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Print advertising: 85 brilliant examples

Print advertising: 85 brilliant examples
In these days of digital media, it's easy to overlook the art of print ads. But the medium is still as relevant and powerful as vintage posters ever were, whether small scale magazine ads or huge billboard advertising. As Paul Arden states in It's Not How Good You Are, It's How Good You Want To Be: "Print advertising should be recognisable at a hundred paces, and it should be obvious who it's an ad for without seeing the brand name." No matter what the medium, you still need a concept that's going to stick in people's minds. We think these examples of print advertising do just that. 01. The way kids play these days has changed dramatically; gaming apps are more popular than ever and when you're not looking, your little sprog has more-than-likely purchased a few extras to make their gaming experience even better. 02. Sometimes going for a simpler approach makes the most impact. Playing with typography and bright colours, this campaign from IKEA is as lovely to look at as it is clever.

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200 World’s Most Creative and Sophisticated Advertising Posters For Inspiration In this post we will showcase the world’s most creative and sophisticated ads for your inspiration. The ads that strike me the most are the ones that can combine a good idea with a good execution. Now, advertisers have used fully the strength of Art itself, as an objectives to attract peoples to see, read and know the newly branding products. 50 Creative and Inspirational Liquor Advertisements Just before getting to the main point of the article I would like to put forth some statistics on Alcohol Consumption in US 1. Over 15 million Americans are dependent on alcohol 2. Americans spend over $90 billion dollars total on alcohol each year. 3. An average American may consume over 25 gallons of beer, 2 gallons of wine, and 1.5 gallons of distilled spirits each year. 4. Each year students spend $5.5 billion on alcohol, more then they spend on soft drinks, tea, milk, juice, coffee, or books combined. 5. 56% of students in grade 5 to 12 say that alcohol advertising encourages them to drink.

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51. Perrier This campaign for Perrier water made quite a stir on the ad circuit and rightly so, as the art direction is quite simply stunning. 15 Creative Ways to Show Product Images Imagery has long been held as a top priority for ecommerce sites. Nothing quite sends the inventory flying of the digital shelves like a high quality image depicting its use and/or aesthetic. Unfortunately, it’s easy for product images to get lost in the sheer numbers of duplicate pictures all over the web. Quick Tip: How to Rename an Existing Smart Object in Photoshop CC For OCD designers who like to keep their documents organised Anybody who works with Photoshop regularly will have encountered Smart Objects, they are a great way to create dynamic elements which automatically apply changes to all instances of the same object, and allow you to apply transformations and filters non-destructively to bitmap images. However once created, Photoshop does not offer any straightforward way to change the Smart Object filename. This has always bugged me, and judging from a quick internet search I'm not alone.

26. Publinews Braille Edition International journal Publinews recently commissioned ad agency el Taier/Tribu DDB and creative director Jorge Solórzano to create a set of prints to advertise its braille edition. The minimalist ads feature illustrations of Lady Gaga, Hugo Chavez, Kim Jong, Lionel Messi and Pope Francisco among delicate fingerprints. Each is accompanied by a caption relating to recent news about each individual. 27. 60 Best Print Advertising Campaigns The print advertising is the fastest way to communicate the message to the target audience. If print media ads in brochures, print catalogs, flyers, posters and even billboards are creatively done in a funny way, catching the attention of readers will be a lot easier. Most companies today make sure to achieve this creative idea for their print advertising campaigns to stand out among others. Print advertising which are very distinctive, striking and sometimes humorous are the most successful. I love print advertising compaigns, When you need to get a lot of attention for little money, turn to posters. Best print media advertising campaigns posters aren’t only for use on the side of your building; billboards are also considered a form of printing.

A Practical Guide To Determining Your Perfect Marketing Budget If someone were to ask you, “What part of your business makes you the most money?” you might be tempted to respond “My sales team,” or “My product designers,” or even “Me.” However, what you should say without hesitation is “My marketing department.” Marketing is an essential element of doing business; without marketing, news of your astounding, life-altering product would never reach your target audience’s ears, and you would fail to make a single dime. However, few businesses — big or small — trust and respect their marketing efforts enough to properly allocate enough budget for effective campaigns. We've seen some incredible examples of print advertising over the past few years with everything from photography to typography making all the difference when it comes to making a splash in the pages. Here we take a look at the best of 2014... 01. Drunk superheroes Drunk-driving is an ongoing issue across the world and these print ads served a poignant reminder of its repercussions.

30 Super Innovative Print Ad Campaigns 30 Super Innovative Print Ad Campaigns Most advertising is thoroughly underwhelming. Open up any newspaper or magazine and you’ll find a real lack of inspiration with so many old ideas rehashed for a different audience or product. Truly creative, imaginative and inventive print ads do not come along that often, so when they do, they’re worth celebrating. Take a look at the 30 print ads below and you’ll be wowed by the totally original concepts and ideas they contain. 20+ Beautiful Modern Brochure Design Ideas for Your 2014 Projects A graphic designer has a lot to do on daily basis, there are many expectations he is to live up to each day, coming across new clients, new projects and new tasks to achieve, and it is in itself an achievement to fulfill all of them aptly on regular basis. Creating new ideas and implementing those in accordance with the notion is pretty hard. He never knows which design is going to be accepted, appreciated, approved, rejected and on which one he is to work a little harder and almost like redoing it farther. Behind every work he does, there lies an inspiration without which he cannot glare strongly onto his ideas in the brain, obviously this is a chain process, one idea leads to another, another idea initiates another, so in order to shortlist one of his ideas he is to “contemplate laterally” which design would be a fresh step up and upgraded consideration of his portfolio. For a company/organization, its brochure design takes half of the responsibility on itself.

7 Myths Of Responsive Web Design One of the greatest challenges facing marketers today is the explosion of mobile. From the volume of online traffic to hours spent online, mobile has surpassed desktop as consumers’ preferred method of accessing the web. The daunting question all companies must answer correctly:How do we provide our customers with the best experiences across devices? One popular answer is responsive web design (RWD). 11. Oreo Oreo have a knack for creating really inspiring advertising campaigns, whether it's print, television or outdoor advertisements. You loved their animated billboards in Times Sqaure and in 2014 they triumphed once again with this brilliantly straightforward print ad.