all in one Optimizing Emotional Engagement In Web Design Through Metrics - Smashing Magazine Advertisement Think about what keeps you coming back to your favorite store, your favorite person or even your favorite website. It’s not just a mindless buy-go, hug-go or click-go relationship. It is a complicated, emotional connection. It is what makes relationships with people and brands intoxicating. You can create strong storytelling strategies based on user personalities and segmentation. Emotional-Behavioral Response Relationship Let’s start with the basics: an emotion is a psychophysiological response in your body to a stimulus. For example: But you don’t have to be face to face in order to read a person’s behavioral clues. By The Numbers: Behavioral Response Behavioral psychologists have classified emotions in numerous different theories. Plutchik’s emotion wheel. Awareness User experience doesn’t start when they hit your landing page or start your app, but prior to it. Attraction Attraction-level engagement keeps users interested in your platform. Investment Adoption Summary Resources
Top Web Design Trends For 2015 | Verda Design Web design is an ever changing art form. User behaviour has continued to evolve. They have become more comfortable with scrolling down web pages and making purchases on mobile to just name a few. The following are some web design trends that are going to become more and more popular throughout 2015. Using Video To Tell Your Story Companies and organisations are always looking for easy ways to convey their message and tell their stories. Scrolling on Websites The rule used to be that all your content had to appear above the fold on awebsite for fear users wouldn’t scroll any lower. Responsive Web Design Although responsive web design has been around for several years now and is still increasing in popularity, some website owners have not yet adapted to the new technology. Bold Colours & Custom Graphics When scrolling through a website the use of custom graphics associated with your services helps users recognize what they are looking at much quicker than reading.
freelance web designer and front-end coder - dave rayner - based Inspirationfeed - get inspired! Initializr - Start your HTML5 project in 15 seconds! How to Create HTML5 Banner Animation in Adobe Edge Many people are having high expectations of the new HTML5 and its significant changes from the previous versions. Moreover, someeven say that the new trend in HTML can compete with the great rich media tools, such as Flash. While Flash capabilities are more powerful and more extendable than the current version of HTML5, I do not see how it could compete with Flash. I believe both will have their own niche in the market, which I will try to cover in a further article in the following posts. Edge is one of the new promising Adobe tools that make it possibleto create HTML5 animation through a timeline and an interface similar to other Adobe applications, such as After Effect. In this tutorial, I will try to show you how to create aHTML5 banner animation in Adobe Edge using the timeline animation. You can check the final preview of the HTML5 animated banner by clicking the link below: Preview HTML5 banner animation Step1 Step2 Step3 Step4 Step5 Step6 Step7 Step8