What Makes A Great Curator Great? How To Distinguish High-Value Curation From Generic Republishing Today content curation is "sold", promoted and marketed as the latest and trendiest approach to content production, SEO visibility, reputation and traffic building. But is it really so? Is it really true that by aggregating many content sources and picking and republishing those news and stories that you deem great is really going to benefit you and your readers in the long run? Is the road to easy and effortless publishing via curation tools a true value creation business strategy, or just a risky fad? How can one tell? Photo credit: theprint Let me clarify a few key points: 1. 2. 3. 4. For these reasons, I think that much of the apparent new curation work being done is bound to be soon disappointed by the results it will gain. Highly specific news and content channels, curated by passionate and competent editors will gradually become the new reference and models for curation work. Here's is my official checklist, to identify value-creation curation, from everything else. Why Curation?
Facebook’s Secret Sauce: Curation Pays Off Organiza tus favoritos con Symbaloo Symbaloo es una herramienta muy práctica para organizar y clasificar nuestras páginas web preferidas. Con esta aplicación podemos crear un escritorio virtual muy completo y funcional, con diferentes secciones según la temática de los enlaces que queremos tener disponibles. Crear un escritorio virtual es una labor que a todos los docentes nos interesa porque nos facilita mucho el acceso a la información y, en el caso de Symbaloo, también se lo facilita a nuestros alumnos ya que su interfaz en clara e intuitiva. Podemos compartir nuestro escritorio o hacerlo privado según nuestros intereses y también podemos utilizar la versión "EDU" de la herramienta utilizada cada día por más docentes como PLE. Cómo utilizarla Nos registramos en Symbaloo con los datos que habitualmente se solicitan. Una vez terminado el trabajo en Symbaloo podemos compartir individualmente el escritorio y cada webmix desde la sección "Enviar a mis amistades". Utilidades didácticas Ejemplos Para saber más Valoración media
Content Curation Strategies for Corporate Learning « Media1derLand Welcome to the legacy Media1derland blog site. Please visit our new site for the latest on performance improvement for today’s workplace. In my previous blog post, Your New Role: Learning Content Curator, I underscored the need for corporate learning professionals to begin to let go of content creation and start nurturing a content curation mindset. According to global marketing strategy guru Rohit Bhargava, a Content Curator is someone who continually finds, groups, organizes and shares the best and most relevant content on a specific issue online. By donning the content curator hat on top of a strong foundation in instructional design and performance consulting, we open doors to a new incarnation of interactive online learning. You’re Probably Already Curating Content If you actively use social media, you have likely already participated in content curation. If you have ever developed learning content, you are wired for content curation. Like this: Like Loading...
Ten Use Cases for Content Curation in Marketing « Marketing to Business Executives Blog Content curation offers the promise of addressing both information consumers’ and marketers’ challenges in taming the flood of digital information. But as I look at the vendor landscape it is apples and oranges. Vendors are solving several different problems. Demonstrate thought leadership. Nurture leads. Cultivate a community. Keep current on critical issues. Gather competitor intelligence. Monitor brand activity. Support mission. Reduce costs. Manage social media participation. Capture and repurpose social media mentions. Build advertising or sponsorship revenue. Different use cases drive many of the variations in functionality of content curation platforms. Like this: Like Loading... Welcome To The New Age Of Curation I’m guessing that a lot of you think that now – right now – is a golden age of creation. And in many ways, it is. It’s never been a better time to make art of all kinds, from video games – my own art of choice – through books to filmed entertainment and beyond. Sure, the massive media disintermediation spawned by the Internet has spawned a golden age for creators, at least for touching audiences directly. But finding great, sometimes underappreciated art is the thing we consumers need the most help on right now – especially because there’s so much of it out there, and so much of it that can be easily accessed. That’s why, in many ways, this is the ‘Age Of Curation’, not the age of creation. 1. 2. 3. Get down too deep, and you’ve no idea what’s going on across the entire medium. 5. Some form of this filtration has been in shape for decades, largely in print form, of course.
Big in 2011: Curation and Consultation - The Connected Web Over the past two months, I've bookmarked less than a half dozen articles as worth noting for the insights they provide. Looking back over them this past week, I've noticed two dominant themes that are core to the nature of collaboration and the social web. These two themes, curation and consultation, will both be key trends to watch in 2011. Here, moving backwards through time, are links to the five articles and the reasons why I rated them as keepers. Writing at the beginning of this month, Paul Ford puts his finger on a core truth about the Web in an essay entitled The Web is a Customer Service Medium: "Why wasn't I consulted? Ford argues that every medium has one characteristic role that uniquely identifies it, and that the Web's unique purpose is to give people a platform where they can register their opinion. A single sentence stood out for me in Erick Schonfeld's TechCrunch prediction article, Seven Technologies That Will Rock 2011: Those are my picks.
Capitalizing On Curation: Why The New Curators Are Beating The Old Barring the invention of a "time turner" like the one Hermione Granger sported in 3rd Harry Potter novel, most of us will never have enough time to consume the information we might otherwise want to absorb. There's simply too much info and too few waking hours. Enter the notion of curation, a relatively new term that is not unlike the editor of old, a trusted person or organization that filters information and aggregates it in an organized fashion for others to enjoy. According to Steve Rosenbaum, author of Curation Nation, "curation is the new way of organizing the web going forward." You can't curate for everyone, so be targetedIn Brian Solis's recent tribute on FastCompany.com to Rosenbaum's book, Solis noted, "the social capital of a curator is earned through qualifying, filtering, and refining relevant content." Thrillist, for the uninitiated, started in 2005 with a newsletter to 600 New Yorkers and is now in 18 markets with 2.5 million subscribers.
Why Curation Is Important to the Future of Journalism Josh Sternberg is the founder of Sternberg Strategic Communications and authors The Sternberg Effect. You can follow him on Twitter and Tumblr. Over the past few weeks, many worries about the death of journalism have, well, died. Despite shrinking newsrooms and overworked reporters, journalism is in fact thriving. The art of information gathering, analysis and dissemination has arguably been strengthened over the last several years, and given rise and importance to a new role: the journalistic curator. The concept of curating news is not new. But with the push of social media and advancements in communications technology, the curator has become a journalist by proxy. “Curation,” says Sayid Ali, owner of Newsflick.net, “gathers all these fragmented pieces of information to one location, allowing people to get access to more specialized content." Curation as an Intermediary Andy Carvin, senior strategist for NPR who runs their social media desk, finds meaning in the word "media."