close to our hearts. MATTER will focus on doing one thing, and doing it exceptionally well. We're not alone. Help
Vu Toodledo : A to-do list to organize your tasks 3-Channel Smartphone and Tablet TV Platform Launches TOKYO – A three-channel smartphone and tablet-dedicated HD TV platform NOTTV, launched on April 1, using some of the bandwidth freed by the digital switchover of terrestrial television broadcasts. Operated by mmbi Inc, a joint venture between Japan’s biggest mobile carrier NTT Docomo, the major TV nets, advertising agencies and electronics companies, the service will cost 420 yen ($5) a month. As well as the three channels of drama, films, music, variety, news and sports shows, NOTTV will offer downloading of videos, apps, ebooks, games and other data to devices without using the phone network. Initially the service will be available on only one Sharp smartphone and one NEC Casio tablet, with plans to increase the number of compatible devices. NOTTV’s big challenge will be to get customers to pay for the service when free digital broadcasts have been available on nearly all 3G phones in Japan for years through the One-Seg platform.
Capography Building a Mobile App Is Not a Mobile Strategy by Jason Gurwin | 3:35 PM November 21, 2011 Everyone wants their own mobile application. In the last year, I have heard this consistently. In fact, mobile analytics firm Distimo claims 91 of the top 100 brands have their own mobile app (up from 51 just 18 months ago). On the surface this sounds great, right? Most brands treat their mobile applications as an advertisement. Building a mobile strategy is more than just having your own application. Here are four things to remember as you consider a mobile strategy — and some reasons why you should expand your mobile strategy past just your mobile app. You don’t launch a television station so you can market your brand on television. My advice is this: It’s ok to have your own app, but your entire mobile marketing strategy should not stop at building one. Take a deep breath and look at the broader picture. This post is part of a series of blog posts by and about the new generation of purpose-driven leaders.
Pearltrees.com Museum Light Bulbs Beam Useful Information To Visitors’ Devices The FabCafe in Shibuya, Japan features a mix of 3D printing, laser cutting, and regular cafe offerings. In February, it is running a special workshop where participants can have their head captured by a high-tech machine that provides a 360° scan to make a unique 3D printed chocolate mold. FabCafe says all it takes is a look of love that you want that special someone to see when they open their box of chocolates and are greeted with a small chocolate version of your head looking up at them. The workshop consists of two consecutive classes in the run up to Valentine’s Day, and those who attend will receive a collection of chocolate heads to give to their loved one for the special occasion. They also get to keep the 3D printed mold, so they can make more chocolate versions of their head in the future if they wish to. Wired reports that this Valentine’s Day promotion, which will also teach participants the basics of 3D printing, costs 6,000 yen (around $65). FabCafe
5 Mobile Trends Brands Need to Watch Jonathan Gardner is director of communications at Vibrant Media. He has spent his career at the nexus of media and technology, having worked in communications around the world. Follow him @thejongardner If you let your imagination run wild, innovations such as Google’s Project Glass suggest there will come a time when we’ll no longer converse with each other, but instead exchange data like a bunch of GPS-enabled cyborgs. While that may not be quite how it plays out, a highly-connected future is definitely on its way. 1. Look in the mirror and what do you see? For example, the wizards at Corning provided an inspiring look at how touch screens made of glass might soon be seamlessly integrated into our environments. 2. When I say biotech, I mean data comes from everywhere, including from within. Nike has already opened its FuelBand API to allow music platforms to experiment with incorporating personal physical data. 3. 4. 5. Image courtesy of iStockphoto, hocus-focus
Labelbox - How we got 1 million downloads in the App Store within 25 days - Stepcase Hello there, fellow HN user! If you like this post, I'd really appreciate an upvote . So 1 Million downloads was achieved! How was this achieved? Nothing spent on advertising For starters, we spent $0 advertising the app. Reviews Before we released the app, we sent out requests to several blogs asking if they were interested in previewing labelbox. Using existing marketing channels Because we already have a few photo apps developed with Steply integrated, it made the Steply Network a crucial part of a cross-promotion and launch strategy for marketing current apps and new apps, so we used it to help launch Labelbox. Everyone who actively uses an app that is part of the Steply Network is informed via an in-app news notification that Labelbox was launched. Given these marketing cross-promotional factors, it helped to gain early momentum which helped labelbox reach the higher parts of the charts making it easily visible to more people. Download this gallery (ZIP, null KB) Reviews Part II Summary
6 Tools to Build a Mobile App on the Cheap Parse, The Mobile Back-End Startup, Comes Out Of Beta With 10,000 Developers Aboard Parse, the San Francisco-based startup that’s trying to bill itself as the “Heroku of mobile,” is coming out of the gate with some nice momentum. The company, which streamlines the development process for mobile apps by letting developers basically outsource their application’s server-side backend, is coming out of beta today. There are more than 10,000 developers who have signed up including 955 Dreams, which is behind those immersive iPad apps like Band of the Day and The History of Jazz. The company adds that those numbers are growing at about 40 percent month-over-month. “There’s this trend underway with apps increasingly resting on web services. Years ago, people said you would be crazy to run your apps in the cloud,” said Tikhon Bernstam, who co-founded Parse after co-founding Scribd. (For those unaware, Heroku was Y Combinator’s biggest exit to date with its $212 million sale to Salesforce. With the move, Parse is introducing pricing for access.
Red Foundry – Mobile Made Easy - Red Foundry is a complete solution for building and managing mobile apps. 5 High-Level Mobile Commerce Design Considerations This is the last in a series of 8 articles on mobile usability that draw on findings from our mobile e-commerce usability report. In the seven prior articles of this series we’ve covered very specific usability findings for mobile commerce sites such as: inline labels (7), hit areas in product lists (6), drop-downs for navigation (4), single input entities (1), label positioning (2), and lists of compatible products (3). Beside the specific improvements these seven findings hopefully also offer a glimpse at the level of detail one needs to consider when designing a mobile commerce site. However, these are really just the tip of the iceberg – in our m-commerce study alone we demonstrated 147 mobile specific guidelines. And so, to round off this Mobile Commerce Usability articles series we’ll zoom out and focus on some of the more high-level, conceptual design concerns you should pay close attention to when designing mobile commerce sites (and mobile sites in general): 1. 2. 3. 4. 5.